Lifestyle, Sports

Haier Announces New Partnerships with Liverpool FC and Paris Saint-Germain

The partnerships aim to turn passion on the pitch and on the court into smarter, more connected living at home.

Haier, a home appliance brand, has announced new multi-year global partnerships with Liverpool FC and Paris Saint-Germain. The announcement was made at IFA Berlin, where Haier unveiled its new brand strategy. The agreements unite Haier with two of the most followed football clubs in the world.

These collaborations are part of Haier’s “Home of the Champions” initiative, which aims to align the brand with top-tier clubs and athletes. The partnerships are intended to inspire, connect, and create richer, smarter experiences for fans and consumers worldwide. Haier’s values of innovation, precision, and excellence are said to align with the spirit of both clubs, reinforcing a shared commitment to performance and global reach.

As part of the partnerships, Haier will engage with fans across stadium, digital, and retail touchpoints. The brand will also deliver exclusive fan experiences and explore the creation of co-branded smart home products designed to bring the energy of a matchday into daily life.

The partnership with Liverpool FC also revives a historic connection. Candy, a brand that is now part of Haier Europe, was the club’s main sponsor in the late 1980s and early 1990s, an era that remains one of the most iconic chapters in the club’s history.

Haier’s Expanded Sports Portfolio

In addition to the new football partnerships, Haier has renewed its strategic partnership with the ATP Tour through 2028. This renewal expands Haier’s role as an ATP Gold Partner, now covering both Home Entertainment & TV and Home Appliances categories. This extension will provide Haier with on-court brand visibility, premium hospitality experiences, and on-site product integration at select ATP Tour events. The brand will also benefit from exposure across the ATP’s digital channels, which reach an online audience of more than one billion.

Haier’s sports sponsorships also include LALIGA, Liga Portugal, the Royal Moroccan Football Federation, Roland-Garros, and the Mutua Madrid Open. This broad and strategic connection with sports reflects a multisport identity. Haier’s partnerships are built on the belief that sport is a powerful platform to inspire, connect, and create shared value.

 

Automotive

The TGR Philippines eSports GT Championship Finals will feature the top 40 sim racers

Live national final rounds to be held October 11 and 12 at Ayala Malls Manila Bay 

The top 40 racers who will compete in the quarterfinals of Toyota Motor Philippines’ (TMP) flagship sim racing championship, the TOYOTA GAZOO Racing eSports GT Championship 2025, have been revealed.

Over 250 competitors from all over the nation used the Toyota Supra RZ’20 to record their fastest lap time around the Suzuka East Short Course on Gran Turismo 7. Only 40 participants from this group will move on to the quarterfinals, which will take place at the Ayala Malls Manila Bay on October 11.

The top 40 sim racers that will compete in the quarterfinals are listed below:

Final Lineup for Quarterfinals
Enzo Ison 0:56.272
Matthew Spencer D. Ang 0:56.352
Victor Lorenzo Ancheta 0:56.442
Corwin Josiah Mercado 0:56.467
Russo Gabriel Formoso 0:56.564
Jether Miole 0:56.606
Jon Steven Chua 0:56.695
Michael Vincent W. Velasquez 0:56.709
James Talanay 0:56.790
Bien Matthew Buenaventura 0:56.836
Michael Vincent Canicosa 0:56.904
James Patrick Lopez 0:56.905
Voltaire Sayco 0:56.906
Alonso Marcus Lacambra 0:56.914
Christopher Harris Tejada 0:56.915
Zeph Marcelo 0:56.946
Kryz Axl Aranzanso 0:56.953
Victor Emmanuel Baylosis 0:56.963
Francis Angelo Gonzales 0:57.024
Arlie Jophen Matubis 0:57.028
Reinier Tolentino 0:57.046
Ethan Gabriel A. Rubio 0:57.071
Joseph Eid 0:57.093
Jiro Marcelino Cruz 0:57.127
Jo Hashimoto 0:57.142
Jhan Vernon Ablir 0:57.166
Mark Voltaire Elman 0:57.194
Paolo Ayo 0:57.237
Sean Mervin Ronquillo 0:57.240
Karl Bryan Bonono 0:57.250
Elizabeth Mae Gumila 0:57.253
Bernard Villangca 0:57.271
James Michael Ortiz 0:57.275
Matt Frederic See 0:57.275
Sherwin Rada 0:57.286
Prince Von Erico Contreras 0:57.297
Alanzo Matteo Gonzaga 0:57.317
Vito Clodualdo Paul Manas 0:57.318
Diomel Railey Pingul 0:57.337
Corban Guerrero 0:57.340

The Top 20 from the quarterfinals will head on to the semifinals on October 12. The Top 10 from the semifinals will then go head-to-head in the national finals later in the day, where the Philippine representatives for the TGR Asia eSports GT Championship will be decided.

