Monthly Archives

August 2025

Lifestyle, Tech

Expanding its Reach in Mindanao: Eastern Communications Provides Dependable Connectivity to More Communities

Eastern Communications launches in General Santos and Dipolog

Dipolog City welcomes Eastern Communications telecommunications and ICT services. [From L to R:] Eastern Communications (EC) Event Host Apple Mendoza, Dipolog City Chamber of Commerce and Industry President Atty. Paul Gudmalin, EC Chief Revenue & Innovation Officer Edsel Paglinawan, Dipolog City Councilor Harry Young, EC Regional Sales Head Anthony Co, EC Chief Marketing & Experience Officer Jed Estanislao, and EC Regional Sales Account Manager Jeck Sappayani

Eastern Communications, the first telecommunications and ICT solutions provider in the Philippines, has formally extended its services in General Santos City and Dipolog City, two important Mindanao communities, as part of its ongoing effort to close the digital gap. The telco celebrates its expanding presence in Southern and Western Mindanao—empowering local communities, fostering innovation, and bolstering regional growth—through its iconic Via Eastern launch ceremonies.

Eastern Communications Chief Revenue and Innovation Officer Edsel Paglinawan said, “We’re excited to officially launch our services in General Santos and Dipolog, and to expand to more areas across Mindanao. Our presence in these key digital cities reflects Eastern Communications’ continued mission to transform how businesses in manufacturing, retail, IT-BPM, and MSME sectors operate, helping them better serve their communities and drive inclusive progress across the cities. By equipping enterprises of all sizes with reliable connectivity and future-ready ICT solutions, we’re building a digital foundation that empowers communities, fuels regional economies, and drives long-term, inclusive development.”

Empowering General Santos: The Tuna Capital of the Philippines

Eastern Communications receives a warm welcome from General Santos City and receives support from GenSan business chambers, ICT organizations, media friends and government officials.

On August 12, Eastern Communications marked its official entry into General Santos City with a launch held at the Grand Summit Hotel. General Santos continues to rise as a vital hub for trade and innovation, taking the spot as the 15th most competitive city in the country and 3rd among highly urbanized cities in Mindanao in the 2024 Cities and Municipalities Competitiveness Index (CMCI).

“This partnership opens new doors for our businesses, government, and communities, allowing us to connect better, work smarter, and innovate faster. We look forward to collaborating with Eastern Communications in building a more inclusive, progressive and future-ready GenSan,” said General Santos City Councilor Michael Pacquiao.

General Santos City or GenSan is home to six of the nation’s seven tuna canneries and employs over 200,000 individuals and serves as a key driver of the Philippines’ fishery exports. To support this thriving industrial hub, the government-led Philippine Fisheries Development Authority (PFDA) has initiated the rehabilitation of the General Santos Fish Port Complex, further strengthening the city’s vital contribution to the industry.

Eastern’s expansion brings advanced digital solutions tailored to support key local industries, including manufacturing, retail, MSMEs, tourism, agriculture, and the growing IT-BPM sector.

With business-grade connectivity services like Eastern Fiber 1 and Internet Direct Service (IDS), local enterprises benefit from fast, secure, and scalable internet, essential for boosting productivity and meeting global business standards to stay competitive in international markets.

For the agricultural sectors in Mindanao, consistent enterprise-grade internet is critical to support agritech applications such as cloud-based platforms, agricultural robotics, and automated machinery, helping farmers monitor crops, predict weather, and grow more successful harvests.

Meanwhile, for the region’s canning companies and smart manufacturing, business-grade internet is no longer optional, it’s a necessity for meeting international standards, achieving global competitiveness, and expanding to global markets. Reliable, high-speed connectivity enables real-time inventory tracking, smart aquaculture operations, seamless coordination across production lines, and efficient logistics and export operations such as blockchain-based traceability systems.

Unlocking Digital Growth in Dipolog: The Gateway to Western Mindanao

On July 22, Eastern Communications held its launch at D’Hotel & Suites in Dipolog City, capital of Zamboanga del Norte. Known as the “Gateway to Western Mindanao,” Dipolog is quickly emerging as a business hub, powered by growing tourism, trade, and logistics infrastructure. In the 2024 CMCI rankings, Zamboanga del Norte climbed to 47th in economic dynamism nationwide, with Dipolog retaining its title as the Most Competitive Component City in Region 9.

