With the launch of LIFT, Coca-Cola Philippines’ newest beverage, this year’s MassKara Festival is set to get even more spectacular with its first significant festival activation. Festival-goers can visit the LIFT booth on Lacson Street from October 17 to October 19 and participate in the brand’s renowned “Dare to Switch” initiative, which encourages people to embrace new experiences and celebrate all lifestyle modes.
To encourage everyone’s competitive nature, the booth will have a selection of challenging activities and fast-paced games. With LIFT style—bold, self-assured, and always prepared for what comes next—participants can race against the clock, surpass high scores, and earn special rewards.
Throughout the weekend, guests can also stop by to play interactive mini-games and receive complimentary samples of LIFT. The LIFT booth guarantees a lively, enjoyable stop where you can relax, play, and try new things, whether you’re exploring alone, with your team, or with your barkada.
Don’t pass up the opportunity to switch this MassKara. Stop by the LIFT booth on Lacson Street to participate in the celebration, accept the challenge, and enjoy your complimentary drink.
For news and highlights from the festival, follow LIFT Philippines on Facebook and Instagram.
Learn more at www.coca-cola.com/ph/ and follow us on Instagram and Facebook.
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