Esports fans can look forward to thrilling races, as well as other activities such as the sim racing rigs, game booths, and original GR merchandise for sale.

There will also be car displays of the GR Yaris, GR Supra and GR 86, as well as the Vios one-make-race car (OMR) and Tamaraw OMR that were driven during the 2025 TOYOTA GAZOO Racing Philippine Cup.

“We congratulate the sim racers who made it to the quarterfinals and look forward to seeing them push their limits for better at the live event at Ayala Malls Manila Bay. We invite everyone to come experience the thrilling world of eSports with us this October,” shared TMP Vice President for Marketing Services Elvin Luciano.

The TOYOTA GAZOO Racing Philippines eSports GT Championship 2025 is sanctioned by the Automobile Association Philippines and is brought to you by Official Fuel & Lubricants Partner Petron and Official Tire Partner GT Radial.

Toyota Financial Services Philippines, Tuason Racing, AVT, 3M, Denso, OMP, ROTA, Autoplus, PIAA, Vinyl Frog Premier Vehicle Wraps, AutoQuix, Sparco, myTOYOTA Wallet, and Kino One are also supporting this event.

Follow TOYOTA GAZOO Racing Philippines on Facebook, Instagram, X, YouTube and TikTok for more details about the TGR Philippines eSports GT Championship and other TGR events.

 

Entertainment

In the music video for “All U Wanna Do,” Barbie Almalbis takes over Shibuya Crossing

The award-winning singer-songwriter braves rain, rush hour, and onlookers in a spontaneous Tokyo shoot directed by Niña Sandejas

Photo by Nina Sandejas

The music video for Barbie Almalbis’s most recent hit, “All U Wanna Do,”  has been published.

Almalbis’ passionate performance in the middle of Tokyo, Japan’s busy city was captured in this eye-catching visual piece, which was shot guerilla-style at the famous Shibuya Crossing.

Almalbis stands out from the bustle of others around her as she sings with just her earphones for accompaniment, turning a brief moment into a very personal expression of annoyance, fortitude, and creativity.

Directed and conceptualized by celebrated photographer and filmmaker Niña Sandejas, the project emerged from an impromptu creative adventure during Almalbis’ travels in Japan, where she’s invited to perform.

“It wasn’t an original idea—every day, tourists record themselves in that famous scramble—but this shoot was something else entirely,” Sandejas explains. “Barbie sang full voice with only her earphones as a backing track, while strangers brushed past, stared, or bumped into her. The rain gave us only a brief pause to work, and we had a hard stop because she was headed straight to a gig that night. A few takes, a lot of faith, and a camera chasing her through the rush: that was all we had. Behind the lens, what struck me most wasn’t the crowd or the noise, but Barbie’s composure. Her dedication to bring to life each of her songs, giving the same devotion to a pop-up shoot on a rainy Tokyo street as she would to a stage.”

Joining Sandejas and Almalbis on the road was a tight-knit team: Rachael Roldan, who handled hair and makeup and assisted in lighting, and Martin Honasan, Barbie’s husband, who helped with crowd management. Ysmael Salvador, editor of the video, took Niña’s chaotic handheld footage and tied it into a cohesive and magnetic narrative. Salvador has previously worked with Almalbis on the visuals of her songs “Platonic” and “Needy.”

“As a nod to Barbie’s history, we layered in an echo from Hungry Young Poets’ song ‘Runaway’ where the sound of traffic and voices in Japanese that once opened the track,” Nina adds. “It felt right to bring that spirit full circle, folding memory into the present.”

“Niña truly is a natural, and I love seeing how she almost simply reacts to her surroundings instinctively,” Almalbis said in reference to the partnership, praising Sandeja’s innate artistic ability. I believe she has mastered that art for a very long time.

