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Lifestyle, News

The launch of TRABAHO O NEGOSYO at SM MOA

What if you could influence how you work and make money one day? Trabaho at Negosyo redefines the job fair as a career launchpad that links Filipinos to jobs, mentorship, and skills for the future by fusing employment and entrepreneurship.

Thousands participated as Go Negosyo, in partnership with SM Supermalls, mounted the March 6 Trabaho at Negosyo at SM Mall of Asia—transforming a single day into a career crossroads all for Filipinos. Fully supported by SM Job Fairs and SM for MSMEs, this comprehensive event created vital community opportunities by matching job seekers with employers and providing aspiring entrepreneurs with expert mentorship and clear pathways to success.

“MSMEs like us contribute to the economy because as we expand, so does our requirements – like manpower, so we are able to contribute through creating jobs.” – JORGE WIENEKE of Tokyo Tempura

At the heart of the event was a large-scale job fair connecting applicants with employers from key sectors including BPO and IT, manufacturing, construction, real estate, healthcare and medical services, retail, financial services, tourism, hotels and restaurants, and the academe. Just steps away, aspiring entrepreneurs received practical mentoring on how to turn business ideas, side hustles, and small enterprises into sustainable ventures—demonstrating how trabaho and negosyo can grow side by side.

With SM Job Fairs providing the platform and reach, employment opportunities were brought closer to communities—making job access more immediate, practical, and inclusive. Meanwhile, SM for MSMEs highlighted the vital role of micro, small, and medium enterprises not only as businesses, but as job generators and engines of inclusive growth. While many participants were hired on the spot, others left inspired to build enterprises that could create jobs for others.

“Nakakatuwa po, ang bilis. In-expect ko po babalik pa ako. Masaya po ako, hindi na ako tambay! Sa tingin ko po mago-grow po ako sa bago kong work.” – MA. FLOREBEL QUILILAN, Hired on the Spot by Hi Precision

To further streamline the journey from application to employment, SM Government Service Express enabled participants to process key requirements on-site. Participating agencies included the National Bureau of Investigation (NBI), Social Security System (SSS), Bureau of Internal Revenue (BIR), Philippine Health Insurance Corp. (Philhealth), and the Pag-IBIG Fund—making essential services more accessible in one convenient location.

“Maganda po na nandito sa ganitong event, kasi we’re not just hiring, but we’re also on the lookout for opportunities for our business with the other businesses here, para po to compliment each other.”- MELODY ADVIENTO of Clinica Manila

Trabaho at Negosyo tells a bigger story—today’s job seeker can become tomorrow’s employer. By combining job matching, MSME mentoring, and government services in one space, the initiative reflects a forward-thinking approach to workforce development where employment and entrepreneurship reinforce each other.

SM Supermalls’ dedication to empowering Filipinos is strengthened by partnerships such as these, which support local businesses and livelihoods and demonstrate that communities advance when trabaho and negosyo work together.

To learn more, visit msme.smsupermalls.com or email [email protected].

 

 

Food, Lifestyle, News

ALL FOR REAL: SM Supermalls’ Greatest New Finds in Metro Manila

The only thing we desire in life is REALNESS. We attach to those who exhibit genuine evidence of authenticity; we look for people who are honest with themselves, and we frequently try our best to be true to our own honest selves in return.

We can all agree on the importance of sincerity because nothing compares to the greatest things in life.

But be honest—these days, authenticity? It’s a little difficult to locate. Because of this, SM Supermalls is committed to providing you with the greatest new choices so that you can become the most authentic version of yourself. Your favorite mall has everything you need, including time to stop and think or just have a few soothing drinks—FRFR!

Looking for REAL-axation?
Ah, to be one with your true self… but honestly, where do you begin? Look no more, because finding your core starts with some REAL-axation.

  • Nuat Thai
    When it’s time to truly unwind, thenewest Nuat Thai at the Lower Ground Level of SM City Marikina offers a range of authentic Thai massages and body treatments. Using traditional techniques that target muscle tension, along with aromatherapy and foot massages, it’s the perfect spot for a much-needed breather—helping you reset and step out with a clearer mind and a better version of yourself.

