Beauty, Lifestyle

Cetaphil Bright Healthy Radiance Unveils RadianceLabs Workshop in Partnership with DermHQ: A Bright Approach to Radiance for Sensitive Skin

Post Inflammatory Hyperpigmentation (PIH) is a persistent skin care concern, particularly for individuals with sensitive skin. Acne-related PIH affects 80% of patients. This is what happens when acne scars start to fade: the fading process usually takes a long time and can be a frustrating experience for those dealing with other skin problems.

Knowing that this frustration can cause consumers to seek unsafe and unvetted skin care practices, Cetaphil Bright Healthy Radiance, the brand recommended by dermatologists for everyone’s sensitive skin partnered with the skin experts from DermHQ to present the RadianceLabs Workshop

Cetaphil Bright Healthy Radiance offers a science-led, multi-action approach to tackling skin-related concerns—chiefly PIH, uneven skin tone and dullness for those with sensitive skin. The workshop aims to highlight the power of targeted ingredients and dermatological science in creating effective yet gentle skincare.

At the core of the Bright Healthy Radiance line is a synergistic blend of active ingredients called GentleBright Technology, with niacinamide, known to reduce the appearance of dark spots; and sea daffodil extract, which helps visibly reduce pigmentation. This unique formulation is clinically proven to brighten and even out skin tone without irritation.

DermHQ brings its clinical credibility to the collaboration, helping to translate scientific findings into real-world solutions for patients with sensitive skin. The RadianceLabs Workshop will serve as a platform for skin health professionals and advocates to discuss evidence-based strategies for managing pigmentation issues and improving skin luminosity—safely and effectively.

This initiative further reinforces Cetaphil’s position as a leader in sensitive skincare, offering solutions that are both gentle and powerful, grounded in dermatological science and clinical results.

Reveal your radiant glow with Cetaphil Bright Healthy Radiance, specially formulated for sensitive skin to brighten and even out your skin tone in just 2 weeks. Ready to upgrade your skincare routine? You can shop Cetaphil Bright Healthy Radiance now from trusted retailers like Watsons, Mercury Drug, Lazada, Shopee, and the TikTok Shop — all available in the Philippines.

Don’t forget to stay connected and inspired by following Cetaphil Philippines on social media. Get the latest updates, skincare tips, and glowing transformations on Facebook, Instagram, and TikTok. Your journey to healthy, radiant skin starts here!

 

Automotive

The Valencia leg of the 2025 FIA TCR World Tour is won by Lynk & Co

 

Lynk & Co 03 TCR Ehrlacher and Urrutia

At the 2025 FIA TCR World Tour’s Valencia leg, the Lynk & Co Cyan Racing team put on a strong show, finishing first and second in Race 3. Yann Ehrlacher was the top finisher on the podium, closely followed by teammate Santiago Urrutia.

Ehrlacher now leads the Drivers’ Championship with 152 points after winning his second race of the weekend. With 146 points, Urrutia is now in second place overall. The team’s impressive performance further increases their lead in the Teams’ Championship, as Lynk & Co Cyan Racing now has a lead of more than 100 points with 325 points overall.

Central to their success is the Lynk & Co 03 TCR, a race car known for its exceptional power and handling, strong cornering ability, and reliability under pressure. Designed specifically for touring car competitions, the 03 TCR has continuously proven itself as a competitive and consistent vehicle across various tracks, and Valencia was no exception.

Yann Ehrlacher

Reflecting on the weekend, Ehrlacher said it was the team’s most consistent and trouble-free performance so far this season. “It was quite a nice weekend for us. It is the first time we’ve had a weekend with no bad luck. I was happy with the pace and all the work the guys have done.”

Furthermore, Ehlacher also shared the challenges the drivers faced in the Valencia touring track, particularly the high temperature, but still conveyed his interest to return another time. “I think Valencia is a nice touring car track; it’s quite challenging for us drivers to put together a good lap and the high temperature didn’t make things very easy either. It was quite challenging, but hopefully we’ll come back here in the future.”

