PRULove Wealth Direct, the first single-pay traditional endowment life insurance product on the market that can be purchased online, is introduced by Pru Life UK. The company’s goal to simplify and make financial solutions more accessible for Filipinos while meeting their demands for protection and financial rewards is reflected in this innovation.
The new medication is solely available on PRUShoppe.com and may be bought online without requiring physical proof or medical exams. In addition to a complete refund of the premium at the conclusion of the seven-year term and 125% of the single premium as life insurance coverage, it offers guaranteed net annual cash payouts for seven years that are equivalent to 4% of the single premium.
“PRULove Wealth Direct opens doors for individuals who wish to secure their future but face barriers like limited time, restricted access, or insufficient resources,” said Garen Dee, Chief Product Officer at Pru Life UK. “It is a straightforward solution that enables more Filipinos to make most out of life and prepare for key milestones—through a seamless online purchase experience.”
“This streamlined digital process is designed to empower consumers with direct access to life insurance—particularly those looking for services beyond traditional financial channels, and those seeking alternative tools that offer growth and protection,” Dee added.
Policyholders can also access their money for large needs or emergencies thanks to loanable cash values. Policyholders can obtain guaranteed payouts equivalent to high-yield time deposits with a single payment. With the extra benefit of a safety net in the form of life insurance, the product functions as an alternative to traditional savings.
As the Philippine life insurance market continues to develop through digital innovation, PRULove Wealth Direct’s launch coincides with a significant turning point in the sector. Pru Life UK is responding to the growing number of Filipinos looking for flexible, easily accessible ways to safeguard their financial future by offering solutions that enable people to follow their passions and get ready for life’s milestones—for every life, for every future.
Please visit PRUShoppe.com and consult the relevant product terms and conditions for further information.
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