“In this fast-paced, digital age, connectivity is not just a luxury, it is a necessity. Reliable communication bridges communities, empowers businesses, and connects our people to a wider world of possibilities. With Eastern Communications now part of our local landscape, we are assured of better access to technology and services that will help our communities thrive and compete,” said Zamboanga del Norte Provincial Governor DareI Uy.

“This development reflects a shared belief that “Bag-ong Zanorte” is ready for the future. Let this launch be a reminder to all of us that progress is best achieved when we work hand in hand-government, private sector, and the community. Together, we can ensure that no Zanortehanon is left out of the opportunities that the digital age brings,” added Governor Uy.

Driving Inclusive Progress Through Connectivity

While over 50 million Filipinos are now online, regions in Mindanao still face gaps in internet access. Data from the Philippine Statistics Authority shows that internet connectivity in Mindanao remains low, with only 28.5% of households in the Zamboanga Peninsula being connected. This highlights the urgent need to expand internet infrastructure as a foundation for meaningful digital transformation in the region. Eastern Communications is working to bridge this gap by establishing strong digital foundations and has connected key Mindanao areas, including Davao, Zamboanga, Butuan, and Cagayan de Oro. Backed by its recent network infrastructure expansion, the Philippine Domestic Submarine Cable Network (PDSCN), Eastern continues to build digital resilience and drive inclusive growth in the country, one city at a time.

Eastern Communications is now providing businesses in General Santos and Dipolog with cutting-edge digital solutions as part of its Mindanao expansion, assisting in promoting inclusive growth, bolstering industries, and preparing communities for a more connected future.

Visit eastern.com.ph or give us a call at 0919-081-7788 or 0917-300-7788 to find out more about Eastern Communications’ business-grade internet, cloud, cybersecurity, and other ICT solutions.

 

 

 

Lifestyle, News

BPI uses the first workplace reverse vending machine in the industry to convert plastic waste into VYBE points

BPI employees use the Reverse Vending Machine (RVM) to recycle clean PET bottles and aluminum cans. By doing so, they earn BPI Rewards Points redeemable via the VYBE by BPI app.

The Bank of the Philippine Islands (BPI) demonstrated its commitment to sustainability by becoming the first bank in the nation to install a reverse vending machine (RVM) in the workplace. This action furthered the BPI’s commitment to environmental responsibility and its goal of incorporating sustainable practices into daily operations.

BPI’s “Turn Waste into Points” program, which incentivizes staff and visitors to recycle plastic and aluminum waste and promotes active engagement in the bank’s sustainability strategy, relies heavily on the RVM.

Located at The Fifth in BPI Buendia Center (BBC), Makati City, the RVM accepts clean, empty PET bottles and aluminum cans (with labels intact). In return, employees and guests earn BPI Rewards Points which can be tracked and redeemed for vouchers through the VYBE by BPI app.

“This initiative is a reflection of how we walk the talk when it comes to sustainability,” said Cathy Santamaria, BPI Chief Customer and Marketing Officer. “We are encouraging every BPI employee and guest to make recycling a habit—by making it simple, convenient, and rewarding.”

The RVM, supplied by SpurwayEnterprises, helps users recycle while supporting BPI’s waste management program. The collected recyclables will be sold to recycling facilities, where they will be processed and upcycled into products such as t-shirts, eco-bricks, chairs, and tables.

Currently, PET bottle waste generated at BBC is estimated at 20 kilograms monthly—or about 500 pieces of 500ml bottles—all of which would typically take 450 to 1,000 years to decompose. Through this initiative, BPI aims to divert a significant portion of that volume away from landfills and into a circular economy model.

In keeping with BPI’s continuous dedication to sustainability, the “Turn Waste Into Points” campaign will run until September 24, 2025, and will encourage people to take simple but significant steps that will help create a more sustainable future.

Go to www.bpi.com.ph to learn more about BPI’s sustainability initiatives.

 

 

Lifestyle, Travel

2GO Reveals Improved Cross-dock Service: Faster, Smarter, and More Effective

2GO opens cross-docking services to new clients.

The top end-to-end logistics solutions provider in the Philippines, 2GO, is pleased to announce the relaunch of its cross-docking services, which are intended to give new customers quicker access to markets, more efficient operations, and improved supply chain performance.