Urrutia, who crossed the line just behind Ehrlacher in second, was equally pleased with the outcome and expressed excitement for the Monza leg. “It has been very good. Congratulations to Cyan, we had a strong weekend, with Yann’s two wins, and my two podiums and a pole position. Strong points for the championship both for the drivers and the team, which is the main thing. I didn’t expect to be this quick this weekend. I was surprised first with the pole position and then I just did my weekend and tried to avoid contact. I’ve had so many DNFs in the past, so this year I plan to just finish whatever position I can take. So far so good, it’s only six races, and now we go to Monza, a track I really like.”

Lynk & Co 03 TCR Ehrlacher

With six rounds completed, Lynk & Co Cyan Racing continues to prove its strength on the race track with consistent top finishes and teamwork. The next race will take place at the Monza circuit in Italy on June 20-22, 2025 where the team will look to carry their momentum forward in the championship fight.

In the meantime, UAAGI Distributors, Inc., the authorized distributor of Lynk & Co. automobiles in the Philippines, has been formally approved as an Associate Member of the Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI), marking a significant local milestone for the company. This accolade enhances the brand’s standing in the regional auto sector and bolsters its dedication to interacting with important industry players, encouraging innovation, and guaranteeing adherence to the strictest operational guidelines.

Follow Lynk & Co Philippines on social media at FB: LynkCoPhilippines | IG: lynkco_philippines to find out more about the 03+ and its racing-inspired features. Additionally, you can reach Lynk & Co Philippines by calling their hotline at 0917 175 LYNK (5965). To schedule a test drive, get a quote, and discover more about Lynk & Co.’s fascinating product line, you can also visit LynkCo.ph.

 

 

 

 

Lifestyle, Travel

Sparks and Starry Nights: Experience the Magic of Festivals at Kinosaki Onsen and Other Places in Japan

Photo courtesy of Hyogo Official Tourism Navigation

In Japan, the summer months are filled with fireworks, firelit customs, and golden sunflowers. Memorable experiences that combine culture, nature, and celebration are available during the warmer months, from the romantic glow of lanterns drifting down rivers to the exhilaration of swinging blazing straw bundles. Japan’s summer festivals inspire you to slow down and light up wherever you are.

Photo courtesy of Hyogo Official Tourism Navigation

In the charming hot spring town of Kinosaki Onsen — a two and a half-hour train ride from Kyoto Station — summer nights sparkle with wishes and wonder. Visitors in yukata gather along the Otani River to release lanterns carrying their dreams, while fireworks explode overhead in vibrant bursts. Weeknights in late July and August add shorter displays, turning the town into a canvas of light. It’s a timeless ritual, where relaxation meets revelry under the stars.

Just south of Kinosaki, the quiet countryside of Tanto transforms into a sea of yellow every August. Over 500,000 sunflowers, including rare red varieties, stretch toward the sky, offering a photogenic paradise for families and solo travelers alike. Pick sweet corn for a snack, wander the blooms, and let the simplicity of rural Japan slow your pulse. Few sights capture summer’s joy quite like this.

Photo courtesy of Hyogo Official Tourism Navigation

On July 30, the pristine sands of Takeno Beach, one of Japan’s top 100, become the stage for a breathtaking 50-minute fireworks show. Waves glow under the spectacle, framed by the rugged beauty of the San’in Kaigan Geopark. Arrive early to explore the quaint fishing village, then join locals as the night sky ignites over the ocean. It’s summer magic, distilled.

Photo courtesy of Hyogo Official Tourism Navigation

On the Sunday closest to August 24, visit Izushi for a spicy take on tradition. Visitors swing burning bundles for good fortune at Ifukube Shrine, where schoolchildren bring fire down a mountain to light candles and bales of straw. Part excitement, part reverence, the communal vibe makes this festival a hidden gem, and the streets from the samurai era add historic beauty.

