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Astrotel Introduces Galaxy Loyalty Card and Strengthens Community Outreach Through Alagang Astrotel

A galaxy of rewards unveiled. From left: Maricar Cunanan, Senior Manager; Sue Geminiano, Corporate Marketing Head; Mariel Quinto, Advertising and Promotions Manager; and Danifer Calma, Senior Manager, unveil the Astrotel Galaxy Loyalty Card during its launch on September 29, 2026.

In today’s fast-paced digital world, Astrotel is elevating guest loyalty through its Galaxy Loyalty Card, a fully digital membership program created for travelers seeking greater value with every stay. Introduced on September 29, 2026, the program offers a combination of room discounts, redeemable points, and exclusive partner benefits, making every return visit more rewarding.

The launch reflected the fun and imaginative atmosphere of Astrotel’s space-inspired brand, with games and interactive activities bringing more energy to the celebration. Astrotel senior managers Danifer Calma and Maricar Cunanan attended the event alongside Corporate Marketing Head Ms. Sue Geminiano.

Anticipation for the launch grew through Astrotel’s Peel Off campaign, which invited the public to remove stickers from a giant wall to gradually uncover the Galaxy Card image beneath. Some stickers offered discounts of up to 30% on room rates, subject to the campaign’s terms and conditions. The engaging activity allowed participants to take part in the big reveal while giving them an added incentive to experience a stay at Astrotel.

Astrotel’s Galaxy Loyalty Card shows how technology can make hotel experiences more convenient and rewarding for guests. With discounts, redeemable points, and partner perks, it gives travelers more reasons to return while getting greater value from their stays. The interactive Peel Off campaign also made the launch more engaging by allowing the public to be part of the experience. It’s a great example of how combining digital convenience with creative activities can make a brand more memorable and encourage stronger connections with its customers.

Peel, reveal and save. Participants join Astrotel’s Peel Off campaign, removing stickers to reveal the Galaxy Loyalty Card image and enjoying up to 30 percent off room rates.

With the Galaxy Loyalty Card, members can enjoy up to 20 percent off room rates on eligible stays and earn points for redemption on future visits, subject to program rules. Both the Galaxy Card’s discount and the Peel Off stickers’ discount apply exclusively to room rates.

Ms. Anna Mariel Quinto, Advertising and Promotions Manager of Astrotel, explained how members can turn their spending into rewards.

“For every 20 pesos spent, you will earn 1 Galaxy Point which is equivalent to P1 upon redemption. So, the more you stay, the more you earn, and the more rewards you can use for your next transaction. For example, if you already have 500 Galaxy Points, that’s already equivalent to P500 that you can claim or redeem on your next stay at Astrotel,” Ms. Quinto explained.

Beyond room savings, members can access selected meal offers, merchandise benefits and exclusive promotions at participating Astrotel branches and merchant partners, subject to each offer’s terms.

“What makes the Galaxy Loyalty Program different is that it is not only about earning and redeeming points. We want our members to enjoy exclusive promotions and benefits from Astrotel and our partner merchants,” said Ms. Mariel Quinto, Advertising and Promotions Manager of Astrotel.

Registration involves providing a mobile number and the required personal information, followed by verification through a one-time password (OTP). Registered members can then enjoy applicable privileges and promotions under the program.

The Galaxy Loyalty Card reflects Astrotel’s commitment to continuous improvement and digital innovation. By embracing technology in its loyalty program, the brand aims to make membership more convenient and respond to guests’ evolving expectations. The initiative complements Astrotel’s themed accommodations while supporting its goal of continually improving the guest experience

Ms. Mariel Quinto, Astrotel’s Advertising and Promotions Manager, shares the exciting perks of the Galaxy Loyalty Card, including room discounts of up to 20 percent, redeemable points and exclusive partner offers.

“We want our guests to feel that every stay at Astrotel is special. Through the Galaxy Loyalty Card, we can give our members more exclusive promotions, discounts and experiences that they can enjoy whenever they visit us,” Ms. Quinto said.

Astrotel also plans to grow its network of merchant partners, creating opportunities for members to enjoy benefits beyond hotel stays. For participating businesses, the program offers another way to introduce their products and services to Astrotel guests.

“We are open to more partners who want to join the Galaxy program so we can offer even more benefits to our members,” Ms. Quinto added.

Alagang Astrotel: Extending Care to Communities Nationwide

Alongside its guest rewards program, Astrotel formally introduced Alagang Astrotel, a CSR initiative intended to support underserved communities nationwide, including areas without an Astrotel branch. According to Ms. Geminiano, the initiative builds on assistance that Astrotel had been extending even before the COVID-19 pandemic. Although a formal program was not yet in place, branches responded to individuals and communities that approached them for help.

Alagang Astrotel brings these efforts under a formal program, reinforcing the company’s commitment to community support. Its assistance has included help for people affected by calamities, with plans to reach more communities facing difficult circumstances.

Among the beneficiaries introduced during the program’s formal presentation was Nanay Marissa, a 59-year-old widow with nine children from Barangay Payatas, Quezon City. Her story highlighted the initiative’s aim to provide meaningful assistance and hope to families in need.

Ms. Geminiano also invited the public to nominate individuals who may need support by sending a message to Astrotel’s Facebook page. Nominations will undergo documentation and assessment to help the team understand each person’s circumstances and needs.

Through Alagang Astrotel, the brand seeks to extend its care beyond hotel stays and contribute to the well-being of the communities it serves.

Partners in the Celebration

Astrotel extends its heartfelt thanks to sponsors Anghel Kape and Mister Pullman for their support in making the Galaxy Loyalty Card launch extra special and memorable for guests.

Guests can explore Astrotel’s themed accommodations at the following locations:

  • Astrotel Monumento
  • Astrotel Cubao
  • Astrotel Novaliches
  • Astrotel Guadalupe
  • Astrotel Avenida 
  • Astrotel Divisoria 
  • Astrotel Calamba 
  • Astrotel Cebu

With room discounts and exclusive partner deals, the Galaxy Loyalty Card offers returning guests even more benefits to enjoy. For information on how to register, participating branches, available rewards, and the full terms and conditions, interested guests can visit any Astrotel branch or check out www.astrotel.ph.