Treat Yo’ Self For Real!
Tbh, sometimes all you need is a good sip with a proper delight on the side. Who wants some tea, for real?

  • Chagee
    Afirst in the Parañaque and Muntinlupa, Chagee is a modern tea bar at the Level 2, Building B of SM City Bicutan, featuring freshly brewed milk teas made from whole tea leaves rather than powders or artificial bases. With signature drinks like the BO-YA Jasmine Green Milk Tea, Da Hong Pao Milk Tea, and Osmanthus Oolong Milk Tea, Chagee is an experience in itself, dedicated to giving you real moments you can sip into.
  • Tianlala
    For feel-good sips that match your authentic vibes, the first-in-Antipolo Tianlala at the Upper Ground Level of SM City Masinag is your go-to spot. With approachable, flavorful drinks perfect for every mood, this global tea brand is ideal for casual meetups, slow hangs, or simply enjoying a refreshing tea break during your malling.

BFR stands for Be. For. Real. You know precisely what you deserve, and it’s at the mall of your dreams. SM Supermalls has everything you need, from revitalizing activities to cool treats.

For the most recent information and activities, visit www.smsupermalls.com or follow @smsupermalls on social media.

 

 

 

Lifestyle, News

Sun-Powered Spaces: How SM Is Converting Shopping Centers into Energy Hubs

SM Group now generates the largest capacity of clean energy among property developers in the Philippines

SM Prime Holdings Inc. (SM Prime) has installed rooftop solar power systems throughout its properties and nationwide network of SM Supermalls in order to lessen grid congestion and enhance power availability to the communities it serves.

Clean solar energy produced by SM is now sufficient to power a city the size of Mabalacat, Pampanga, or Mandaue, Cebu, thanks to its groundbreaking installation of solar panels over SM North EDSA in 2014.

“The use of solar power enables SM Supermalls to elevate the service we provide to our customers by embedding sustainability into our daily operations,” said SM Supermalls President Steven Tan. “When Filipinos visit their most-loved SM malls, they are entering a space that actively helps preserve the environment through responsible resource management, reducing carbon emissions while ensuring more resources remain available for our surrounding communities.”

Maximizing space makes room for energy efficiency

SM currently utilizes 65 hectares of space for its rooftop solar panels—which is almost as big as the entire SM Mall of Asia complex, but has also applied innovative ways to maximize mall space for energy efficiency.

Across the SM Mall of Asia’s MOA Sky, solar panels have been seamlessly integrated into the walkway that wraps around the property—doubling as overhead covering for mallgoers strolling and enjoying leisurely walks.

 

By utilizing this space, SM generates enough power to run 1,000 escalators a day or power 1,800 homes for a month.

The solar-powered parasols that adorn SM City Bicutan’s Sky Garden are another creative way to use solar energy. In addition to adding to the ambience of the Sky Garden, the subtle employment of solar-powered parasols serves as practical nighttime lighting for patrons of nearby businesses.

The parasols significantly reduce the demand for electricity use throughout the evening until the mall closes by providing five hours of nighttime lighting for just three hours of daytime charge.

“Our approach to building malls that satisfy our customers and stakeholders go beyond giving them what is expected. We believe it is up to us to be proactive in enriching the mall-going experiences of Filipinos by investing in seamless, sustainable solutions that allow us to preserve natural resources for many years to come,” said Tan.

 

 

Lifestyle, News

DTI and SM Supermalls Expand Their Collaboration to Support MSMEs’ Growth

“Apatnapu’t dalawa kaming kababaihan sa aming barangay na dati ay walang hanapbuhay. Sa tulong ng aming kooperatiba at ng DTI, nagkaroon kami ng pagkakataong kumita. Lalo na kapag nandito kami sa SM Supermalls—mas dumadami ang aming bulk orders.”
— Elsie Balidiong, Salngan Livelihood Multi-Purpose Cooperative, Oton, Iloilo

The 2026 DTI–Bagong Pilipinas National Trade Fair, which brought together MSMEs, institutional buyers, and consumers in a highly accessible, high-engagement setting that transformed commerce into a shared public experience, came to an end at SM Megamall after five days of showcasing Filipino enterprise, creativity, and resilience.