Summertime in Japan is a tapestry of ephemeral moments, with lanterns floating into the distance, sunflowers facing the sun, and sparkles fading into the night. These events and venues offer more than just entertainment. Every firework, petal, and flame tells a narrative, and they let you connect with the rhythm of the season. Arrive for the show; depart with memories that will last long after the heat has subsided.

Lifestyle, Tech

Globe and Canvas open a year-long display at the National Museum honoring children’s rights, art, and internet safety

Atty. Irish Salandanan-Almeida, Chief Privacy Officer of Globe and Gigo Alampay, Executive Director of CANVAS at the launch event

As Globe collaborates with the Center for Art, New Ventures and Sustainable Development (CANVAS) to launch a special year-long exhibit called “Tumba-Tumba: A Retrospective,” the National Museum’s corridors are coming to life with color, curiosity, and purpose.

Visitors can engage with installations that bring CANVAS artworks to life, encouraging exploration, learning, and play

The exhibit, which honors CANVAS’ 20 years of advancing children’s reading as well as Philippine art and culture, includes captivating artwork, interactive installations, and compelling storytelling—all of which were carefully chosen with young minds in mind. The display encourages kids to learn more about their rights, the value of creativity, and navigating a world that is becoming more and more digital in order to pique their interest and encourage conversation.

“This partnership is about creating a space where learning and play come together, and where kids can better understand how to protect themselves online,” said Atty. Irish Salandanan-Almeida, Chief Privacy Officer at Globe. “Through art, we can engage children in ways that are both meaningful and memorable.”

A reading area showcasing Safe Space: A Kid’s Guide to Data Privacy, co-produced by Globe and CANVAS

Among the exhibit’s centerpieces is the award-winning Safe Space: A Kid’s Guide to Data Privacy, a book co-produced by Globe and CANVAS that helps children understand the value of personal information and how to stay safe in the digital world. Visitors can interact with materials inspired by the book, reinforcing lessons on online boundaries, digital footprints, and respectful behavior on the internet.

The exhibit is also a preview of CANVAS’ upcoming Tumba-Tumba Children’s Museum of Philippine Art, currently being built in Ibaan, Batangas. Just an hour and a half from Manila, the museum will be the first of its kind in the country—a space devoted to Filipino children, storytelling, and creativity.

“We’ve always believed that art can move, teach, and transform. ‘Tumba-Tumba’ is a celebration of that belief,” said Gigo Alampay, Executive Director of CANVAS. “Thanks to partners like Globe, we’re able to bring these stories to more children—and help them grow up informed, expressive, and empowered.”

Globe’s support for the exhibit is part of its broader commitment to safeguarding children’s rights online. Over the past three years, Globe has proactively blocked more than a million URLs linked to sexual abuse or exploitation of children (OSAEC) and recently extended protections to cover AI-generated and non-photographic content.

Experience year-long programmed tours designed for children, families, and schools

Globe continues to promote digital responsibility with this display, reminding families that awareness is the first step toward online safety and that even the most basic resources, such as a children’s book or a work of art, can have a long-lasting impact.

The National Museum’s “Tumba-Tumba” display will be open to the public on June 13, 2025, and will remain there for a full year.

 

 

 

 

 

Lifestyle, News

Only 57% of Filipinos disagree with the Senate’s decision to send the Articles of Impeachment back to the House of Representatives.

According to the most recent Tangere public opinion survey, which was taken between June 16–17, 2025, 57% of Filipinos disagreed with the Senate’s decision to send the Articles of Impeachment of Vice President Sara Duterte back to the House of Representatives. The NCR, Southern Luzon, Central Luzon, and Northern Luzon are residence to the majority of respondents who disagreed. Just 20% of respondents support the Senate’s move, while 23% are unsure. The agreement is driven by respondents from Northern Mindanao and the Davao Region.

Unprecedented move by the Senate

The unprecedented move by the Senate to not immediately proceed with the impeachment trial was deemed against the standard process of impeachment defined by the Constitution by 23% of the respondents. In comparison, 22% of those who disagreed mentioned that the decision is a ‘delaying tactic’ by the Senate.

