The early 2028 Pre-Election Presidential Preferential Survey by Tangere shows that Vice President Sara Duterte and former Vice President Leni Robredo are the leading presidential contenders. VP Sara Duterte leads with 29% voter support, largely from the Davao and Northern Mindanao regions. She is followed by former VP Leni Robredo, who has 21% support, mainly from Metro Manila and the Bicol Region.
Senator Bong Go, the front-runner in the 2025 Senatorial Elections, ranks third with 15% voter support. Senator Raffy Tulfo, once the top pick for the 2028 presidency, has dropped to fourth place with 11%, supported mostly by voters in Southern Luzon. Speaker Martin Romualdez takes fifth place with 6% voter support, primarily from Eastern Visayas and Northern Luzon—a significant rise from the previous survey. Other potential candidates received just 1% support, while 11% of respondents remain undecided.
Sara Duterte is not the second choice among people who favors Bong Go
When asked the question on their second choice for President, Senator Bong Go is the second choice of 6 to 7 out of 10 voters that favor VP Sara Duterte as President. However, those who favor Sen. Bong Go as president had VP Leni Robredo as their second choice (45%), followed by Vice President Sara Duterte (30%). Senator Bong Go is also the second choice for President for those who favor VP Leni Robredo (52%).
Sen. Go and Sen. Bam Aquino as the early front runners for Vice President
Senator Bong Go emerged as the early favorite for Vice President after getting a 36% voter preference driven by respondents from Visayas and Mindanao. He is followed distantly by incoming Senator, Bam Aquino with a 26% voter preference driven by Metro Manila and the Bicol Region. Senator Raffy Tulfo ranked third with 11%, No other possible candidates reached double digits in voter preference.
The combination of VP Sara Duterte and Senator Bong Go as President and Vice President, respectively, is the top tandem of choice from the survey. They are followed closely by the combination of Former Vice President Leni Robredo and Sen. Bam Aquino.
The non-commissioned survey, conducted May 20-21, 2025, was administered via a mobile-based respondent application with a sample size of 1,800 participants (+/- 2.48% Margin of Error at a 95% Confidence Level) using a Stratified Random Sampling method (Quota Based Sampling). The proportion was spread throughout the Philippines with 12 percent from NCR, 23 percent from Northern Luzon, 22 percent from Southern Luzon, 20 percent from Visayas, and 23 percent from Mindanao.
Tangere is a recognized, award-winning tech-driven market research firm dedicated to capturing the sentiments of Filipinos. It is a proud member of the Marketing and Opinion Research Society of the Philippines (MORES), the European Society for Opinion and Market Research (ESOMAR), and the Philippine Association of National Advertisers (PANA).
For the topline report and analytics of this independent study, you may contact Tangere via email at [email protected].
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