Currently, 2GO runs important cross-dock hubs that are positioned thoughtfully throughout the nation to maximize efficiency and speed. 2GO’s nationwide service capabilities is further enhanced by the network, which comprises its well-established hub in the NCR as well as recently opened hubs in Pampanga and Cebu. These websites guarantee optimal product flow and regional accessibility throughout Mindanao, Visayas, and Luzon. 2GO is ready to expand its cross-docking footprint in response to changing customer needs because it already has expansion plans in place.

Leveraging existing assets across its business units and a broad client base, 2GO offers cross-docking solutions anchored on a Shared Economy model. This setup enables businesses to reduce logistics expenses through consolidated transport and handling. The model supports frequent and reliable deliveries to modern trade outlets, helping clients maintain strong shelf presence and respond quickly to market demand.

“Our warehouse management services have consistently provided added value to our long-time clients. With increased demand and a strong logistics infrastructure already in place, we saw an opportunity to expand operations and offer the same high level of efficiency and reliability to new partners,” said Rommel Recio, 2GO Logistics Business Unit Head. “Opening our cross-docking services to a wider market enables our clients to respond faster, operate leaner, and compete more effectively.”

2GO Logistics’ redefined cross-docking service is now fully powered by INFOR WMS, delivering enhanced operational accuracy and efficiency. The advanced system ensures precise picking and streamlines processes, supporting faster and more reliable inventory movement to stores.

“With the relaunch of our cross-docking services, we are reinforcing our commitment to helping businesses across the country become more agile, responsive, and efficient,” said Frederic C. DyBuncio, 2GO Group Inc. President and CEO. “By expanding our reach, particularly in key growth areas in Visayas and Mindanao, we are bringing products closer to consumers faster. With the strategic use of our interisland vessels and logistics network, this initiative supports smarter supply chains, shorter lead times, and sustained business growth for our partners nationwide.”

With 2GO’s robust logistics capabilities and integrated nationwide network, new partners can now leverage a smarter, faster, and more agile way to move goods from origin to destination.

The company’s dedication to scalable, customer-driven logistics solutions is demonstrated by the reintroduction of 2GO’s cross-docking services. Additionally, it addresses customer issues around product availability, unused trucks, and costly travels. 2GO facilitates smarter operations and solidifies its position as a dependable logistics partner for company expansion by streamlining transport processes and guaranteeing on-time, full deliveries.

For questions and collaboration possibilities, visit www.2go.com.ph or send an email to  [email protected]

For more information, please visit www.sminvestments.com.

Lifestyle, Tech

Loyal customers are rewarded by Globe AT HOME with free speed increases of up to 1 Gbps

For many of its devoted GFiber Plan postpaid customers, Globe AT HOME is increasing internet speeds at no additional cost. Just quicker, stronger, and more dependable connectivity sent right to their homes—no sign-ups, no hidden costs. .

“We know our customers rely on us more than ever to stay connected, whether for work, entertainment, or everyday life,” said Abigail Cardino, Vice President and Head of Brand Management, Broadband Business at Globe. “We are committed to stay true to our promise of delivering more value without asking more from our loyal customers.”  

The new speeds are based on tenure, with boosts reaching up to 1 Gbps. To complement the upgraded speeds, Globe AT HOME is also upgrading customers to the latest WiFi 6 modems at no extra cost, along with a refreshed 24-month lock-up. This upgrade lets families connect up to 50 devices with low lag, enjoy ultra HD streaming and smooth multiplayer gaming, and stay protected with stronger built-in security.

This initiative reflects Globe AT HOME’s commitment to delivering meaningful experiences that match the evolving digital lifestyle of Filipino households, and to showing real appreciation for customers who continue to trust Globe with their home connectivity.

“We anticipate our customers’ needs and take the lead in making sure our loyal customers get the service they deserve,” Cardino added. “At the end of the day, this is about showing our commitment. Because nothing connects like Globe AT HOME.”

No action is required; eligible customers will immediately receive their FREE speed boost after receiving notification through the GlobeOne app. Accounts must be active and bills current in order to qualify.

Download and create your Globe AT HOME account using the GlobeOne app to view your new speed, manage your account, and make real-time bill payments.

 

 

Lifestyle, News, Tech

Eastern Communications’ First-Ever Golf Tournament for Top Clients Is a Swinging Success

The telco honored its most loyal clients with a premier golfing experience on the greens.

