Food, Lifestyle

Tanduay Rums Bag US Ultimate Spirits Challenge Award

It’s been many years now that Tanduay has been dominating spirits competitions and awards in other countries. Recently, three of its products again gained recognition, this time from the prestigious Ultimate Spirits Challenge in the US

The Tanduay Double 16 Years Old Aged Rum was a finalist for the rum category, receiving a rating of 94 and was adjudged excellent and highly recommended. Tanduay Asian Rum Gold, meanwhile, received a 92 rating and was also adjudged excellent and highly recommended. With a rating of 88, Tanduay Silver Asian received a strong recommendation and was deemed very good.

“Tanduay has always been committed to creating the best rum possible. From the sugarcanes we use to our distillation process, we make sure that each product that comes out of our plants have gone through our stringent quality checks,” said Tanduay SVP for Sales and Marketing Paul Lim.

Tanduay starts with the quality of the sugarcane from Victorias, Negros Occidental, where planting begins just as the rainy season is about to start and harvesting done by summer of the following year.

The canes would then find their way to Tanduay’s sugar mill, where they are carefully cleaned, stripped off their leaves, cut, and refined. From these canes will come the molasses, the key ingredient to making rum.

“At Tanduay, we only use first-syrup molasses, which are extracted from the initial boil of the sugarcanes. It contains a high sugar content, and is valued for its unique taste,” Lim said.

The molasses is then fermented for 12 hours. This process turns the sugars into alcohol, creating a ferment prime for distillation.

Distilled and Blended to Perfection

Tanduay’s distillation plants are located in Negros Occidental, Misamis Oriental, and Laguna, and they keep the tradition of Tanduay’s original distillery in Manila, which has already been decommissioned.

The country’s humidity and these distilleries’ high elevation contribute to Tanduay rum’s distinct flavors and aromas. It is in these distilleries where the molasses is turned into a clear liquid—ethanol.

“Our skilled blenders would then take over. We owe much to them for creating the Tanduay flavors that the world has come to love,” Lim said.

Watch the making of Tanduay below:

The liquids are stored in Kentucky bourbon oak barrels, where they will be aged.

“Tanduay uses two aging processes. In the single-barrel method, rums mature in individual barrels for a set amount of time. The solera aging process, meanwhile, channels the rums through a series of Kentucky bourbon barrels that are never empty, which helps create and sustain the flavors contained there for generations,”  Lim said.

Tanduay’s Master Blender, who is the guardian of Tanduay’s formulas, will then check the rum for consistency and quality. Once the Master Blender gives the go signal, the rums are sent for bottling and packaging.

“Creating a Tanduay product requires hard work and dedication, so we are deeply honored every time we would receive an award. Most of all, we are thankful for the loyal patronage of Tanduay consumers who now comprise not only our fellow Filipinos but people from other countries as well,” Lim said.

In June, Tanduay was declared once again the world’s best-selling rum by Drinks International. Early this year, Tanduay won five medals from the Beverage Testing Institute. Tanduay Asian Rum Gold topped the list with a gold medal. Silver medals, meanwhile, were awarded to Tanduay Asian Rum Silver and Boracay Cappuccino Flavored Rum. Tanduay Double Rum and Boracay Coconut Flavored Rum both received bronze medals.

 

Lifestyle, News

True Digital Group (TDG) enters PH market with new TrueID platform

True Digital Group primes Southeast Asia for a digital transformation by expanding its presence in the region, including an introduction to the Philippine market with its launch of TrueID.

True Digital Group (TDG) is a subsidiary of True Corporation, a leading communications conglomerate known for its mission in enabling digital transformation not only in Thailand, but also throughout Southeast Asia. Its local arm, True Digital Philippines, assists TDG in catering to the Filipino market. TDG, True Digital Philippines, and True Corporation are part of Charoen Pokphand (CP) Group, a Thailand-based conglomerate with various affiliates and investments globally.

