Globe honored its employees, one of its most significant stakeholders, with a poignant celebration on this year’s GDay. Under the theme Globe Celebrates You, the firm honored Ka-Globe’s enthusiasm, diligence, and commitment while transforming the event into a chance to actively collaborate with cause-driven organizations and give back to the community.
Leaders surprised staff members with gifts and symbols of appreciation to start the celebration. A Thanksgiving Mass led by Father Jerry Orbos SVD followed, establishing the day’s spirit of thankfulness. Activities like food booths, games, customized GDay pins with each employee’s avatar, buskers, and an interactive video booth were enjoyed by Ka-Globes across all workplaces.
Employees participated in the G Raffle Rush in the weeks before the event, which offered daily challenges and unexpected rewards like unique 917 merchandise, travel vouchers, and staycations. With teams nominating peers in categories including Team Spirit, Hype Machine, Connector, Happy Helper, and Everyday Hero—recognitions that mirrored commonplace acts of generosity and teamwork—the GDay Shoutouts further highlighted Ka-Globes.
91.7 Minutes of Globe of Good
GDay also underscored Globe’s enduring commitment to community service. Employees across the country dedicated 91.7 Minutes of Service with 7 partner NGOs, turning the celebration into a day of collective effort.
More than 3,000 volunteers were assigned to different activities. Some joined disaster response efforts by repacking relief and hygiene kits with ABS-CBN Foundation/Sagip-Kapamilya and Save the Children, while others worked with Ayala Foundation to prepare food packs for schoolchildren. Education and youth-focused initiatives included assembling Kindness Boxes for primary students with World Vision and holding livelihood projects with Project Pearls and GROW Nanays. To promote inclusion and well-being, Ka-Globes partnered with Special Olympics Pilipinas, an organization supporting athletes with special needs, for an athlete care kit preparation. Environmental action also played a role, as employees supported Hands On Manila’s Bokashi Project, creating eco-balls to help clean the filthy esteros in Manila.
Team Globe of Good Brand Ambassadors joined the efforts, dedicating their time alongside employee-volunteers and demonstrating the company’s culture of care in action.
Complementing volunteer efforts were fundraising initiatives such as T-Shirt for a Cause, where employees contributed a portion of their work hours or salaries. Through this collective spirit, Ka-Globes initially pledged to raise ₱917,000 for partner beneficiaries, and to date have surpassed expectations by generating over ₱2 million.
More Than a Celebration
For Carl Cruz, Globe’s President and CEO, his first GDay as chief executive carried special meaning. “You are the reason we are here. Every single one of you embodies the spirit of GDay, and your passion and commitment make it possible for us to serve our customers and our communities. Our employees are Globe’s greatest asset, and this celebration is more than a day of appreciation, it’s a testament to our shared purpose of care, malasakit, and innovation. Together, let’s make every day a GDay. Globe celebrates you.”
“Today we celebrate two milestones in our company’s history: 10 years of 917 GDay and 10 years of Employee Volunteer Time Off,” said Yoly Crisanto, Chief Sustainability and Corporate Communications Officer. “Your small acts of kindness combined create a resounding Globe of Good. And creating a Globe of Good is our purpose in action, it is relatable, impactful, and above all human and humane.”
Explore Globe’s website at https://www.globe.com.ph/.
No Comments