Eastern Communications and Link VIP Club loyal customers at the premier Golf Tournament held on July 17, 2025 in Laguna.

Recently, Eastern Communications hosted its first-ever golf event for its Titanium tier customers, who are the newest members of its Link VIP Club loyalty program. Future leisure activities, such as a movie premiere and bowling contests, will take place after this inaugural event, which celebrated the telco’s most devoted clients.

Eastern Communications Co-Coordinator Atty. Aileen Regio teeing off at the telco’s first Link VIP Club Golf Tournament in Laguna.

Eastern Communications’ award-winning customer loyalty program, The Link VIP Club, was established to honor the company’s close relationships with its customers. Eastern’s goal to surpass expectations by individualized support, carefully chosen experiences, and its distinctive “Heart of Service”—which is based on sincere concern and deep connections—is reflected in this elite membership.

Visit eastern.com.ph or give 5300-7000 a call to find out more about Eastern’s entire range of services, the Link VIP Club, and its exclusive benefits.

 

Entertainment

SB19 starts a global fan contest for the Wakas World Tour’s Singapore leg of Simula

Here’s how you can win an all-expense paid VIP experience to Singapore

Fans worldwide have the once-in-a-lifetime opportunity to participate in the Simula at Wakas World Tour in Singapore’s “Paglayag” global giveaway campaign thanks to SB19 and Sony Music Entertainment Asia.

The P-Pop powerhouse’s largest foreign tour to date includes the August 24, 2025, performance at Arena @ EXPO. A lucky A’TIN and a buddy will receive complimentary full VIP treatment!

The winner will be randomly selected to receive an all-expense-paid trip for two in Singapore, inclusive of the following:

  • Round-trip flights for twofrom any major airport in the world
  • Two-night hotel stay for twoat V Lavender Hotel with breakfast (August 23 – 25, 2025)
  • Two Gold tickets + Hi-bye passesto Simula at WakasWorld Tour in Singapore on August 24 at Arena @ EXPO
  • Official concert merchandisefor both winner and companion
  • 30% off food vouchersat Tono Izakaya
  • Allowance for meals and transfers

All you need to do to participate is complete this form and send it in by August 17 at the latest. Fans who are at least 18 years old can enter this sweepstakes.

SB19’s third world tour is called the Simula at Wakas World Tour. It was introduced in support of Simula at Wakas (2025), their third extended play (EP). With a two-day performance in the Philippine Arena in Bocaue, Bulacan, the tour kicked off on May 31, 2025. Since then, it has made stops in major American cities, Canada, Taiwan, Japan, Singapore, Hong Kong, the United Arab Emirates, Qatar, Saudi Arabia, and Australia.

Follow SB19 and Sony Music Entertainment on social media for announcements and updates regarding the giveaway.

Follow SB19 on their socials:

Website: https://www.sonymusic.co.jp/artist/SB19

YouTube: https://www.youtube.com/channel/UCm4v7afBTnJKRm4SlfHJzyg

X: https://twitter.com/SB19Official

Instagram: https://www.instagram.com/officialsb19

TikTok: https://www.tiktok.com/@officialsb19

 

 

 

 

 

 

 

 

 

 

 

 

Entertainment

Christian Bautista Takes Home Two Awards at the Second Collision Awards

Christian Bautista’s “Matching Outfits” earns both Silver and Audience Choice in Beauty, Fashion & Lifestyle Category

Christian Bautista won two prizes in the 2nd Collision Awards, which were revealed on July 22, 2025, adding another international victory to his record. His wife Kat Bautista co-created the viral internet series Matching Outfits, which won Silver in the Beauty, Fashion & Lifestyle category and won the Audience Choice Award from fans worldwide.

Audience Choice and Silver Collision Winner in Beauty, Fashion & Lifestyle

<embed: Christian Bautista’s Matching Outfits is the Audience Choice Collision Winner in Beauty, Fashion & Lifestyle>

<embed: Christian Bautista’s Matching Outfits is the Silver Collision Winner in Beauty, Fashion & Lifestyle Gallery Link>

The Matching Outfits series became an instant fan favorite for its lighthearted humor and real-life chemistry. What started as a fun series between husband and wife has now gained international recognition– and is holding its own alongside some of the biggest digital campaigns out there.