DTI Secretary Ma. Cristina Roque and DTI Assistant Secretary Nylah Bautista together with Embassy Officials and stakeholders mark the opening of the DTI Bagong Pilipinas National Trade Fair 2026, highlighting how accessible platforms like SM Supermalls help bring national initiatives closer to the public

DTI Key Officials mark the opening of the National Trade Fair 2026, highlighting how accessible platforms like SM Supermalls help bring national initiatives closer to the public.

The expo, which took place at Megatrade Halls 1-3 from February 18–22, 2026, offered business-matching possibilities, locally produced food, fashion, home, and lifestyle items, and carefully chosen displays that showcased sustainable manufacturing and sophisticated Filipino design. By increasing market access, fortifying value chains, and establishing avenues for MSMEs to grow, these on-the-ground initiatives aided the Bagong Pilipinas goal.

SM executives (L-R) Mr. Royston Cabunag, AVP for SM Communities Program, Ms. Liza Silerio, VP for Corporate Compliance Group, Ms. Pats Dy, SAVP for SM Communities Marketing try on hand-embroidered, fashion-forward pieces by an indigenous artisan from Abra—bringing stories from the mountains to the heart of the city. Through DTI and SM, indigenous MSMEs gain wider market access, celebrating culture, craftsmanship, and inclusive growth in one shared space.

“It’s rare to find a place where you can get the chance to buy the best of the Philippines, and it’s good that it’s in a very accessible location.”
-Ezekiel Rosales and Michelle Milla – Trade Fair Customers

“Nakakatuwa po na naipapakita namin ang aming mga gawa sa ibang lugar. Kasabay po noon ay kumikita pa kami.”
– Jezriff Anni – Zambulu Artworks

“Ang galing po kasi noon, doon lang kami sa bayan namin sa Aklan nakakapagbenta. Ngayon po, two years na kami nakakasali sa trade fairs and lumawak na po ang market namin. May mga orders na po kami galing sa ibang lugar.”
-Jezethel Bandiola – Bandiola’s Piña Weaving

The staging of the National Trade Fair at SM Megamall highlighted how well-loved, high-traffic urban spaces can function as effective platforms for national programs—giving MSMEs the opportunity to reach new markets, test products in real time, and engage directly with partners and consumers.

“Our partnership with SM goes beyond providing space—it is about building a full ecosystem for MSMEs. Through SM Supermalls and its retail businesses like SM Department Store, SM Markets, and Kultura, MSMEs are given real market access, visibility, and opportunities to scale. This kind of private-sector commitment is exactly what enables Filipino entrepreneurs to grow, professionalize, and contribute meaningfully to inclusive national development,” said Cris Roque, Secretary, Department of Trade and Industry

By supporting nationally significant trade fairs, SM Supermalls broadens MSME reach through accessible, high-visibility locations, supports business growth through professional environments designed for market readiness, and contributes to nation-building by aligning its mall infrastructure with programs that generate livelihood and strengthen local industries.

The National Trade Fair strengthened the idea that economic progress is most significant when it is inclusive, experiential, and closely linked to the people it serves by fostering a strong sense of shared purpose where trade, culture, and community came together.

As evidenced by the 2026 DTI–Bagong Pilipinas National Trade Fair, SM Supermalls continues to fulfill its promise of “All for You” by delivering on its commitment to Max Out Experiences. As your favorite mall, SM Supermalls transforms its spaces into dynamic platforms for entrepreneurship, cultural celebration, and meaningful public engagement that goes beyond retail to champion inclusive national growth and create experiences thoughtfully designed for every Filipino.

 

 

 

 

Lifestyle, News

Take tiny measures to make a huge difference: SM Waste-Free Future offers practical solutions for a greener, cleaner world

The SM Waste-Free Future (WFF) Manual from SM Prime Holdings Inc. (SM Prime) has made it easier to contribute to the answer for improved waste management practices.

The 17-page visual guide, which was introduced during SM’s first Sustainability Expo, provides a straightforward and user-friendly resource on how anybody may interact with waste management touchpoints found at their favorite SM Supermalls.