Click here to view the music video

 

 

 

 

Lifestyle

Nexusguard and Eastern Communications Form a Strategic Partnership to Boost Cybersecurity in the Philippines

The partnership was unveiled at Manila House, Taguig, on 25 September 2025

Eastern Communications (EC) and Nexusguard (NXG) representatives at the official launch of Eastern’s DDoS protection services powered by Nexusguard. [From L to R:] NXG Operations Head Mandy Tupaz, EC Co-Coordinator Jaeson Evangelista, NXG Senior Technical Sales Consultant Stephen Fernandez, EC Co-Coordinator Atty. Aileen Regio, NXG Channel Director Theresa Lim, EC Chief Revenue & Innovation Officer Edsel Paglinawan, NXG CEO Andy Ng, and NXG Product Director Donny Chong.

Today, Nexusguard, a world leader in cybersecurity and Distributed Denial of Service (DDoS) mitigation, announced a strategic partnership with Eastern Communications, the leading telecommunications company in the Philippines. Industry leaders, partners, and stakeholders came together for an exclusive event at Manila House to formally launch the partnership and usher in a new era of cybersecurity resilience nationwide.

Through this partnership, Eastern Communications’ strong infrastructure and local market reach are combined with Nexusguard’s state-of-the-art knowledge of cloud-based DDoS protection and managed security services. The two businesses will work together to create comprehensive, scalable, and extremely dependable cybersecurity solutions that are suited to the requirements of Philippine businesses, government organizations, and service providers.

“We are proud to partner with Eastern Communications to extend our mission of safeguarding businesses from evolving cyber threats,” said Andy Ng, CEO of Nexusguard. “With Nexusguard Bastions Technology, organizations in the Philippines can now access world-class protection against sophisticated attacks, ensuring business continuity and peace of mind.”

In a joint statement, Eastern Communications Co-Coordinators Atty. Aileen Regio and Jaeson Evangelista emphasized, “By joining forces with Nexusguard, we are reinforcing our commitment to provide our clients not only with reliable connectivity, but also with the world-class security solutions designed to help them thrive in today’s digital-first world.”

The product launch complements Eastern’s connectivity solution, DDoS-Protected Eastern IDS (Internet Direct Service), which delivers a premium, dedicated, high-speed internet built for today’s business demands. Powered by fiber-leased line technology and fortified with advanced DDoS (Distributed Denial of Service) protection, Eastern IDS ensures 24/7 reliable connectivity with symmetrical upload and download speeds of up to 10 Gbps. Backed by resilient global internet backbone access, this solution not only drives workforce productivity but also shields businesses from costly cyber disruptions.

A symbolic awards ceremony, industry networking, and the reveal of the joint service portfolio were all part of the inaugural event held at Manila House to honor the cooperation. Key executives from the telecom, enterprise, and technology industries were among the attendees, highlighting the growing significance of cybersecurity in the Philippines’ digital transformation process. As the local Cybersecurity Month celebration is conducted throughout October, this partnership is timely to strengthen enterprises.

Visit visit www.eastern.com.ph to find out more about Eastern Communications’ DDoS-Protected Eastern IDS and other cybersecurity offerings.

 

 

Entertainment

In two hours, tickets for the anniversary concert of Over October will be sold out

The chart-topping indie band announces to add 500 more passes for fans

Photo by Iya Forbes

Alternative pop band Over October is set to make waves once more as they mark their 11th anniversary with a free grand concert at the MOA Amphitheater on October 12, 2025, starting at 5:00 p.m.

The announcement has sparked massive excitement, with over 3,000 passes snapped up within just two hours of opening registration.

To accommodate the demand, the band revealed that an additional 500 passes will be released exclusively via the SM Malls Online app at 6:00 p.m., giving more fans the chance to be part of what promises to be one of their biggest shows yet.

“This all feels like a dream,” Over October said in a press statement. “The goal has always been to headline big shows, but seeing it come to life is surreal. Last year, we had our first major concert, which was sold out for 2 days. This year, we wanted to treat our fans to a free concert. We allotted 3000 passes that fans could claim, and to our surprise, all the slots were redeemed within the first 2 hours after announcing the show.”

The anniversary concert is dedicated to “Octobears,” whom the Ikot act considers family. Beyond the long set and main performance, the band is curating a pre-concert showcase featuring Octobears busking and sharing their art, further championing their mission to build community through music.

“We want to inspire them to keep dreaming,” the band adds. “It took us 11 years to get to where we are now, and it’s not just because of our efforts. It’s also with the help of all the people who supported us. We want them to feel that this success is also theirs, as we’re celebrating our community of Octobears.”