Innocent until proven guilty

25% of respondents who disagreed with the return of the Articles of Impeachment to the House of Representatives believe that Vice President Sara Duterte is not guilty of the items mentioned in the Articles of Impeachment which include betrayal of public trust, and graft and corruption, and that she should use the Impeachment Trial to defend herself against the accusations against her.

The non-commissioned survey, conducted last June 16-17, 2025, was administered via a mobile-based respondent application with a sample size of 1,200 participants (+/- 2.77% Margin of Error at a 95% Confidence Level) using a Stratified Random Sampling method (Quota Based Sampling). The proportion was spread throughout the Philippines, with 12 percent from NCR, 23 percent from Northern Luzon, 22 percent from Southern Luzon, 20 percent from Visayas, and 23 percent from Mindanao.

The goal of Tangere, an innovative market research firm with an award-winning technological application, is to understand Filipino opinions. Tangere is a proud member of the Philippine Association of National Advertisers (PANA), the European Society for Opinion and Marketing Research (ESOMAR), and the Marketing and Opinion Research Society of the Philippines (MORES).

Email Tangere at [email protected] to obtain the topline report and analytics for this non-commissioned study.

 

 

 

Entertainment

From the Flower Girl soundtrack, Filipino singer-songwriter dwta releases “Kung Ikaw Ay Masaya”

Helmed by filmmaker and screenwriter Fatrick Tabada, the comedy-drama stars award-winning actress Sue Ramirez

The sorrowful folk-pop song “Kung Ikaw Ay Masaya,” by Filipino singer-songwriter dwta is released by Sony Music Entertainment.

The official soundtrack for the upcoming comedy-drama Flower Girl, which stars Sue Ramirez, includes the song.

Ena, a young lady searching for her lost “womanhood,” is at the heart of this quirky, entertaining, and profoundly reflective film, which was directed by multi-awarded filmmaker and screenwriter Fatrick Tabada.

Tabada offers nothing but high praises for dwta’s latest song, pointing out its pivotal role in supporting the lead character’s journey of self-discovery and acceptance. “Amid the film’s absurdity, the song grounds Ena and brings out her humanity,” Tabada adds. “Though Ena may come off as unlikeable at first, Kung Ikaw ay Masaya reminds the audience that she is a woman in the process of rediscovering her humanity—and that she, too, is allowed to stumble in her journey toward self-worth.”

WATCH THE FLOWER GIRL TRAILER HERE

“When I watched the trailer, I already felt that the story was very different,” shares the Bicol-born, Manila-based artist. “It’s not the usual love story you see in movies. That’s also how the song connects to the film. The original nursery rhyme is for kids but the way we used it in the song gave it a more serious feel, kind of like how the film talks about stuff people don’t usually talk about. It’s like both the song and the film took something familiar and made it feel more real and grown-up. It proves that even things that seem light can carry real weight.”

True to her roots as a storyteller and film enthusiast, dwta has always gravitated towards narratives that challenge convention. She sees Flower Girl as the type of film that aligns with her vision as an artist.

“it’s not just any movie,” she explains. “It’s bold, it’s unique, and it talks about things that are rarely depicted in mainstream Filipino cinema. “And with big stars like Sue Ramirez, KaladKaren, and other amazing actors in the cast, it’s a huge honor to be part of something this incredibly meaningful.”

DWTA’s “Kung Ikaw ay Masaya” serves as the soundtrack to Ena’s penultimate chapter in her search for true love. Amid the film’s absurdity, the song grounds Ena and brings out her humanity. Though Ena may come off as unlikeable at first, “Kung Ikaw ay Masaya” reminds the audience that she is a woman in the process of rediscovering her humanity—and that she, too, is allowed to stumble in her journey toward self-worth.

The song’s main hook, which also serves as its chorus, reimagines the beloved nursery rhymes of the same name. dwta’s take turns the familiar childhood melody into a haunting serenade that conveys the frustration of being at the receiving end of mixed signals and false hopes. She transforms what is typically lighthearted and innocent into something deeply personal.