True Digital Philippines gives on-the-ground support for TDG’s services, which includes O2O rewards, B2B solutions, data analytics, and digital lifestyle entertainment. True Digital Solutions is the digital transformation partner that can help improve company operational efficiency using innovative means. TrueID addresses the needs of the modern viewer by providing engaging content covering news, entertainment, food, travel, technology, sports, and learning.

Through these products, TDG wants to serve the human experience by reaching out to consumers, merchants, enterprises, and creators. Collaborative efforts such as native advertising and content creation aim to cultivate customer and business relationships both online and offline.

Plug and Play with TrueID Philippines

TDG provides Filipinos with an immersive environment for their interests through the Plug and Play online event series, which celebrates the launch of TrueID Philippines. First introduced in Thailand, this new all-in-one digital lifestyle platform offers free curated content that’s available in the Philippines now. TrueID is the ultimate hub for premium content and features top-tier Filipino creators and world-class producers such as Cignal TV, GMA Network, Philstar, Interaksyon, BusinessWorld, Yugatech, Our Awesome Planet, Mediacorp, and Red Bull Media House.

In line with its vision to digitally revolutionize our country, TrueID Philippines offers a platform for Filipino creators to showcase their talent on the virtual international stage. TrueID Creators include Richard Juan, Erwan Heussaff, Manila Broadcasting Company, Republiq Group of Companies, Keep Filming, and John Prats’ Bright Bulb Productions among others.

If you’re a creator, viewer, or both, TrueID is the place for you. So Plug and Play your new digital lifestyle platform and say hello to TrueID Philippines.

For more details, visit www.trueid.ph and follow TrueID Philippines on Facebook, Twitter, and Instagram at @TrueIDPH.

 

 

Food, News

McDonald’s ensures to continue safety protocols for customers and employee

The fast food giant, McDonald’s Philippines continues to re-assure its customers of its steadfast commitment to safety through its protocols and facilities, as the country adapts to the new normal. This are the quality, service, safety, cleanliness and value have always been inherent in McDonald’s operating culture. Aside from complying with government guidelines, the company leverages on global standards on safety to better protect its people and safely serve its customers.

McDonald’s has already implemented various measures in their stores and different ordering channels through its M Safe program. Each store has a dedicated safety manager to ensure all protocols are followed by employees such as wearing of masks and/or face shields, use of gloves, daily submission of health check forms, temperature checks before and after every shift, and increased hand washing frequency to every 30 minutes, among others. The safety managers also ensure that customers are properly guided on the protocols in the store.

In addition, McDonald’s ensures customers that it uses fresh air ventilation and air conditioning mechanism in all its stores. Its fresh air supply system is certified by the Philippine Society of Mechanical Engineers (Mandaluyong Chapter).

  1. With its design, McDonald’s stores are equipped with the following, ensuring a safer environment in the store:
  2. centralized air conditioners that are equipped with higher filtration systems
  3. low air velocity for lower risk of the spread of airborne contaminants
  4. proper air humidity and comfortable temperature where contaminants are less active
  5. efficient utilization of outdoor fresh air for better ventilation

“We understand that consumers remain to be wary of their safety in shared spaces. Part of our commitment is to ensure that from our protocols to our facilities, we have the best systems in place for the safety of everyone, especially inside our stores,” said Kenneth S. Yang, President and Chief Executive Officer of McDonald’s Philippines. “With these measures in place, employees are safe and customers can enjoy their favorite World Famous Fries or Best-Tasting Chicken McDo worry-free in any McDonald’s branch in the country.” Yang added.

“We commend McDonald’s for their continuous efforts not just in implementing preventive measures for their customers and employees, but also in ensuring that their stores are in the safest conditions to operate,” DTI Secretary Ramon Lopez said.

McDonald’s encourages customers to send their feedback to [email protected].

 

Sports

Return and Plans to Clear Out ONE Heavyweight Division of Amir Aliakbari

Amir Ali Akbari

Amir Ali Akbari, Iranian former gold medalist and Greco-Roman wrestling world champion, is ultra-motivated to resume his career in ONE Championship, after the 32-year-old recently signed with the Singapore-based promotion earlier this month. Ali Akbari’s move to the ONE Circle considered one of the most feared mixed martial artists in the world. Comes as ONE recently bolstered its heavyweight division with a plethora of new signings which include former UFC star Arjan Bhullar, grappling legends Tom DeBlass and Marcus “Buchecha” Almeida, among others.