“The easiest way to adopt sustainable practices is a two-pronged approach,” said SM Supermalls Vice President for Corporate Compliance and Sustainability, Liza Silerio. “The first is building the avenues that make waste management accessible and easy to do. The second is ensuring that these are easy habits to build and practice in our daily lives.”

The manual combines text and visuals to enhance the “Learn – Practice – Champion” workflow, a three-step approach to make these practices easy to adapt and eventually pass on, with additional green tips and trivia.  Understanding how even small, thoughtful steps can make a huge difference is key to helping reduce waste sent to landfills.

Back to Basics

To further understand the composition of our waste, SM Prime led a Waste Analysis Characterization Study (WACS) in its largest development–the SM Mall of Asia Complex. The top 10 most common waste items were identified:

  1. PET Bottles
  2. Plastic Cutlery
  3. Single-use plastic
  4. Plastic cups from coffee or milk tea
  5. Soiled coffee paper cups
  6. Soiled food containers
  7. Food packaging and sachets
  8. Soiled tissue or napkins
  9. Soiled diapers/ sanitary products
  10. Food waste

The SM Waste Free Future manual encourages everyone to properly dispose of waste by using designated Recyclable-Disposable-Compostable (RDC) bins made accessible in all SM Malls.

PET Bottles are categorized for the Blue “Recyclable” Bins to help return these to factories for recycling.

Disposable items and containers such as plastic cutlery, single-use plastic, plastic cups from coffee or milk tea, soiled coffee paper cups and food containers, food packaging and sachets, and soiled tissue or napkins, diapers, and sanitary products are for tossing into the gray “Disposable” Bins.

Finally, all food waste with no packaging and cutlery are guided to the green “Compostable” Bins.

As one of the fastest-growing solid waste streams in the world, Electronic Waste (E-Waste), ranging from batteries to broken gadgets and technological accessories, gets special mention. SM Supermalls promotes proper disposal of e-waste through special bins in SM Cyberzone areas as easy drop-off points for recycling or processing before disposal of small, used, and defective electronic devices.

Take-action, join the movement

Every first Friday and Saturday of the month from 10:00am to 2:00pm, mallgoers can bring their trash and convert it to cash. Trash-to-Cash encourages household segregation by bringing clean and dry recyclables in designated Trash-to-Cash areas in exchange for economic incentives. The program promotes sustainable systems and the advancement of the circular economy.

To further divert plastics from the environment, SM implements its Plastic Waste Collection program across all of its properties. Since its integration in 2019, 70,000 kilograms of clean, empty, and dry consumer plastics have been collected.

Regular coastal cleanups are arranged by SM Cares, the corporate social responsibility division of SM Prime, to help communities address the issue of marine pollution by eliminating debris before it spreads farther into the ocean. In addition to the weekly cleanups carried out by SM Estates, three significant coastal cleanups conducted countrywide last year allowed volunteers to divert 200,000 kg of marine debris from the ocean.

This year, on March 22, SM La Union, SM City Urdaneta Central, SM City Tanza, SM City J Mall, SM City Daet, and SM City Consolacion will participate in another Coastal Cleanup campaign in honor of World Water Day.

“Communicating waste management practices clearly and easily helps our stakeholders support our vision for a Waste Free Future. When we all come together and choose to help save our planet, even the smallest actions toward the right direction yield great results,” said Silerio.

Through the SM Green Movement, SM Prime champions sustainability by focusing on waste management, water stewardship, and energy efficiency for lasting impact. The movement empowers individuals, families, and communities to take part in simple acts that create shared prosperity for generations to come.

 

 

 

Lifestyle, News

This Women’s Month, Women Entrepreneurs Shine at SM Supermalls

Successful Women Strong Network event launched at SM Lanang showcasing women-led MSMEs. L-R: Irene Boey Lin Fong, Chairperson of AWEN Singapore, Toukta Chounramany, Focal Point of AWEN Laos, Rhoda Caliwaran, Chairperson of
WomenBizPH, Maika Nurhayati, Focal Point of AWEN Indonesia, Baby Montemayor, Trustee of Women Biz PH Davao, Mylene Abiva, Trustee of WomenBizPH, Mr. Lin Fong and Russel Aldaba, SAVP for Marketing in Mindanao of SM Supermalls.