Fans can expect a heightened concert experience filled with upgraded visuals and lighting direction, newly improved setlists, and surprise guest performances. The special show also doubles as a post-release celebration for their new single “Dahan,” which dropped on 26 across major streaming platforms. Produced by Shadiel Chan, the song captures Over October’s signature sound while introducing a more playful and melodically intense arrangement. Its accompanying lyrical visualizer features a special cameo by acclaimed actor Donny Pangilinan.

“Honestly, Dahan also kind of captures our whole journey in the music industry—a 10-year slow-burn relationship,” the chart-topping indie quintet reflects. “Being active in the music industry for 11 years is such a blessing to us; not a lot of independent artists are given this opportunity to be able to make music for a living for more than a decade. This new single, and this new concert, are both reminders of why we do what we do.”

Over October’s Anniversary Concert is brought to fans by Over October in partnership with GNN.

The extra 500 passes can be redeemed starting at 6:00 p.m. today by searching “OVER OCTOBER” on the SM Malls Online app.

 

 

 

 

Lifestyle, News

Pru Life UK strengthens agency force quality by achieving a 20% increase in MDRT membership

Pru Life UK is pleased to report a 20% rise in Million Dollar Round Table (MDRT) qualifiers from 2024 to 2025, with 328 financial agents achieving the internationally renowned distinction, up from 273 in 2024. The company’s dedication to creating a top-tier agency force based on superior professionalism, ethics, and customer service is reaffirmed by this noteworthy expansion.

The company’s involvement in forming the future generation of elite financial agents in accordance with global best practices is demonstrated by the fact that Pru Life UK is currently ranked among the Top 100 Companies worldwide in terms of MDRT membership, according to the most recent data given by MDRT.

MDRT is widely regarded as the premier global association of leading life insurance and financial services professionals. With its rigorous qualification standards and emphasis on ethical, client-centric practices, MDRT membership remains one of the most prestigious accomplishments in the industry.

“Joining the MDRT ranks is not just a badge of honour. It’s a testament to the hard work, customer-centric approach, and pursuit of excellence of our agents and advisors,” said Maria Theresa Rivera, Pru Life UK Vice President & Head for PRUPremier & Industry Recognition. “This achievement affirms our long-term commitment to nurturing best-in-class talent and delivering meaningful financial solutions to more Filipino families.”

The surge in MDRT qualifiers follows a landmark move by Pru Life UK’s parent company, Prudential plc, which in February 2025 entered a three-year premier sponsorship with MDRT. This strategic alliance aims to accelerate business growth and professional development for agents across markets through bespoke learning programs and leadership opportunities.

Empowerment initiative

With support from Prudential plc, Pru Life UK has continued to scale its PRUMDRT programme—a proprietary recognition and empowerment initiative developed exclusively for Prudential agents. Co-designed with MDRT.org, PRUMDRT offers a holistic support ecosystem for a distinct tier of agents, combining curated learning resources, cross-market networking, and mentorship rooted in MDRT values.

To date, 100 Prudential advisors have undergone training through the MDRT Academy, equipping them with critical tools to qualify for MDRT. Meanwhile, more than 4,500 agents have benefited from Prudential’s robust mentorship initiative focused on skill-building, network expansion, and reputation growth.

Pru Life UK representatives joined over 1,300 Prudential attendees from 16 markets at the 2025 Prudential MDRT Annual Meeting held in Bangkok from 8-10 July. The conference featured mainstage speeches, dynamic breakout sessions, and motivational engagements from industry leaders and visionaries including MDRT President Carol Kheng and ONE Championship CEO Chatri Sityodtong.

Additionally, it was the first mid-year celebration for agents who qualified for MDRT, which boosted performance in the second half and motivated agency executives to reconsider their development plans.

In order to bring the momentum closer to home and empower more agents through localized learning and recognition, the Philippines held its own local MDRT Day on September 11. This program is a component of Prudential’s overarching goal to integrate MDRT culture across all of its Asian and African markets.

“Through continued investment in its people, strategic partnerships, and purpose-driven programmes, Pru Life UK remains steadfast in our mission to empower Filipino families with trusted financial protection delivered by some of the most respected and globally recognised agents in the industry today,” Rivera added.

