Monthly Archives

January 2026

Lifestyle, Sports

Haier lights Up EDSA with Paris Saint-Germain Partnership to Welcome 2026

Global home appliance brand Haier welcomed the new year by bringing the spirit of world-class football to Filipino audiences, as a New Year television commercial featuring stars of Paris Saint-Germain (PSG) was showcased on a prominent EDSA billboard in Metro Manila.

The local activation forms part of Haier’s global campaign with PSG, which saw landmark outdoor screens light up across major cities worldwide on December 31, 2025. The campaign highlights the shared values of excellence, innovation, and leadership that define both Haier and one of football’s most successful clubs.

Haier became an Official Partner of Paris Saint-Germain in September 2025 through a multi-year agreement running until 2028. The partnership aims to integrate football passion into everyday life by connecting PSG’s champion mindset with Haier’s smart home technologies and user-centric innovations.

The New Year TVC, now visible to thousands of daily commuters along EDSA, features PSG players delivering a festive greeting while reinforcing a champion spirit that resonates with Filipino fans, as global football continues to grow in popularity in the Philippines.

Driven by the same pursuit of excellence seen on the pitch, Haier designs its products around people—powered by technology and proven in daily use. This philosophy is supported by Haier’s global localization strategy, ensuring solutions are tailored to the needs and lifestyles of consumers in different markets, including the Philippines.

Through high-impact outdoor placements, digital campaigns, and global sports partnerships, Haier continues to strengthen emotional connections with consumers worldwide. As 2026 begins, Haier remains committed to delivering champion experiences through innovation, technology, and shared values—bringing global inspiration closer to Filipino homes.

Building on its presence in the Philippines, Haier’s New Year activation brings global football excitement closer to Filipino fans. By lighting up a key EDSA billboard, the brand connects world-class innovation with everyday life, reaching commuters and households alike.

The activation highlights Haier’s commitment to smart, user-focused solutions that make modern living easier and more enjoyable. From energy-efficient appliances to connected home technologies, Haier continues to design products that fit seamlessly into Filipino lifestyles.

With football growing in popularity in the Philippines, Haier’s partnership with Paris Saint-Germain inspires teamwork, passion, and excellence—values that the brand brings to homes across the country as 2026 kicks off.

 

January 7, 2026 by
Lifestyle, Tech

Globe AT HOME 5G WiFi Now Available in Shopee, Lazada, and GrabMart

Fiber-like speed is now just a few clicks away. Bringing Fast, Reliable Connectivity Straight to Your Doorstep.

Globe AT HOME is making fiber-like internet speed more accessible than ever with the launch of Globe AT HOME 5G WiFi across leading e-commerce platforms Shopee, Lazada, and GrabMart. This expansion ensures that customers can now shop for plug-and-play 5G Home Prepaid WiFi where they already shop online, and enjoy fast, convenient delivery straight to their homes.

With this initiative, Globe AT HOME solves one of the biggest customer pain points: the hassle of getting connected in an instant. Now, with just a few clicks, customers can order Globe AT HOME 5G WiFi and have it delivered directly to their doorstep, no docs needed, and no complicated processes. For those who need connectivity urgently, GrabMart offers delivery in as fast as two hours, giving customers instant access to reliable internet when they need it most.

“At Globe AT HOME, we are committed to providing fiber-like speeds plug-and-play home prepaid WiFi more accessible than ever,” said Abigail Cardino, Head of Brand Management, Broadband Business at Globe. “With Globe AT HOME 5G WiFi now available across key online platforms, our customers can be connected as fast as within two hours, enjoying multiple convenient options to stay online seamlessly, right at their doorstep.”

By expanding into Shopee, Lazada, and GrabMart, Globe AT HOME continues to drive its mission of channel expansion, customer convenience, and digital inclusion. This initiative reflects Globe’s broader commitment to making 5G technology accessible to more Filipino households, empowering them with fast and reliable connectivity that uplifts everyday life, from work and learning to entertainment and staying connected at home.

To ensure the best experience, Globe encourages customers to purchase Globe AT HOME products and devices only through official Globe stores and authorized e-commerce partner channels such as Shopee, Lazada, and GrabMart. Buying from these trusted platforms guarantees price correctness, access to exclusive benefits, warranty services, and reliable post-sales support, while also ensuring that devices are brand-new and untampered. Customers are reminded that unauthorized reselling of Globe AT HOME products is subject to reprimand and risk device blocking, as Globe remains committed to protecting its customers and delivering only authentic, high-quality connectivity solutions.

Get your Globe AT HOME 5G WiFi now on: Lazada (https://glbe.com.ph/GlobeATHOME5GxLazada), Shopee (https://ph.shp.ee/W9nisNU), or GrabMart (https://glbe.com.ph/GlobeATHOME5GxGrabMart), best viewed on mobile.

 

January 6, 2026 by
Automotive

Lynk & Co.’s 01 PHEV and 02 EV Set New Records for Efficiency in 2025 DOE Fuel Eco-Run

Government-validated testing highlights new energy vehicle performance using standardized gasoline equivalent metrics

The results of the 2025 DOE Fuel Eco-Run have been made public by the Department of Energy (DOE), and Lynk & Co.’s entrants, the 01 PHEV and 02 EV, showed notable energy efficiency. DOE scientists used a specific metric called “Liter of Gasoline Equivalent” (Lge) to give a scientific foundation for comparing various powertrains. The DOE defines this unit of energy content as being equivalent to the chemical energy in one liter of standardized gasoline liquid fuel. This makes it possible to measure the efficiency of new energy vehicles precisely in comparison to the use of conventional fossil fuels.

With a verified economy of 58.06 km/Lge, the Lynk & Co 01 PHEV proved to be the best plug-in hybrid vehicle. The vehicle’s capacity to optimize its electrified powertrain under actual highway circumstances is demonstrated in this picture. In addition to its efficiency, the 01 PHEV has an 800 km total hybrid driving range, making it a useful option for long-distance travel without the limitations of infrastructure for charging.

Engineered with a focus on versatile performance, the 01 PHEV features three distinct driving modes: Pure EV, Hybrid, and Standard ICE. This flexibility is backed by a globally recognized 5-Star Euro NCAP safety rating, ensuring that its high-efficiency output is matched by a robust safety architecture designed to protect occupants in diverse road scenarios.

In the battery electric vehicle (BEV) segment, the Lynk & Co 02 EV recorded a superior efficiency of 71.71 km/Lge. The all-electric SUV provides a pure electric driving range of up to 435km on a single charge. The 02 also benefits from a low drag coefficient (Cd) of approximately 0.25,  achieved through the car’s sleek aerodynamic design, which significantly aids in improving energy efficiency and extending its electric driving range.

The 02 EV further solidified its standing in the market by earning a 5-Star Euro NCAP safety rating, notably becoming the highest-rated compact SUV tested by the organization in 2025. This dual achievement of world-class safety and energy economy positions the 02 EV at the forefront of the compact SUV segment.

In the third quarter of 2025, a 156-kilometer section of the Tarlac-Pangasinan-La Union Expressway (TPLEX) was used for the 2025 DOE Fuel Eco-Run. Nearly 70 vehicles, including internal combustion engine (ICE), hybrid (HEV), plug-in hybrid (PHEV), and battery electric vehicles (BEV), were on display at the DOE-led event. The route started at Petron TPLEX Northbound, continued to the Rosario, La Union rotunda, and ended at Petron TPLEX Southbound. The collected data highlights the contribution of cutting-edge vehicle technologies to the development of a more sustainable and energy-efficient transportation environment and provides customers with an open benchmark.

January 5, 2026 by