Excited to wreak havoc on the ONE heavyweights, Ali Akbari revealed his thought process in his decision to join the world’s largest martial arts organization.

“I had many great offers from many promotions but ONE Championship was the only promotion that saw my vision. For ONE, it wasn’t just another contract but rather a bridge they were willing to build between me and my country and MMA. This was very important for me,” said Ali Akbari, who is proud to represent Iran on the global stage.

“ONE Championship has many great fighters and I enjoy watching their fights. No specific names come to mind but I enjoy watching all their fights as their level of competition is very high and tactical.”

Filipino-American mixed martial arts icon Brandon “The Truth” Vera is the reigning ONE Heavyweight World Champion. The 42-year-old veteran has held the title since 2015, and has twice successfully defended the belt.

Entering the title picture behind his impressive 10-1 professional mixed martial arts record, which includes 7 knockouts, Aliakbari knows exactly who he wants in his first appearance in the ONE Circle. Despite many great potential matchups to be made, he wants Vera immediately and vows to end The Truth’s reign in spectacular fashion.

“I only want one fight and that’s Brandon Vera. This is the fight to make. None of these heavyweights can last in the cage or ring with me, including Brandon,” said Aliakbari, throwing a challenge out to the king of the division.

“I ask ONE to give me Brandon and I promise to smash him brutally.”

Aliakbari has grand visions of his career moving forward. After taking the ONE Heavyweight World Championship, the 32-year-old Iranian superstar plans on sweeping the division, and then calling out the rest of the heavyweights around the world.

“I envision having the belt wrapped around me and defending it for many years to come. After I take the belt, I want to defend it successfully and clear out the division,” Aliakbari concluded.

“After doing so, I want to raise the ONE championship flag high and challenge other promotions’ heavyweights to step up and see who the real baddest man on the planet is.”

Vera is currently penciled in to face Indian wrestling star Arjan Bhullar in his next defense of the ONE Heavyweight World Title, although that bout has yet to be finalized and confirmed.

Heavyweight is one of ONE Championship’s hottest divisions right now, and Vera is surrounded by legitimate threats to his throne. Without a doubt, Aliakbari is a tremendous addition to a pool of sharks ready to chomp at the bits.

 

Entertainment

Debut single of Nobody’s Home: “12:00 (Midnight)” ‘80s-inspired anthem’

Stream 12:00 (Midnight) here.

Nobody’s Home, Filipino three-piece band reinvents ‘80s nostalgia with modern synth-pop sheen on their debut single “12:00 (Midnight).  Available today on all digital platforms worldwide via Sony Music. “12:00 (Midnight)” is their first single as an artist and Eon stresses that the band is very excited and looking forward to working with the major record label. “We feel that at this point in our lives, we should grab every opportunity for us to showcase our talent and message through a platform everyone is familiar with.”

Plumbing greater heights with pulsating synth melodies and cinematic flourishes, the indie rock trio’s maiden song evokes the hallmarks of a generation who grew up on Back To The Future and Dungeons and Dragons, while setting its sights on darker, more subdued production.

Nobody’s Home picture

According to Eon Buendia, the song revolves “around the idea of separation and someone comparing themselves, thinking they’re nothing but a burden on their partner who seems to be of importance.”

Drummer and co-songwriter Moon Cairo Peralta also shares the reason behind their latest song: “It’s called ‘12:00 (Midnight)’ because midnight for us signifies that odd time between the day before and the next day to come. The time where everything around you seems calm which gives way to the anxiety that comes crawling in. It talks about starting may be right back where you started from or anew even if you have no idea it’s already started.”