 

 

Entertainment

Morissette Celebrates Her Fifteen Years with Ember: A Night of Tradition and Fresh Starts

Photo by Betzaida Ventura

On October 28, 2025, the lights of the Smart Araneta Coliseum will dim as the audience rises in anticipation of the return of one of this generation’s most powerful voices. Morissette, Asia’s Phoenix, marks her 15th year in music with Ember—a concert that not only highlights her unmatched vocal prowess but also reflects on a journey that has inspired countless fans.

Morissette during the presscon

This year has already been a milestone for her. She made her big-screen debut in Song of the Fireflies, where she displayed both her dramatic depth and signature vocals. Her rendition of “Golden”—featured in Netflix’s Kpop Demon Hunters—went viral, capturing worldwide attention and solidifying her impact on both local and international audiences. Beyond film and streaming, Morissette has continued to bring Filipino artistry to global stages, culminating in a legacy that comes full circle at the Araneta stage.

With Morissette

The concert highlighted her incredible journey—from her film debut in Song of the Fireflies to her viral performance of “Golden” in Netflix’s Kpop Demon Hunters. I’m glad I finally met Morissette in person, and hearing her live proved why she’s one of the most powerful and beautiful voices of her generation.

Ember will be her first major solo concert at Araneta since 2018, and it carries the promise of an unforgettable night. With Troy Laureta directing the music, the performance is set to combine powerful arrangements with deeply personal storytelling. Morissette has hinted at a setlist that spans her 15-year career—songs that, for the first time, will come together in one breathtaking show. Some may never be performed again in a major concert, making Ember a rare chance to experience her story in its fullest form. Fans can also expect surprises, with the possibility of special guests joining Morissette on stage to mark the milestone.

Adding to the excitement, indie-folk favorites The Ridleys will open the night, known for their heartfelt storytelling and devoted following. Their presence creates a rare moment where two generations of Filipino musicians share one stage in celebration of artistry and legacy.

Tickets, priced from ₱999 to ₱9,499, have been in high demand since their release on Ticketnet. A newly opened Patron A section now brings more fans closer to the stage, while VIP and SVIP tiers offer exclusive experiences including soundcheck access and signed memorabilia.

Ember is more than just a concert to Morissette; it’s a celebration and a guarantee that her flame will endure for many years to come.

Nyxys is powering the event, and Philippine Airlines is leading the way as the primary sponsor. El Calle Food and Music Hall, Southwestern Flaming Grill, Maruca Bistro Italia, Ming’s Pei Pa Koa, and Guevarra’s are further esteemed partners; additional sponsors will be revealed in the upcoming weeks.

Lifestyle, Tech

Everyone Can Play: Three Journeys, One Game-Changing Phone

Each of us plays for a different purpose. In order to decompress before the following lecture, some people start playing a game during the intermission between lectures. After a demanding workday, some grab their phones in hopes of relieving the tension with a fast match. While lifelong fans jump in to relive the thrill of every competition they’ve ever supported, parents pick it up to share battles and laughs with their children. Others are just inquisitive and are exploring new adventures one game at a time.

Although everyone’s definition of gaming is different, it unites us all. Whether you have ever held a prize, how long you have been playing, or how talented you are are not important factors. It’s about those tiny moments of happiness, camaraderie, and escape. Everyone can enjoy gaming, whether they are parents, students, seasoned enthusiasts, or first-time adventurers.

Furthermore, high-performance gaming is no longer exclusive to professionals thanks to the Infinix GT 30.

Take Ben Maglaque, better known as Benthings. Before esports, he was just like so many of us, juggling jobs, carrying responsibilities, and squeezing in play whenever life allowed. Gaming became his escape, and eventually his platform. “Minsan hindi lang basta paglalaro ang mahalaga, kundi ang pagbabahagi ng laro,” (“Sometimes it’s not just about playing, it’s about sharing the play,”) he says.

With the GT 30’s GT Trigger, Ben can finally keep up with the action. The built-in console-level control captures his highlights and keeps his streams as sharp as his gameplay, proof that the right tools make dreams more possible.

For Alma Enario, known to her followers as Nanay Gaming, it all began with something every parent can relate to: wanting to connect with her kids. What started as curiosity turned into late-night matches, endless laughter, and a livestreaming channel where families feel at home. “Walang pause button ang pagiging ina, pero ngayon nakakasabay na ako sa mga anak ko at sa mga nanonood,” (“There’s no pause button for motherhood, but now I can keep up with my children and with the crowd,”) she laughs.