LISTEN TO “KUNG IKAW AY MASAYA” HERE

The ’Santigwar” act reveals, “I ended up enjoying the process so much that I made a list of other nursery rhymes/ children games I could write songs from. Kung Ikaw Ay Masaya is one of them. I guess what inspired me the most was the idea that even the simplest, happiest songs can have deeper meaning if you look at them from a different angle.”

This isn’t her first foray into nursery rhymes-inspired music. Earlier, she released “Sampung Mga Daliri,” a nostalgic track turned bittersweet duet with SB19’s Justin and “Nasusunog (Pants On Fire).” The emotional juxtaposition between childhood joy and adult heartbreak, she explains, is what gives the songs their resonance.

“Nursery rhymes are nostalgic for us and we usually associate them with childhood and happy times. But when you pair that song with a different story like heartbreak, it hits differently.”

With a simple arrangement consisting of just violin, guitar, and keyboard, “Kung Ikaw Ay Masaya,” which was produced by longtime partner Brian Lotho, keeps things subtle and personal.

Through Sony Music Entertainment, Kung Ikaw Ay Masaya by dwta is currently available on all digital music platforms globally.

Flower Girl is out now in cinemas nationwide.

 

 

Food, News

In collaboration with DENR and PBSP, the Coca-Cola Foundation Philippines improves water access on Tingloy Island

(L-R) Ma. Cecilia L. Alcantara, President of CCFPI; Carlos Primo David, DENR Undersecretary for Integrated Environmental Science; Tony Del Rosario, President of Coca-Cola Philippines and Chairman of the Board of CCFPI; and Elvin Ivan Uy, Executive Director of PBSP, during the MOA signing held at the Coca-Cola Philippines office.

The Coca-Cola Foundation Philippines Inc. (CCFPI) is reaffirming its dedication to supporting the nation’s waste management and water access initiatives. In order to legally launch the Flowing Opportunities: Clean Water, Healthy Ocean, and Entrepreneurship Project—which aims to provide clean water and support sustainable livelihoods for the island residents in Tingloy, Batangas—it signed a Memorandum of Agreement on May 20, 2025.

The Department of Environment and Natural Resources (DENR) and Philippine Business for Social Progress (PBSP) will collaborate as important partners in technical assistance, implementation, and community involvement through a five-year grant from CCFPI.

“With our water stewardship programs, Coca-Cola Foundation Philippines has been helping fund projects to provide access to safe water in local communities in the country,” said Tony Del Rosario.

“The Flowing Opportunities project exemplifies our long-term vision to help build more water-secure communities through innovative and sustainable solutions. Combining clean water access with livelihood opportunities enables us to empower communities while contributing to broader efforts in securing the country’s water future.” Del Rosario added.

A multi-sector approach to improving water access

Tingloy is a remote municipality in Batangas that has long struggled with limited access to clean drinking water. The Flowing Opportunities project will establish two climate-resilient water refilling stations (WRS) in two barangays — Sto. Tomas and San Jose — each tailored to address the unique water challenges of the areas.

In Brgy. Sto. Tomas, a solar-powered groundwater treatment facility will treat the area’s groundwater supply. Meanwhile, the project will provide Brgy. San Jose with a solar-powered desalination system to convert its high saline water sources into potable water. These systems aim to address the long-standing water scarcity in Tingloy.

The idea for the Flowing Opportunities project was conceived during a 2024 learning session hosted by PBSP’s Water Alliance and CCFPI. During the event, DENR Undersecretary David noted the role of the private sector to help bring solar-powered water filtration to around 100 island communities as sustainable, community-run enterprises. He emphasized the need for community-led water enterprises that would sell treated water, ensuring both access and long-term sustainability of the systems. CCFPI joined forces with PBSP and DENR to develop a solution that is now underway in Tingloy, bringing safe water access and livelihood opportunities to its underserved communities.