“12:00 (Midnight)” started out as a gauzy instrumental piece produced by Moon Cairo Peralta. Cairo points out, “I was inspired by listening to a lot of the bands who used synths in the 80s. With writing Midnight in particular, I wanted to incorporate synths that’ll establish the overall mood and groove of the production.”

The young musician sent the track to Eon Buendia, who wrote the lyrics and melodies, and to Justin Punzalan, who added guitar lines that according to him, “were placed in a way that it would complement instead of overpower not just the vocals but the track itself.”

The end result mirrors the three-piece collective’s thrilling retro-futurist experimentation, while careful not to sacrifice the incredible pop sensibilities that define their signature sound.

 

Sports

Denice Zamboanga to Stay in Thailand, Hoping to Compete in Bangkok Soon

Number one ranked ONE Championship female atomweight Denice “The Menace” Zamboanga is keeping busy in Thailand, training and staying ready in case she gets the call to compete in an upcoming card in Bangkok.

Bouts for ONE Championship’s A NEW BREED events through August and September have yet to be announced, and Zamboanga is holding out hope that she can return to the ONE Circle sooner rather than later.

With lockdown restrictions tightening in her native Philippines due to a worsening Covid-19 situation, Zamboanga is left without much of a choice but to stay in Thailand. Accompanying her in the ‘Land of a Thousand Smiles’ is her older brother, Drex, and their friend Fritz Biagtan. Together, they are preparing Zamboanga for a potential upcoming bout.

“Right now I’m just training here in Bangkok with my brother Drex and our friend Fritz Biagtan. I’m very lucky because I can still do what I love to do,” said Zamboanga.

“I just want to stay ready, because anytime, I can get called up to compete now that ONE Championship is hosting events here in Thailand.”

ONE Championship successfully returned to its flagship event schedule with ONE: NO SURRENDER last 31 July. The promotion has NO SURRENDER II and NO SURRENDER III coming up on 14 August and 21 August respectively, as well as three more shows lined up in Bangkok on 28 August, 11 September and 18 September.

Zamboanga is hoping to appear on at least one of those cards.

“I really want to fight and compete, so I’m just waiting for that call from ONE Championship. Need to stay as sharp as possible, because the World Title shot is just around the corner,” said Zamboanga.

“Right now, I need to work on my speed. Speed is a great asset to have in the ring. Of course, I’m constantly working on my striking skills and ground game. Thankfully my brother is here to help me.”

The 23-year-old rising star also recently revealed that she had parted ways with the Fairtex team in Pattaya to pursue her own ventures.

While at Fairtex, Zamboanga had trained with athletes such as ONE Atomweight Muay Thai World Champion Stamp Fairtex, Nat “Wondergirl Fairtex” Nutchakamon, and Noelle Grandjean. But more than training partners, they had become close friends.

She stresses that there are no ill-feelings between her and Fairtex, and that she will always consider the people she made bonds with there as true allies.

“I love my friends at Fairtex. We are very close. Even though I am no longer with Fairtex, they are all still my friends. Stamp, Nat, Noelle, and all my teammates, and coach DJ. I don’t think that bond can be broken,” said Zamboanga.

Although she’s fixated on training, and possibly competing again in the very near future, Zamboanga can’t help but feel homesick and wanting to return to the Philippines to see her family and friends. But with travel restrictions abound, and varying levels of quarantine measures, it has been impossible to move around.

Still, Zamboanga is enthusiastic about being able to return to the Philippines later this year.

“Hopefully before this year ends, and Thailand opens its airports, and I can fly back, I can go home to the Philippines. Right now the situation is really complicated. I really miss home,” said Zamboanga.

“This is all just a big test, but one test that everyone can get through. I just want to say, stay strong everyone. God has a plan and we just have to have faith.”

Catch your favorite ONE Championship superstars now on Cignal TV and TV5.

 

Health and Wellness, Lifestyle, News

NOVUHAIR®10th Year Launches NOVU VIP CLUB

Celebrate NOVUHAIR’s 10 years of success in the Philippines and I am very glad to be part of NOVUHAIR success. The aim of the product is highlighting further the brand’s advocacy campaign Nothing to lose, NOVUHAIR®introduces Go for the Perfect 10! with the launch of its NOVU VIP CLUB. The NOVU VIP CLUB is designed to guide, inspire and at the same time to take the journey with the members through a wholistic approach in managing hair loss especially during this global health crisis.