Powered by the MediaTek D7400 chipset, Alma enjoys smooth, lag-free games and long broadcasts that don’t break the moment, because family playtime should never skip a beat.

And then there is Icey Arcangel, a fan who once cheered from the sidelines, now married to a pro player and immersed in the game she has always loved. For her, it’s not about titles or trophies but about feeling every moment. “Kapag sobrang mahal mo ang isang bagay, nakakainis kapag hindi nakakasabay ang gamit mo. Bawat galaw, bawat sandali, gusto kong maramdaman,” (“When you’re passionate, it’s frustrating when your gear can’t keep up. Every move, every moment, I need to feel it,”) she shares.

With the GT 30’s Mobile Legends: Bang Bang (MLBB) 120 FPS certification, every frame is ultra-smooth and crystal-clear, bringing her right onto the battlefield.

Different stories, different reasons, one truth: gaming has no age, no single path, and no fixed role. Whether you’re chasing a championship, bonding with family, or simply playing for joy, the Infinix GT 30 makes it possible. With console-level GT Triggers, the powerhouse MediaTek D7400 chipset, and MLBB 120 FPS certification, the GT 30 proves that Everyone Can Play and Outplay the Rest.

Experience their inspiring stories in action and check out the full video now on the official Infinix Facebook page.

You have the opportunity to tell your story now, and you may win your very own Infinix GT 30. Players can reflect on their journey and commemorate the one triumph that meant the most by using the #MyMLBBStory. All you have to do is provide a screenshot of your MLBB victory, explain how you’ve improved as a player, and post it to your Facebook timeline. To finish your contribution, remember to tag @InfinixPhilippines, join the official community group, and use the hashtags #MyMLBBStory, #GTStory, #OutPlayTheRest, and #InfinixGT30. It’s more than simply a competition; it’s an opportunity to share your experience and demonstrate how gaming has influenced your life.

Shopee, Lazada, and TikTok Shop are currently offering the Infinix GT 30 at a special promotional price of just P10,499 (up to 16GB RAM). Cyber Blue, Pulse Green, Shadow Ash, and Blade White are the hues that are available.

For more details, please visit: http://www.infinixmobility.com

Entertainment

Nateman, Baby Blood, and Yung Bawal team up for the stripped-down hip-hop track “PUSO AT ISIP”

The music video drops on October 1, 2025 at 10:00 pm, PH time

Together with renowned producer Yung Bawal, Filipino rappers Nateman and Baby Blood create the moody, minimalist track “PUSO AT ISIP,” which delves into the lovely confusion of love torn between passion and reason.

The song, which tells a tale of passion tempering by hesitation, is built around Yung Bawal’s beautiful yet groovy music and provides a captivating backdrop for Nateman and Baby Blood’s incisive lyricism.

The song boldly poses the ageless query: should we embrace the dangers of daring love or yield to the subdued allure of tranquility? “PUSO AT ISIP” is made to keep listeners feeling good long after the initial play thanks to its sensual melodies, smart and lighthearted words, and rhythms with a Caribbean influence.

“This song really came out of nowhere, from pure feeling and soul,” Nateman shares in a press statement.

His brother and collaborator Baby Blood also echoes this authenticity, channeling raw emotion into verses that resonate with both intimacy and wit.

“We’re proud of the outcome,” Baby Blood adds. “The chemistry is undeniable, but each one of us brought a different level of craftmanship and energy that made everything coherent without necessarily taking away our individuality.”

Yung Bawal, who was responsible for helming the beat, revealed that the collaboration was born organically. “I first worked with Nateman on a remix earlier this year and loved the energy. He brought Baby Blood into the session, who I only later found out was his younger brother. The track just flowed from there.”

As for his production style for this particular bop, Yung Bawal ensures that he did his homework and talked to the artists about what vibe they feel like making or inspiration they are keen to capture in a creative partnership. “I never have a library of beats for artists, as all my beats are made specifically for who I’m working with; hence, all of my releases sound different from each other depending on whom I’m working with.”

Alongside the release of “PUSO AT ISIP,” there will be a music video that has a cinematic feel. According to Yung Bawal, the director created content that had a compelling plot and was akin to a telenovela. Nateman even made light of the fact that it made them feel like the main characters in their own drama series. He chuckles and says, “Ang guwapo-guwapo namin dun” (we look good). Christine Samson, a Filipina social media celebrity, also appears in the music video.

