One of the fastest-growing skincare companies in the nation, Dermorepubliq, launches “Welcome to the Republiq,” a new campaign that reaffirms the company’s dedication to science-backed skincare designed for sensitive Filipino skin.
With a focus on clinical validity, ingredient transparency, and research-driven formulations, the campaign offers a new and contemporary relaunch of Dermorepubliq. It seeks to create a community that prioritizes trustworthy, scientifically supported skincare over fads or haphazard regimens.
Leading the rollout is the campaign video, which showcases Dermorepubliq’s purpose of helping Filipinos achieve healthier, more resilient skin. The video has gained 48.3 million views on TikTok, and spotlights how the brand addresses everyday Filipino skin concerns such as humidity-triggered irritation, oil imbalance, and environmental stress.
Adding to this momentum is another viral video, “Science-based Skincare? Do It With Dermo mo na ’yan!,” which has reached 6.2 million views in just four months. The relatable storytelling and simplified explanations helped make science-first skincare more accessible to a wider audience.
Dermorepubliq’s Science-Based Skincare Solutions
Every Dermorepubliq product is developed through clinical research and uses active ingredients at proven concentrations. All formulations undergo rigorous testing to ensure visible results while remaining gentle for the country’s largely sensitive-skin population. This approach reflects the brand’s three core pillars: science-backed formulations, solutions made for Filipino skin, and a community whose real experiences guide innovation.
Keith Sta. Barbara, Founder and President of Dermorepubliq, shared, “Filipinos deserve skincare that goes beyond buzzwords. Every Dermorepubliq product is grounded in research, data, and real results. Great skin should be accessible and backed by science.”
He added, “We are redefining how sensitive skin is cared for in the Philippines by building a community that values transparency, education, and long-term results.”
“Welcome to the Republiq” also expands on a national dialogue that the company initiated in October over the transition from the conventional “hiyang” mindset to adopting more evidence-based and scientific skincare choices. This continuing discussion highlights Dermorepubliq’s leadership in developing a more informed and empowered skincare community.
Dermorepubliq is reaffirming its leadership in accessible, science-based skincare for Filipinos with this campaign.
You can find Dermorepubliq’s kiosks stores at the following locations:
SM Fairview: Lower Ground Level, Parkway
Riverbanks Center: KF-08, Palm Lane
SM City Masinag: Lower Ground Floor, SM City Masinag, Antipolo, Rizal
SM City Tanza: 2nd Floor, Tanza, Cavite
SM City Sta. Mesa: 2nd Floor, R. Magsaysay, Cor. G. Araneta Ave., Brgy. Dona Imelda, Quezon City
You may also visit their online platforms through the following links:
Website: https://dermorepubliq.com/
Shopee: https://shopee.ph/dermorepubliq
Lazada: https://www.lazada.com.ph/dermorepubliq
TikTok: https://www.tiktok.com/@dermorepubliq
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