“This initiative exemplifies our shared goal of providing more sustainable water solutions through collaborative effort. By working together, we can make a difference and improve the lives of these communities,” Del Rosario added.

Sustaining the flow

A key aspect of the Flowing Opportunities project is to build local capacity through the creation of a dedicated water association with an entrepreneurial mindset. PBSP and its partners will work with barangay local government units (BLGUs) to identify suitable people’s organizations (POs) to manage the WRS. These POs will be formalized into Water Associations and trained to operate and maintain the system, ensuring its long-term sustainability and empowering the community to become self-sufficient.

Beyond access to water, the initiative also supports sustainable solid waste management. Each barangay will be equipped with a materials recovery facility (MRF) or plastic bottle exchange storage. In partnership with Pure Ocean, these structures will serve as hubs for a “palit-tubig” system, allowing residents to exchange plastic bottles for water to promote recycling and environmental awareness.

The project will last for 65 months in total, during which time CCFPI, DENR, and the LGU will receive progress reports and ongoing monitoring.

In addition to supporting The Coca-Cola Company’s larger sustainability goal on water stewardship, waste reduction, and community resilience, this program reaffirms CCFPI’s dedication to water security and community empowerment.

Learn more at www.coca-cola.com/ph/ and follow us on Instagram and Facebook.

Lifestyle, Tech

Globe was named the Philippines’ Most Recommended Telco Brand for 2025

Based on study by SYNERGY | YouGov reflecting brand trust and loyalty

In photo (L–R): Renzo Reyes, of SYNERGY Market Research + Strategic Consultancy; Chief Operations Officer Yoly Crisanto, Globe Chief Sustainability and Corporate Communications Officer; Germaine Reyes, President and CEO of SYNERGY Market Research + Strategic Consultancy; and Chi Wei Teo, General Manager of YouGov Singapore.

Based on feedback from Filipino customers, Globe was named the Philippines’ Most Recommended Telco Brand for 2025.

Based on information from YouGov BrandIndex, a daily tracker that gauges consumer sentiment toward brands, the prize was presented at the SYNERGY | YouGov Awards. Globe continuously received the highest recommendation scores between January and December 2024, demonstrating how strongly Filipinos support and believe in the brand.

Accepting the award on behalf of Globe, Chief Sustainability and Corporate Communications Officer Yoly Crisanto shared a heartfelt message: “We’re really, truly proud to receive this award—and we dedicate it to our customers. We will always and continue to pursue making our customers happy and satisfied. At the end of the day, they are our North Star.”

This recognition is more than just a title—it’s proof that Globe’s efforts to listen, improve, and deliver better service are paying off. Whether it’s helping people stay connected, supporting digital learning, or creating moments of everyday ease, Globe continues to build real relationships with the people it serves.

Globe continues to concentrate on what really counts: gaining and maintaining the trust of its clients. GlobeOne is always looking for ways to make things easier, more meaningful, and more relevant for its customers. Some of these efforts include launching rewards and promotions that align with everyday lifestyles, streamlining self-service options on the GlobeOne app, and fostering digital inclusion by strengthening digital infrastructure in underserved communities.

 

 

 

 

 

 

Lifestyle, News

Leading the way is Manila Water, the first Philippine business to be listed on CDP’s Corporate A List for Water

Manila Water has earned its first ‘A’ listing in CDP for Water, a historic milestone making them the first Philippine company to achieve this top rating.

As the first Philippine company to receive this top rating, Manila Water has achieved a historic milestone by earning its first ‘A’ classification in CDP for Water. The company’s high performance in establishing strategic goals, carrying out successful initiatives, and upholding open disclosure policies is reflected in this notable improvement over last year’s “A-.” This honor highlights Manila Water’s continued leadership in water stewardship out of the more than 22,700 businesses that CDP rated in 2024.