Sony Music Entertainment is currently releasing “PUSO AT ISIP” on all digital music platforms across the globe. Visit Nateman’s official YouTube page to view the music video release.

 

 

Lifestyle

Co-organizing Davao City’s First Culture, Arts, and Heritage Summit with Alsons Dev: Creating Dynamic Communities

Over 300 artist-leaders, creatives, and cultural workers from 16 subsectors, including film, music, visual and performing arts, design, literature, architecture, gastronomy, research and education, and heritage conservation, gathered to discuss challenges, shape policy, and strengthen collaboration in advancing Davao’s cultural identity.

In collaboration with the Davao City Office for Culture and the Arts (OCA), the Conrado and Ladislawa Alcantara Foundation, Inc. (CLAFI), the Department of Trade and Industry (DTI), and the National Commission for Culture and the Arts (NCCA), Alsons Development and Investment Corporation (Alsons Dev) co-organized the inaugural Davao City Culture, Arts, and Heritage Summit on September 26, 2025, at Holy Cross of Davao College.

A platform for cultural dialogue and collaboration

The summit served as a platform for stakeholders to exchange diverse perspectives that underscored the vital role of culture, arts, and heritage in building inclusive, sustainable, and livable communities.

Alsons Dev played a key role in shaping the summit, as President and CEO Miguel A. Dominguez delivered a keynote on the value of public-private partnerships in cultural development, citing his initiatives as Sarangani Governor from 2004 to 2013.

Discussions were anchored on research and sector realities. Davao Historical Society President Luz Ilagan reflected on the cultural significance of the Kadayawan Festival. La Herencia Creative Director Rob Tañedo tackled the challenges and opportunities in advancing multidisciplinary creative work in the regions, and University of the Philippines Mindanao Professor Aya Ragragio shared insights on cultural appropriation, appreciation, and artists’ rights.

Government voices also enriched the dialogue. DTI Creative Industries Development Office OIC Division Chief Engr. Kat Salvador underscored the importance of multi-stakeholder collaboration and LGU–NGA support in protecting artists’ rights and welfare, while NCCA Deputy Director Marichu Tellano outlined the Philippine Development Plan for Culture and the Arts and a national vision for a thriving creative sector

Participants engaged in open forums and breakout sessions to address challenges and craft an action agenda for Davao’s future culture, arts, and heritage sector.

Notable attendees included Councilor Al Ryan Alejandre, representing Davao City Acting Mayor Sebastian “Baste” Duterte; Councilor Petite Principe; Oscar Casaysay of the Davao City Office of Culture and Artsl Ryan Vidanes, Executive Director of CLAFI; Gawad CCP Para sa Sining Awardee Nestor Horfilla; Brother Noelvic Deloria, President of Holy Cross of Davao College; Romeo Castañaga, DTI XI Regional Director; Rommel F. Momo, Vice President for Operations and Chairperson of the Committee on Culture, Heritage, and Arts of the Department of Economy, Planning, and Development (DEPDev); and singer-songwriter and Datu Bago Awardee Joey Ayala– showing strong support for Davao’s cultural landscape.

“The Davao City Culture, Arts, and Heritage Summit is an important milestone in creating alignment between the city, the creative community, and private organizations like Alsons Dev,” said Casaysay. “These outcomes will help ensure that culture and heritage remain at the heart of Davao’s development.”

The summit was part of the two-day Creative Industries Month, followed by the Creative Industry Exchange (CIEx) featuring a Creatives Fair, forums, workshops, and performances on the second day.

Anchoring development in cultural identity

Alsons Dev’s participation in the summit highlights its mission to shape communities where progress is deeply connected to cultural roots. Dominguez emphasized this vision, stating: “We believe livable communities are built not only through infrastructure and development, but also by honoring the cultural foundations that make Davao unique.Alsons Dev remains committed to supporting initiatives that preserve and promote culture, arts, and heritage as we work together toward the city’s future.”

Through the event, Alsons Dev reaffirmed its dedication to blending heritage with progress. It marked an important step in turning this vision into reality and underscored the company’s long-term commitment to nurturing inclusive and vibrant communities.

Learn more about Alsons Dev and its projects at https://alsonsdev.com/.