The WomenBizPH Trade Fair successfully launched at SM Lanang Premier from March 12–14, showcasing the inventiveness, tenacity, and expanding influence of Filipina micro, small, and medium-sized firms (MSMEs). The three-day trade event, which was organized by WomenBizPH in collaboration with SM Supermalls, brought together motivating female entrepreneurs and featured a colorful assortment of proudly local goods, from artisanal pastries and handcrafted accessories to healthy food, woven clothing, sweets, and health items.

The event was more than just a marketplace; it showcased the compelling narratives behind the products, showing how female entrepreneurs continue to turn creativity into chances for employment and passion into purpose.

Women entrepreneurs take center stage at the WomenBizPH Trade Fair at SM Lanang Premier, where women-led MSMEs proudly showcased local products in celebration of Women’s Month.

Filipina entrepreneurs proudly present their brands at the WomenBizPH Trade Fair, highlighting the creativity, resilience, and innovation of women-led MSMEs.

From handcrafted fashion pieces to artisanal food products, women-led MSMEs showcased a diverse array of Filipino creations at the WomenBizPH Trade Fair.

Sustainable fashion takes the spotlight as women-led brands present handcrafted apparel that celebrates Filipino craftsmanship and modern design.

Inspiring Stories Behind Women-Led MSMEs 

Behind every product on display is a powerful story of determination, innovation, and purpose. Across the country, women entrepreneurs continue to transform challenges into opportunities, building businesses that uplift communities and preserve Filipino craftsmanship.

Empowering Artisans Through Creativity

Sustainable and timeless—these two words define the aesthetic of Sassy’s Creation Enterprise, a brand where traditional Philippine craftsmanship meets modern innovation. By blending heritage weaving techniques with contemporary design, Sassy’s Creation produces ethically curated fashion staples designed for EveryBODY, using upcycled fabrics and locally sourced weaves that reflect both sustainability and style.

Behind every Sassy piece are the skilled hands of women artisans, including home-based mothers and women from the Bureau of Jail Management and Penology (BJMP) in Antipolo, Rizal, who carefully craft each item with dedication and pride. Through these collaborations, the brand provides meaningful livelihood opportunities while celebrating Filipino craftsmanship.

For the founder of Sassy’s Creation, entrepreneurship is not only about building a brand—it is also about uplifting communities. “Our goal is not only to create meaningful products but also to support local artisans and weaving communities across the country,” she shared.

By working closely with weaving communities and showcasing their handcrafted pieces through trade fairs and retail platforms, Sassy’s Creation continues to help preserve traditional Filipino crafts while bringing them into today’s lifestyle and fashion landscape. Discover their products on Instagram: @sassyscreationph

Carrying Forward a Legacy

For Cynthia M. Eusebio, owner of Magpoc’s Pastry Products Manufacturing in Bataan, entrepreneurship is deeply rooted in family heritage.

“Magpoc’s isn’t just a label—it’s a legacy of providing for our community. I stepped into this role to honor the women who came before me while evolving the brand for the next generation,” she shared.

Now a third-generation leader of the brand, Eusebio continues to innovate by expanding Magpoc’s reach through digital platforms and new product offerings while preserving the traditional recipes that built the business. Discover their products on Facebook: MagpocsAraroCookies

From Survival to Strength

For Cebu-based entrepreneur Cuevas Planas, founder of Kirby’s Chicharon, her business journey represents resilience and the courage to start over.

“I started small, making chicharon and quietly selling to stores and offices. That small income became my hope and my courage—it helped me rebuild my life and prove that even from nothing, you can rise again,” she shared.

Through perseverance and faith, Planas built her brand from humble beginnings, eventually gaining the confidence to showcase her products in larger markets and trade fairs. Discover their products on Facebook: kirbyschicharonph

Turning Passion into Healthy Innovation

Meanwhile, Flaviano’s Health Food Products, based in Laguna, was born from a shared passion for creating innovative food products.

“Every challenge teaches us something. Even during difficult times like the pandemic, we continued innovating and moving forward—because every step we take brings us closer to success,” the entrepreneur shared.

