Known for flame-grilled burgers, Burger King brings its signature bold flavor to one of the country’s biggest food categories with the nationwide launch of BK Krispper.

Burger King has long been recognized for its signature smoky, flame-grilled burgers—a distinct flavor that turned the Whopper® into an iconic favorite and helped define the brand. Building on that legacy, Burger King is bringing its signature smoky taste to one of the country’s most loved comfort foods with the nationwide debut of BK Krispper™, the brand’s first fried chicken infused with its unmistakable smoky flavor.
BK Krispper™, Burger King’s latest fried chicken offering, combines the crispy coating and juicy, tender meat that Filipino diners consistently look for. Based on Unilever Food Solutions’ 2022 consumer insights, these qualities remain among the top preferences when it comes to fried chicken. Alongside these well-loved features, BK Krispper™ introduces Burger King’s signature smoky flavor, inspired by its flame-grilled heritage, offering a fresh take on a classic favorite.
Burger King has created a fried chicken that stays true to what the brand does best. The smoky finish complements the crispy coating and juicy chicken, delivering a satisfying bite that stands out in a category where many options taste ‘usually good’.
“With BK Krispper™, we wanted to raise the bar on fried chicken and do it in a way that’s unmistakably Burger King,” said Kristine Wong, Assistant Vice President and Head of Marketing at Burger King Philippines. “People already expect fried chicken to be crispy and juicy. What makes BK Krispper™ different is that signature smoky, flame-grilled taste baked into every bite – a product that’s true to our heritage and gives consumers a whole new reason to choose Burger King.”
Whether you’re a loyal Burger King customer or searching for a new fried chicken go-to, BK Krispper™ offers the crispy skin and juicy, tender meat that many Filipinos enjoy, enhanced by Burger King’s signature smoky flavor for a taste that’s uniquely its own.
BK Krispper™ is now available at Burger King branches nationwide, inviting customers across the country to experience its distinct combination of crispiness, juiciness, and smoky goodness. For the latest updates and announcements, follow @burgerkingph on Instagram.

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