Christian’s Matchy Outfit Series 1, 2, 3, 4, 5

After garnering a Bronze Telly Award earlier this year, the series has now garnered back-to-back worldwide recognition for Christian, who is widely regarded as Asia’s Romantic Balladeer and is now a renowned content creator.

Christian Bautista’s debut song with Sony Music Philippines, Rainbow, marks the beginning of an exciting new chapter following his victory at the Collision Awards. Together with Indonesian sensation Raisa, the two give the well-loved OPM hit a contemporary and poignant makeover. Their duet transcends generations and countries, turning Rainbow into a potent hymn of hope and unity. Christian and Raisa are inviting fans to celebrate a new age of music with this release, one that is all about emotion, unity, and shared moments.

STAY UPDATED WITH CHRISTIAN BAUTISTA:

FACEBOOK | INSTAGRAM | TIKTOK | YOUTUBE |  X | SPOTIFY

FOR MORE INFORMATION ON ABI MARQUEZ AND CHRISTIAN BAUTISTA, PLEASE CONTACT:

Karen Tumbali | [email protected]

To learn more about NYMA, visit nyma.ph

Entertainment

We Are Imaginary releases a music video for their new track “Stockholm” with a Dracula theme

Shot in Bangkok City, the music video embraces camp, horror, and subtle commentary on romantic detachment and modern alienation

We Are Imaginary, a Filipino indie rock mainstay, has released the official music video for their most recent track, “Stockholm.”

The music video, which was directed by longtime partner Darrell Guinn of Hungry Cat Pictures, retells the classic story of Dracula as a brooding, hopeless romantic who is stranded in a world that has long outgrown him.

The music video, which was shot entirely in Bangkok City, Thailand, features a solitary Dracula figure who is depicted in black and white while the surroundings are a riot of vibrant color. It wonderfully reflects the song’s own lyrical sensibilities by fusing deep reflection with fun and B-movie nostalgia.

“I had this vision of doing a B-movie-inspired Dracula who’s quite emo and still attached to the past,” Ahmad Tanji, the band’s lead vocalist and guitarist, shares. “The video was meant to be light in contrast with the dark layers of the song. We’ve worked with Darrell Guinn of Hungry Cat Pictures before, so he came into mind immediately. The concept just worked with his taste as I’ve known him to be a horror movie buff and is quite theatrical in his productions.”

Director Darrel Guinn elaborates on the visual choices, including the decision to keep Dracula in monochrome even in daylight. “Dracula can almost interact with the world, yet there’s this passive obstacle that prevents him from completely connecting,” Darrel explains. “It felt right for the lyrical mood: like he’s there, but not quite seen.”

He adds, “As a fan of We Are imaginary, I already knew the band’s style and mood. I wanted the editing to echo the music’s rhythm. So while there’s this quirky storyline, there’s also a deep visual-musical sync, where shots pull attention to instrumental moments, almost like cues for the listeners not to miss certain sonic layers.”

While the song title hints at emotional captivity and attachment, the music video explores theme through an unconventional lens.

“Good songs invite multiple interpretations,” Ahmad says. “So we thought, what if Dracula, this eternal being, is just waiting around, wishing for someone to call? What if he’s just stuck in his own loop of romantic yearning and faded glory? It’s a fun, absurd premise that actually says a lot.”

Visit this link here to view the music video for “Stockholm” by We Are Imaginary.

Automotive

Launching Limited-Time Deals on Its Internationally Renowned Lineup, Lynk & Co. Offers Low Monthly Amortization as Low as 21k

Until September 30, 2025, Lynk & Co. will be offering limited-time promotions on its most advanced models, which are designed with Swedish sensibility and European precision, further elevating the driving experience for Filipinos.

Beyond just automobiles, these Lynk & Co. models offer state-of-the-art technology, elegant styling, and a driving experience that is both future-ready and naturally adaptable to your needs. Innovative design is the foundation of Lynk & Co. automobiles, which are designed to blend in perfectly with contemporary living thanks to sophisticated entertainment systems, cutting-edge safety features, comfortable yet elegant interiors, and superior driving characteristics that highlight superior performance.

