Lifestyle, News

A BRAND AMBASSADOR, SKECHERS CROWNS PIA WURTZBACH

The Company has chosen the beauty queen to promote Skechers Hands Free Slip-insÒ and the brand’s winning comfort technologies

Thanks to Skechers, Pia Wurtzbach is walking into the spotlight in complete comfort. Wurtzbach has been the first ambassador for The Comfort Technology Company®—a global lifestyle and performance brand renowned for its sought technologies and on-trend styles—and has joined the organization. Wurtzbach represents the Philippines. The fitness fanatic, model, actor, and beauty queen will endorse Skechers’ wide selection of footwear, which includes designs that highlight the brand’s well-liked Skechers Hands Free Slip-ins® technology.

As a Skechers fanatic, I’m so thrilled to know that Pia Wurtzbach will represent the brand, as she also embodies the brand’s mission and commitment. I do love the brand because of the quality, comfortability, and it’s easy to wear. And I’m so thrilled for the newest partnership.

Selfie with Ms. Pia Wurtzback

“Skechers is the brand I’m sure of when it comes to commitment to comfort without compromising style,” began Pia Wurtzbach. “With the profession I’m in, it’s important for me to have footwear I can rely on, and a brand that has everything I need for the types of activities that I do. Whether it’s a busy day at Fashion Week or a morning on my quiet days running at the park, I always find myself reaching for the right Skechers pair. I’m deeply honored and thrilled to join the Skechers team, and I can’t wait to share my journey with them.”

“Skechers has placed particular importance and investment in the Philippines, and as we continue to build our business in the market, we felt the time was right to have a Filipino that embodies both the country and the brand’s culture. We found just that with Pia Wurtzbach,” said Suzette Pasustento, country manager of Skechers Philippines. “Pia’s influence across many areas along with her dedication to an active lifestyle aligns with our brand’s diverse ethos. We look forward to working with Pia to inspire others to take that first step with Skechers and realize their full potential.”

An elegant modern-day fashion icon, Wurtzbach has amassed a strong fan base locally and internationally and shines through with her impressive accomplishments. A finisher of the 2022 New York City Marathon and a regular at global fashion weeks, she embodies the perfect blend of style and fitness. The ambassadorship is an ideal match, with Wurtzbach’s effortlessly chic personality paired with Skechers’ popular designs that cater to both trend-savvy individuals and active enthusiasts alike.

Wurtzbach becomes the latest addition to a group of international Skechers brand ambassadors, which includes former professional athletes like Sugar Ray Leonard, lifestyle icon Martha Stewart, America’s Got Talent host Howie Mandel, TV and fitness stars Amanda Kloots and Brooke Burke, and music superstar Snoop Dogg. Basketball players Julius Randle and Terance Mann (who recently toured the Philippines) along with Joel Embiid and Rickea Jackson; golfers Matt Fitzpatrick and Brooke Henderson; soccer players Harry Kane, Mohammed Kudus, and Oleksandr Zinchenko; baseball players Clayton Kershaw, Aaron Nola, Chris Taylor, and Brendan Donovan; and pickleball pros Tyson McGuffin and Catherine Parenteau are among the elite professionals who compete in Skechers footwear.

In addition to department shops and shoe dealers worldwide, Skechers sells its whole line of footwear at Skechers retail locations.

For more information, please visit about.skechers.com and follow us on FacebookInstagram, and YouTube.

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