Supported by a pool of VIP Coaches, the members are given the opportunity to engage directly with the experts and at the same time enjoy the exciting monthly perks.

To name a few here are the list of VIP Coaches include some ofthe country’s high-caliber professionals from different fields of expertise: Fanny Serrano (Salon & Beauty VIP Coach), Hon. Francisco “Isko Moreno” Domagoso (Leadership VIP Coach),Jim and Toni Saret (Fitness & Nutrition VIP Coaches),Dr. Cecile Catapang (Aesthetic & Rejuvenation VIP Coach), Dr. Risa Caldoza-De Leon (Dermatology & Beauty Coach), Dr. Harris Acero (Wellness & Nutrition VIP Coach) and Alopecia Warrior Abby Asistio (Inspirational VIP Coach).

Discover how to become an exclusive member: https://bit.ly/3iABYbv

NOVUHAIR®Topical Scalp Lotion is a unique combination of 19 natural herbal extracts and essential oils that work in synergy to help remedy and prevent hair loss.

To know more about NOVUHAIR®, visit www.novuhair.com or follow the official Facebook page @NovuhairOfficial.

Want to try the NOVUHAIR® 3-in-1 Pack (worth ₱5,280) for FREE?

Join here: https://bit.ly/33UAB3u

 

Entertainment

Taps into nostalgic and TikTok chart-topper Sabby Sousa drops new R&B single“Emerald”

Sabby Sousa

Sabby Sousa, the Toronto-based artist takes the spotlight and exhilarating on her new single “Emerald.” She is no longer a stranger to the digital music realm. Her effervescent pop smash “Cream N’ Frosting” became a viral hit more than two million streams on all music platforms on both Spotify and iTunes Philippines and the rest of Asia. It charted inside the top 50 for weeks due to its unexpected popularity on short form video platform, TikTok.

Among the Filipino celebrities who joined the dance craze are Hello Stranger star Tony Labrusca, GMA 7 actor Miguel Tanfelix, alt-rock icon Rico Blanco, actress and social media influencer Chie Filomeno, YouTube sensation Mona Alawi, and teen star Jillian Ward.

Despite its openness to tackle a romantic relationship gone astray, the smooth R&B song inhabits an optimistic headspace that values emotional maturity over impulsive demeanor. And after a short hiatus, the hyper-pop hitmaker returns this year with a nostalgic R&B single that tackles a story of romantic relationship gone astray. Her new single “Emerald” available now on all digital platforms worldwide.

Sabby shares the inspiration behind her new track. “I had gone through a breakup and didn’t want to write anything sad or angry. I wanted to remember what it felt like in those moments and hold them close. It reminded me that not all relationships are meant to last forever. What lasts forever is the memories you make. So live life to the fullest.”

Produced by French Canadian electronic duo House of Wolf, “Emerald” inhabits an optimistic headspace that values emotional maturity over impulsive demeanor. With her syrupy vocals complementing the track’s atmospheric sonic backdrop, Sabby remembers her past relationship fondly, setting aside bitterness for a peace of mind.

This time, she mines a wistful narrative straight from a journal entry: confessional in form and function, but also hopeful in the way it was written and delivered. “There’s a lot of electric guitar and synths that make the song so dreamy,” Sabby Sousa adds. “I would definitely say, it’s a lot different to previous songs as it marks the beginning of a new sound for me.”

Recorded in August last year, the infectious jam sounds like a star turn from a young artist who is now ready to take the spotlight and make a lightning strike, one more time.

Lifestyle, News

Allianz PNB Life Partnered with Reach52 to Launch Allianz Kaagapay

Allianz PNB Life recently collaborated with award-winning social enterprise Reach52 to launch a new corporate social responsibility project called Allianz Kaagapay, which aims to promote the importance of inclusivity in insurance in the country, especially in the underserved rural communities.