Here’s a quick look at the promo offers that you can expect*:

Lynk & Co Philippines Euro-Spec, Global Drive Promo Offers

  • 01 PHEV– As low as ₱33k Low Monthly Amortization
  • 02 E-SUV– As low as ₱31k Low Monthly Amortization
  • 02 E-SUV High Trim– Cash purchase discount of ₱50,000 OR As low as ₱34k Low Monthly Amortization
  • 03+ Sport Sedan– Cash purchase discount of ₱410,000
  • 05 AWD Fastback– Cash purchase discount of ₱200,000
  • 06 Origin SE SUV– Cash purchase discount of ₱100,000 OR As low as ₱21k Low Monthly Amortization
  • 06 Hyper Halo SUV– Cash purchase discount of ₱299,000 OR As low as ₱28k Low Monthly Amortization

*Terms and conditions apply. Cash discount offers may not be used in conjunction with all-in low DP offers; only one promo per transaction. Subject to bank approval. Per DTI Fair Trade Permit No. FTEB-232109. Series of 2025.

Discover Lynk & Co. and prepare to enter a global experience designed for the future if you have higher expectations for your daily drive.

Every promotion is accessible at all authorized Lynk & Co. dealerships around the country, including those in Quezon Avenue, Alabang, Angeles, BGC, and North EDSA.

Learn more about Lynk & Co and be the first to know of its exclusive offers by visiting Lynk & Co dealerships in Alabang, Angeles, BGC, Bulacan, North EDSA and Quezon Avenue. You may also follow Lynk & Co Philippines on social media: FB: LynkCoPhilippines | IG: lynkco_philippines or contact Lynk & Co Philippines via its hotline, 0917 175 LYNK (5965). Visit LynkCo.ph to book a test drive, request for a quote, and learn more about Lynk & Co’s exciting product lineup.

 

Lifestyle, News

Home Credit’s Everyday Heroes Share Their Stories of Hope and Hard Work at KASAMA sa Pangarap

Sales Associates HC Specials Kasama

Every desire, no matter how large or small, can come true at Home Credit Philippines because of our Sales Associates’ (SAs’) commitment and reasonable installment plans. Whether it’s a smart TV for the family, a new phone for school, or a motorcycle for business, our SAs are the kind faces behind every accepted application. They are always #ReadytoHelp. Wearing their trademark red shirts with the cheerful emblem, Home Credit’s sales associates welcome clients with kind grins and knowledgeable advice, assisting Filipinos in locating the greatest offers and acquiring the things they require in a responsible and self-assured manner.

In KASAMA, our fourth #HCSpecials video, we celebrate the everyday lives of sales associates and show how they are always #ReadyToHelp Filipinos achieve their dreams.

This feature shares the inspiring stories of three top-performing Sales Associates: Jerryco Malvarosa, Kimberly Boiser, and Joebeth Rizaldo—proving that with dedication, passion, and heart, basta KASAMA si Home Credit, goals are always within reach.

The Dedicated Dreamer

Every Home Credit Sales Associate (SA) shares one mission: to make it easier for Filipinos to get what they need through fast, simple, and affordable installment plans. Take Jerryco Malvarosa, for example—he goes the extra mile to ensure his customers understand every step of the installment process, helping them bring home what they need, hassle-free.

Before joining Home Credit, Jerryco was one of the many Filipinos who lost their jobs during the COVID-19 pandemic. Those three months without work tested his resilience as he struggled to pay rent, utilities, and put food on the table. But his determination never wavered, and everything changed when he became an SA at Home Credit.

Driven to rebuild his life, Jerryco arrives early at work, ensures all marketing materials are in place, and patiently explains Home Credit’s installment products and payment options. One day, a loyal customer thanked him for helping them get appliances for their home with ease and at 0% interest.

Naalala ko, may customer na nagsabing malaking tulong si Home Credit noong naghahanap sila ng appliances para sa kanilang bahay. Bukod sa 0% interest, mabilis din ang transaction dahil existing client sila at good payer pa.” [I remember a customer saying that Home Credit was a big help when they were looking for appliances for their home. Not only was there 0% interest, but the transaction was also fast because they were an existing client and a good payer.]

Now at 39, Jerryco is proud that his role as an SA helped him build savings and start a small business, transforming his life for the better. In his words: “Hindi talaga natin maiiwasan ang mga pagsubok, lalo na pagdating sa pera. Pero buti na lang, nandiyan si Home Credit. Mabilis lapitan, walang hassle sa application, at kaagapay sa oras ng pangangailangan.” [We really can’t avoid challenges, especially when it comes to money. But thankfully, Home Credit is there: easy to approach, a hassle-free application, and a reliable partner in times of need.]