Today, the brand continues to develop healthier food options while exploring new opportunities to reach more customers through platforms like SM Supermalls. Discover their products on Facebook: FlavianosFood

SM Supermalls: A Launchpad for Future Filipino Brands

Through initiatives like the WomenBizPH Trade Fairs, SM Supermalls continues to serve as a marketplace where MSMEs can grow, gain visibility, and reach new markets.

“At SM Supermalls, we see MSMEs not just as exhibitors but as future brands in the making. By providing accessible platforms where entrepreneurs can showcase their products and connect with customers, we help nurture the next generation of Filipino brands,” said Joaquin San Agustin, Executive Vice President for Marketing at SM Supermalls.

For many entrepreneurs, showcasing their products in SM malls represents a major milestone—opening doors to new opportunities, partnerships, and customers.

This commitment reflects SM Supermalls’ long-standing advocacy of supporting MSMEs as drivers of inclusive economic growth and community development.

Celebrating Women Entrepreneurs

During Women’s Month, SM Supermalls encourages customers to learn about the inspirational women who run these businesses and to encourage them on their paths to success.

Because when female entrepreneurs succeed, they do more than just expand their companies; they also strengthen communities, uplift families, and motivate the next generation of leaders.

 

 

 

 

 

 

Lifestyle, News

SM Supermalls’ Water Stewardship Journey Continues

Through its operational division, SM Supermalls, SM Prime Holdings Inc. (SM Prime) has continuously promoted responsible water stewardship for a more resilient water future for thirty years.

In the late 1990s, SM Prime and SM Southmall made an investment in the first Sewage Treatment Plant (STP). STPs are crucial for promoting community development and safeguarding the environment and public health. Since then, STPs have been a common feature in all 89 malls, protecting water resources and lowering pollution and water waste.

SM Supermalls embeds water conservation practices across its operations. Recycled water is used in water closets for flushing, cleaning, and watering greens. Additionally, efficient low-flow fixtures and water-saving technologies prevent unnecessary consumption at scale.

“SM had always been conscious of its environmental impact on shared social good. Our water journey is rooted in our commitment to maximize what we borrow from the environment, creating resiliency for future generations,” said Liza B. Silerio, SM Supermalls Vice President and Head of Sustainability and Resilience.

Today, SM is evaluating centralized STPs that can serve multiple developments and allow for inter-building treatment systems, lowering operational costs, and enhancing process efficiency. “Part of our water resilience framework is building long-term capacity for water disruptions. Since the standardization of STPs across our malls, SM took it a step further and scaled its water sustainability efforts,” said Silerio.

A first in the industry, SM City Baguio’s Rainwater Treatment Facility has already processed almost 20,000 cubic meters of rainwater into potable water since it was launched, providing 30% of the mall’s total monthly clean water requirement since 2023. This translates to saving the equivalent of 12.7 million, 1.5-liter mineral water bottles or almost eight Olympic-sized swimming pools of freshwater from the grid.

SM uses the mall’s national reach to further promote sustainable water use through regular engagement and awareness. Through its Corporate Social Responsibility division, SM Cares, SM develops public awareness and education programs to inspire future water stewards in the community.

The Bantayog ng Lawa Award from the Laguna Lake Development Authority (LLDA) and the first-ever Gawad Taga-Ilog Award given to a private organization by the Department of Environment and Natural Resources (DENR) are just two of the industry honours that SM malls have received as a result of their proactive and effective approach.

“We’ve come a long way since the 90’s. It’s heartwarming to be recognized by our community and peers, but we continue to work harder for future generations because water is a universal human right. By implementing these sustainability measures, SM aims to move forward with greater purpose and greater possibilities,” said Silerio.

 

 

 

Lifestyle, News

Vinta Market launches at the newly opened SM City Zamboanga, showcasing and supporting local MSMEs

The ceremonial opening marks the launch of Vinta Market, a vibrant marketplace dedicated to showcasing proudly local products from MSMEs across the Zamboanga Peninsula.

As SM City Zamboanga welcomed shoppers on March 20, it also highlighted the rich spirit of local entrepreneurship and culture with the launch of Vinta Market—a vibrant hub dedicated to supporting micro, small, and medium enterprises (MSMEs) across the Zamboanga Peninsula.

