Enhanced shopping experience awaits members of one of the country’s biggest rewards system
A SMAC Prestige member enters the Prestige Lounge, exclusive access given to Prestige members of SMAC. SM’s loyalty program and one of the biggest in the country, aims to incentivize the shopping behavior of its members. With over 4,000 partner stores, SMAC members get exclusive access to sale events, discounts, special offers, and freebies from SM group and partner merchants.
SM demonstrated its dedication to customers by continuously improving SMAC, the company’s loyalty program. Committed to providing a smarter, more rewarding shopping experience for customers, SM is focused on customer-centric innovation through SMAC, which will deliver an array of advantages designed to improve convenience, savings, and overall happiness.
SMAC, the country’s largest retail rewards system, has also expanded its client base, doubling it from 5 million in 2020 to over 10 million members now.
SM’s loyalty program has paved the path for smarter buying across the country. Members can use the SMAC app to track their spending, access their points, which are redeemable for cash, and stay up to speed on exclusive discounts and privileges. Customers can then adjust and tweak their expenditures to fit the lifestyle they choose.
“SMAC is more than just points and exclusive offers. We enable our members to shop smarter. With SMAC, they will have access to information that will equip them to make smarter purchases,” shared Kevin Hartigan-Go, Chief Operating Officer, SMAC.
Tracing their history from economic crises, loyalty programs have become a way for companies and the consuming public to strengthen their relationship, going beyond transactions and increasing the value exchange between them.
Smarter retailing and a rewarding lifestyle for SMAC members
Defined as providing customers with tools that allow them to shop faster and smarter, smart retailing has been dominating global retail businesses in the past few years as seen by how customers become more thoughtful in spending their money.
Insights from a loyalty program like SMAC also allow brands to craft a more positive experience for their customers.
“SM takes care of its customers by providing them a tool that enables them to shop smarter and that continuously engages with them. SMAC is a healthy program that its members and partner brands can rely on,” Hartigan-Go further shared.
Launched in 2002, SMAC has offered its loyal members an unparalleled shopping experience by fostering a strong community for more than 20 years. Loyalty goes both ways, and SM’s loyalty program understands this showcased through its strong network of over 4,000 partner stores nationwide.
Now, offering a more comprehensive and rewarding lifestyle for their members is SMAC’s partnerships with other brands including Shell, Mabuhay Miles, Globe Rewards, and PLDT Home Rewards.
As consumer expectations and buying behavior grow, SMAC strives to provide its members with even more possibilities to be rewarded. SMAC has made shopping more rewarding at SM Store, SM Markets, Ace Hardware, SM Appliance Center, Watsons, Toy Kingdom, Pet Express, Uniqlo, The Body Shop, and Sports Central by providing exclusive discounts, prizes, and freebies.
Members receive additional benefits when they reserve their stay at Taal Vista, Pico de Loro, or Pico Sands. Hotels include Radisson Blu and Park Inn by Radisson Hotels.
For more information, please visit www.sminvestments.com
For inquiries, please contact: [email protected]
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