A Father that Keeps on Giving

Known for his genuine care and patience, Joebeth Rizaldo is the kind of Home Credit Sales Associate who goes the extra mile to help customers bring home something special for their loved ones.

A devoted father and husband to his two-year-old son and a wife three months pregnant, Joebeth shares the same dream as many Filipino dads—to give his family the best life possible. Through hard work and determination, he was able to buy a motorcycle, upgrade it to a tricycle, and renovate their home.

One moment that stands out in his journey as an SA was helping Lorena, a mother who purchased an iPhone 13 as a graduation gift for her daughter’s first-ever phone. That simple act reminded Joebeth of his own dream to give back to his father.

“I remember my father wanted a ₱4,500 watch but didn’t buy it because it was too expensive. I promised myself I’d get him one someday. Thanks to my job as an SA, I bought him a watch worth twice as much. Others may think it’s simple, but for me, it’s a big achievement.”

A week after Lorena’s purchase, she came back with a basket of fruits to thank Joebeth. “But her smile alone was enough to remind me why I do this job,” he shared.

For Joebeth, life has come full circle. Despite the challenges of meeting monthly targets, he stayed committed and grew from a shy newcomer to a confident SA—always #ReadytoHelp more customers, like Lorena, make their dreams come true with Home Credit by their side.

From Small Seller to Big Marketer

With a smile that radiates positivity, Kimberly Boiser helps every Home Credit customer feel supported, ensuring they bring home what they need with confidence and ease.

“Pinakatumatak talaga sa akin is noong may bumalik sa store para magpasalamat kasi nagamit nila ‘yung cellphone na in-apply nila. Super happy na nakatulong ako at naka-receive pa ng referrals dahil satisfied siya sa service ko,” she shared. [What really stuck with me the most was when a customer came back to the store to say thank you because they were able to use the cellphone they applied for. I was super happy that I was able to help, and I even received referrals because they were satisfied with my service.]

Kimberly’s journey began humbly as a tindera selling office supplies just to make ends meet. When she lost that job, she faced the challenge of finding a new way to support her family. But even without work, she never lost her drive.

Just like how she pushed herself to reach her daily targets as a tindera, Kimberly seized the opportunity to become a Home Credit Sales Associate, a decision that changed her life. From being a small-time seller, the now 31-year-old Kimberly grew into a confident SA who sees her role as more than just a job. For her, it’s a chance to meet people from all walks of life and help turn their plans into reality.

Now with Home Credit for nearly eight years, Kimberly is proud of how far she’s come and grateful for the many stories she’s been a part of.

“Dati, maliit na tindera lang ako, pero ngayon isa na akong sales agent sa isang malaking kumpanya tulad ng Home Credit. Sobrang nagpapasalamat ako dahil hindi lang gumaling ang marketing skills ko, naging better version pa ako ng sarili ko.” [Before, I was just a small-time vendor, but now I’m a sales agent at a big company like Home Credit. I’m very thankful because not only did my marketing skills improve, but I also became a better version of myself.]

Home Credit’s Project KASAMA is a powerful reminder that no matter where we come from, we all strive to live with purpose and uplift those around us. Behind every customer interaction is a story of resilience, hope, and the drive to turn everyday moments into meaningful milestones. Through the eyes and efforts of our dedicated Sales Associates, we see how one installment plan can spark a life-changing journey. With heart, hustle, and a shared mission, Home Credit continues to stand beside every Filipino, para sa pangarap, para sa pamilya, para sa life.

Watch the latest #HCSpecials episode on the official Facebook page of Home Credit. Sa iyong life goals, kasami mo kami #ReadyToHelp!

Visit Home Credit Philippines’ official website at www.homecredit.ph to learn more about the most recent upgrades, or download the Home Credit App from Google Play, the App Store, or Huawei AppGallery. Additionally, you may follow its official profiles on FacebookInstagram, and TikTok.

The Securities and Exchange Commission (SEC) and the Bangko Sentral ng Pilipinas (BSP). have granted Home Credit Philippines a license and are overseeing the financing company.

More information on HCPH is available at www.homecredit.ph.