SM Supermalls executives and DTI Region 9 officials lead the ceremonial opening of the Vinta Market at SM City Zamboanga, celebrating a new platform for local MSMEs. (L-R: DTI Zamboanga Sibugay Provincial Director, Ma. Rovie Manzanares; DTI Zamboanga City Office Provincial Director, Grace Aduca; SM Supermalls AVP for SM Communities Program, Royston Cabunag; DTI Regional Director Al-Zamir Lipae; SM Supermalls SAVP for SM Communities Marketing, Pats Dy; DTI Assistant Regional Director, Maridel Dengal; and SM Supermalls Executive Vice President for Marketing, Joaquin San Agustin)

The Vinta Market, which was started in collaboration with the SM for MSMEs program and the Department of Trade and Industry (DTI) Region 9, brings together 20 local MSMEs to showcase proudly regional goods, from handcrafted items and artisanal goods to local delicacies, fashion pieces, and distinctive souvenirs.

Inspired by the iconic vinta, the traditional sailboat known for its vibrant sails and deep cultural roots in Mindanao, the Vinta Market reflects the same spirit of color, movement, and community. The marketplace brings together passionate entrepreneurs and skilled artisans, offering mallgoers a lively and meaningful shopping experience rooted in local culture.

More than just a retail destination, the Vinta Market serves as a growth platform for MSMEs—and for many entrepreneurs, this opportunity translates into real business expansion and sustained livelihood.

“We are very happy for the opportunity given to us by SM City Zamboanga… because of that, I have a growing market and a lot of suki na at SM,” shared Maria Donna of Marya Soaps and Scents from Pagadian, highlighting how increased visibility at SM has helped strengthen her customer base.

For heritage artisans, the impact goes beyond business—it’s about preserving culture and passing traditions to future generations. “Maraming salamat sa mga opportunity na mga ganito na pwede kaming magbenta para makahanap lalo ng market… kayo na ‘yung kasangga namin sa pag-promote ng aming weave,” said Evelinda Otong, a 4th generation Yakan weaver, underscoring the importance of platforms like SM in sustaining local craftsmanship.

Through capacity-building programs and expanded market access, MSMEs are also able to scale their operations and reach wider audiences.

“With their trainings and seminars, we’ve learned a lot… we’re proud to say that we supply all over the Philippines—and with SM Supermalls, our products can reach around the country and are now in the mainstream market,” shared Shaun Alavar of Alavar Food Products, reflecting the broader growth opportunities enabled through the partnership.

During the launch event, SM Supermalls executives, DTI officials, and partner stakeholders joined entrepreneurs and guests in celebrating the opening of the marketplace—highlighting a shared commitment to empower local businesses and provide them with greater market opportunities.

Visitors explored booths filled with proudly local products—each representing stories of craftsmanship, passion, and perseverance. The marketplace quickly became a vibrant hub where mallgoers discovered unique regional goods while supporting local livelihoods.

Intricately crafted local products showcase the artistry and cultural heritage of Mindanao’s talented artisans.

The launch of Vinta Market stands as one of the highlights of the opening of SM City Zamboanga, the city’s newest lifestyle destination bringing together shopping, dining, entertainment, and community experiences closer to Zamboangueños.

Locally made delicacies from MSMEs offer shoppers a taste of Zamboanga’s rich culinary heritage at the Vinta Market.

Through initiatives like Vinta Market, SM Supermalls continues to support Filipino entrepreneurship by giving MSMEs accessible platforms to grow, while showcasing the rich culture and creativity of local communities.

As shoppers browse the vibrant stalls and connect with the passionate makers behind each product, Vinta Market becomes a lively symbol of Zamboanga’s flourishing entrepreneurial spirit—where tradition, creativity, and opportunity move forward together.

To learn more, visit msme.smsupermalls.com or email [email protected].

 

 

Lifestyle, News

Unilever Philippines Honors 2GO Group for Transport Partnership and Integrated Transport Solutions

2GO proudly receives three recognitions from Unilever Philippines, underscoring its commitment to logistics excellence and strong collaboration.

Unilever Philippines awarded 2GO, the nation’s top supplier of logistics solutions, the Excellence in Integrated Transport Solutions Award and the Transport Partner of the Year Award in honor of its excellent logistics capabilities and transport assistance throughout 2025.

