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Cebu City will host the 2024 Eat Well, Live Well Youth Summit!

Ajinomoto leads forum focused on health, nutrition, and sustainability with the future champions of our nation

L-R: Sarah Coe, Redscope CEO, Morexette Erram, CBN Sr. Multi-media Reporter, Cheryl de la Victoria, DA Chief of Regional Agricultural and Fisheries Information Section, Dr. Paulyn Jean Ubial, Redscope TWG Chairperson, Koichi Ozaki, President of Ajinomoto Philippines Corporation (APC), Ma. Victoria Abrera, DENR Regional Director for Central Visayas, Atty. Salustiano Jimenez, DepEd 7 Regional Director, Mika Makino, APC Director of Sales, Marketing and Public Relations, Ernie Carlos, APC Chief Sustainability Officer, and Madelin Dofiles, PFT, APC General Manager for Corporate Planning and Public Relations
 

When Ajinomoto Philippines Corporation (APC) successfully held its Eat Well, Live Well: 2024 Youth Summit at the Marco Polo Plaza Hotel in Cebu City, it was a day of empowerment, education, and dedication to sustainability and health. This year’s summit, which built on the success of the previous one, brought together more than 150 passionate young Filipinos, educators, and activists for a day of wellness, sustainable living, and nutrition.

The 2024 Youth Summit is a component of APC’s continuous effort to provide the future generation with the skills and information necessary to improve their communities and the environment. In order to promote a culture of sustainability and wellness among Gen Z attendees, the event was jam-packed with interactive workshops, thought-provoking presentations, and cooperative activities.

Empowering Cebu’s Youth for a Healthier Future

APC Group President Koichi Ozaki delivered a remarkable message to the youth and shared Ajinomoto’s vision for a healthier, more sustainable Philippines. “The mission of APC is to contribute to food and wellness to better lives of the future and we take it upon us to inspire the younger generations to become champions of a healthy and sustainable future,” said Mr. Ozaki. “Ajinomoto is here to make your eating experience happy, healthy and satisfying.”

Throughout the day, participants engaged in panel discussions with experts from the Department of Agriculture (DA), represented by Ms. Cheryl de la Victoria, Chief of Regional Agricultural and Fisheries Information Section and the Department of Environment and Natural Resources (DENR), represented by Ms. Maria Victoria V. Abrera, Regional Director for Central Visayas, exploring key topics such as sustainable nutrition, waste reduction, and wellness practices. Through these dialogues, APC aimed to deepen the youth’s understanding of how small daily actions can lead to significant positive changes for both health and the environment.

Interactive Activities and Youth-Led Solutions

The summit featured hands-on activities, allowing attendees to actively participate in brainstorming solutions for real-world sustainability challenges. In one of the day’s highlights, a Youth-Led Output Activity encouraged participants to develop actionable ideas for living healthier and more eco-conscious lives. Groups collaborated to present innovative approaches, from reducing food waste to promoting planet-based diets, which encourage the increase in consumption of vegetables as reflected in Ajinomoto’s “Eat Well, Live Well” philosophy.

Another successful run of Eat Well, Live Well 2024 Youth Summit by Ajinomoto Philippines Corporation!

The breakout room sessions also gave opportunities for all student attendees to gain first-hand learning experience about the science behind MSG plus witness how vegetables can be turned into a delicious dish using almost all its parts with nearly zero-waste. The best part, they all got to taste it.

A ceremonial pledge concluded the event, with all participants vowing to implement the lessons learned and advocate for healthier, more sustainable lifestyles within their communities.

A Continued Commitment to Health and Sustainability

Ajinomoto’s global goal of increasing healthy life expectancy and lowering environmental impact by 50% by 2030 is in line with the company’s Eat Well, Live Well: 2024 Youth Summit. APC Group continues to motivate young Filipinos to take the initiative and lead in environmental and health stewardship through significant events like this one.

APC Group is also bringing the Aji-Ginisa® I Love Veggie-licious School Caravan to Cebu, at the Lahug Elementary School, to demonstrate the force behind Ajinomoto’s advocacy for a better and healthier future for all Filipino children. This will help to continue educating and motivating the next generation about the value of eating a healthy diet.

To learn more, visit www.ajinomoto.com.
 

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