“We are incredibly proud to achieve an ‘A’ listing from CDP for our water security efforts,” said Manila Water President and CEO Jocot de Dios. “This recognition validates our unwavering commitment to responsible water management and reflects the dedication of our entire team.  Sustainability is a core component that informs our long-term vision for all areas of operation, as we ensure continued service to over 12 million people globally.”

In addition to its ‘A’ rating for Water, Manila Water maintained a ‘B’ score in its climate assessment, further demonstrating its commitment to addressing interconnected environmental challenges. Their consistent climate rating highlights their proactive approach to upholding the evolving corporate transparency standards, particularly as CDP’s expanded platform in 2024 aligns with the ISSB Climate-related Disclosures Standard.

Manila Water is committed to delivering sustainable and dependable water services while actively supporting the shift to a low-carbon economy. In addition to helping its customers and the environment, this CDP designation provides further incentive to keep developing and enhancing its water security and climate change efforts, thereby establishing a standard for corporate responsibility in the Philippines.

 

 

Lifestyle, Tech

Help Is Extended to Mt. Kanlaon Evacuees by Eastern Communications

Eastern Communications (EC) representatives with the Governor of Negros Occidental. [From L to R:] EC Sales Regional Operations Group Head Anthony Co, EC Chief Marketing and Experience Officer Jed Estanislao, EC Sales senior Account Manager Cathelyn Delariarte, Hon. Negros Occidental Governor Eugenio Jose Lacson, EC Segment Marketing Manager Daniella Banzon, EC Business Consultant Mike Castañeda, and EC Segment Marketing Head Gian Conde.

Eastern Communications, in keeping with its goal to support Filipinos in times of need, swiftly responded to the recent eruption of Mt. Kanlaon in Canlaon City, Negros Oriental, by providing critical support to impacted areas with the assistance of its workers.

Over 2,000 people were temporarily housed by family members in the city main and surrounding areas, while over 4,000 people were displaced by the eruption and placed in eight evacuation shelters. Together with the local government unit (LGU) of Canlaon City, Eastern Communications promptly organized a fundraising campaign to support continuing relief efforts.

Eastern Communications turned over its employee-initiated donation funds to help the LGU’s response programs and provide basic needs to those affected by the calamity.

Eastern Communications acknowledges the commendable leadership of the Canlaon LGU during this challenging time, recognizing their efforts in coordinating relief and ensuring the safety of their constituents.

“Our hearts go out to everyone impacted by Mt. Kanlaon’s eruption. In moments like this, when families are displaced and communities are in distress, it’s important that they know they’re not alone. We see the strength of the Canlaon community and the tireless work of its leaders, and we want to do our part. We hope that the support from all our Ka-Eastern employees can help ease some of the burden they’re facing,” said Jed Estanislao, Chief Marketing and Experience Officer at Eastern Communications.

This initiative is part of Eastern Communications’ larger thrust to respond proactively during natural disasters. Similar to this initiative, the company also extended its support to communities affected by the Mt. Mayon eruption in Albay in 2023.

Eastern Communications (EC) representatives at the official Kanlaon donation turnover with the Provincial Treasurer of Negros Occidental. [From L to R:] EC Business Consultant Mike Castañeda, EC Segment Marketing Manager Daniella Banzon, EC Sales senior Account Manager Cathelyn Delariarte, Negros Occidental Provincial Treasurer Atty. Amy Bolivar, EC Chief Marketing and Experience Officer Jed Estanislao, EC Sales Regional Operations Group Head Anthony Co, and EC Segment Marketing Head Gian Conde.

The telco has consistently maintained partnerships with LGUs and NGOs to address urgent needs beyond connectivity. These efforts reflect the company’s enduring mission to serve not only as a telecommunications provider, but as a partner in uplifting lives, especially during emergencies.

Eastern’s assistance to Mt. Kanlaon evacuees reinforces its position as a reliable partner, guaranteeing not just connectivity but also sincere care during times of need, as it continues to uphold its brand values of maaasahan and malasakit.

Visit www.eastern.com.ph or follow Eastern Communications on Facebook to find out more about Eastern’s CSR initiatives.