Partners that exhibit exceptional multimodal logistics capacity through smooth coordination across land, sea, and other modes of transportation are recognized with the Excellence in Integrated Transport Solutions Award. Unilever Philippines’ supply chain resilience and agility are strengthened by creative and integrated solutions, which are highlighted in this distinction.

Meanwhile, the Transport Partner of the Year Award is given to logistics partners that deliver exceptional performance through consistent operational excellence, reliability, responsiveness, and strong collaboration in supporting Unilever’s nationwide supply chain operations.

“Our role goes beyond transportation. We ensure products move seamlessly across the country through coordinated, end-to-end logistics solutions,” said Faye Alonzo, Business Unit Head of 2GO Forwarding. “This recognition from Unilever Philippines reflects the scale of our operations and the discipline of our teams who work every day to deliver reliably across their nationwide network.”

Supporting this integrated logistics capability is 2GO’s sea freight network, which enables reliable inter-island cargo movement across the archipelago.

“Our sea freight operations are built around reliability, scale, and coordination across ports and logistics hubs nationwide,” said Sharon Ngo, Business Unit Head of 2GO Sea Solutions. “Every shipment we move supports the steady flow of goods across the country. Our teams work every day to ensure cargo moves efficiently across islands and reaches businesses and communities that depend on it.”

As one of the country’s leading fast-moving consumer goods companies, Unilever Philippines relies on a strong and dependable logistics network to move products efficiently across markets nationwide. The recognition underscores the trust placed in 2GO to support the movement of essential goods across the country.

The honors strengthen 2GO Group’s position as a reliable logistics partner for top Philippine businesses. 2GO continues to assist companies in moving goods effectively and fortifying supply chains throughout the nation by providing comprehensive solutions over land and sea.

Go to 2go.com.ph to find out more about 2GO and its integrated logistics solutions.

For more information, please visit www.sminvestments.com.

 

Lifestyle, News

Pru Life UK promotes inclusive insurance at the Asian Banking & Finance and Insurance Asia Summit

Pru Life UK President and Chief Executive Officer Sanjay Chakrabarty

Sanjay Chakrabarty, President and Chief Executive Officer of Pru Life UK, emphasized the need for inclusive and values-driven protection solutions to help address the country’s protection gap at the Asian Banking & Finance and Insurance Asia Summit.

Chakrabarty noted that financial protection has evolved beyond being just a product, becoming a critical foundation for resilience. He added that insurers have both the opportunity and responsibility to make protection solutions accessible, relevant, and aligned with the needs and values of the communities they serve.

Speaking at the summit themed Financial Inclusion 2.0: Building Resilient and Intelligent Banking and Insurance Models, Chakrabarty highlighted how insurers can expand financial protection through innovative products, digital distribution, and data-driven insights. He also discussed how solutions such as Takaful and microinsurance can help extend protection to underserved communities.

The summit brought together senior leaders from across the banking and insurance sectors in Asia to exchange insights on strengthening financial resilience and expanding access to financial services.

Chakrabarty emphasised that in an environment marked by economic uncertainty and rising healthcare costs, accessible and relevant protection solutions play an increasingly important role in helping families manage financial risks and build long-term resilience.

He also highlighted the potential of Takaful, a Shari’ah compliant form of insurance based on mutual assistance and shared responsibility, in expanding protection access for Muslim Filipinos. Through initiatives such as PRUTerm Lindungi, Pru Life UK aims to provide culturally relevant protection solutions that resonate with the needs and values of diverse communities.

Connecting with industry stakeholders at the Asian Banking & Finance and Insurance Asia Summit, Pru Life UK showcased its protection and income solutions as the event’s sole life insurance company sponsor.

Pru Life UK joined the summit as the only life insurance company sponsor, setting up an on-site booth to present its protection and income solutions while connecting with industry stakeholders and attendees.

Through its range of protection offerings, financial literacy programs, and strategic partnerships, the company continues to advance financial inclusion and empower more Filipinos to achieve greater financial security and resilience.

Notes:

*New Business Annual Premium Equivalent (NBAPE) – premium for a new policy paid in a year 

Please use “Pru Life UK” when referring to the company.