Alexander Grenz, President & CEO, Allianz PNB Life

Alexander Grenz, Allianz PNB Life President and CEO said, “Most of those who do not have insurance are from the most vulnerable areas of the country. Through our partnership with Reach52, we aim to provide these communities the protection they need during these challenging times.”

Reach52 was founded in 2016 and has been providing screening, health worker training, affordable medicines, insurance, diagnostics and consumer health products in rural regions that existing services don’t reach. They achieved this through establishing health systems and services, powered by mobile apps and tech platforms, a community-based workforce, and partnerships with the public and private sector.

Additionally, Reach52 will be providing PhP25,000 worth of life insurance through Allianz Kaagapay, which includes COVID-19 coverage to its members for every purchase of an Allianz Well! insurance product from August 1 to December 20, 2020. The first beneficiaries of the insurance package are the members from Pototan and Cuartero, Iloilo.

Edward Booty, Founder and CEO, Reach52

“Our members are essential in our goal of extending primary care to the 52% of the world’s population who still lack access to essential health services. They are our access managers, the ones who help us fill the gap in the healthcare system in remote rural communities. We thank Allianz PNB Life for providing this support to our members,” said Edward Booty, Founder and CEO of Reach52.

Allianz PNB Life’s Allianz Well! is a health insurance product that has an annual plan limit of up to PhP100 million. It covers COVID19 hospitalization and ICU expenses up to the plan limit to support PhilHealth and HMO coverages. Other coverage also includes access to expert medical advice, 24/7 tele-consultation, health screening, dental services, physical activity programs, and nutrition counseling.

“Allianz continue to provide clients with insurance products that cater to the full needs of our customers across the various stages of their lives. In this crucial and uncertain times, we want our customers to have peace of mind knowing that Allianz cares for them and we are here to keep our promise that they can rely on us when things go wrong,” said Grenz.

Prior to Allianz Kaagapay, Allianz PNB Life launched Project Sanlahi, another project aimed at inclusivity, which through the sport of obstacle course racing and financial literacy, seeks to empower indigenous youths in Pampanga.

About Reach52
Reach52 is an award-winning social enterprise, delivering healthcare for the 52% of the world who can’t access health services. They deliver screening, health worker training, and affordable medicines, insurance, diagnostics and consumer health products in rural regions where existing services don’t reach. This is achieved through establishing health systems and services in these underserved areas, powered by their mobile apps and tech platforms, community-based workforce, and partnerships with the public and private sector.
Currently reach52 operates their on-the-ground services for over 500 communities in the Philippines, Cambodia and India, with further countries in the pipeline, and have partnerships with over 20 leading global and regional organizations.
About Allianz in Asia
Asia is one of the core growth regions for Allianz, characterized by a rich diversity of cultures, languages and customs. Allianz has been present in the region since 1910, when it first provided fire and marine insurance in the coastal cities of China. Today, Allianz is active in 14 markets in the region, offering its core businesses of property and casualty insurance, life, protection and health solutions, as well as asset management. With its more than 32,000 staff, Allianz serves the needs of over 18 million customers in the region across multiple distribution channels and digital platforms.
About Allianz
The Allianz Group is one of the world’s leading insurers and asset managers with more than 92 million retail and corporate customers. Allianz customers benefit from a broad range of personal and corporate insurance services, ranging from property, life and health insurance to assistance services to credit insurance and global business insurance. Allianz is one of the world’s largest investors, managing around 673 billion euros on behalf of its insurance customers. Furthermore our asset managers PIMCO and Allianz Global Investors manage more than 1.4 trillion euros of third-party assets. Thanks to our systematic integration of ecological and social criteria in our business processes and investment decisions, we hold the leading position for insurers in the Dow Jones Sustainability Index. In 2018, over 142,000 employees in more than 80 countries achieved total revenues of 131 billion euros and an operating profit of 11.5 billion euros for the group

 

Entertainment

The J-pop star KenshiYonezu #1 worldwide trends after performing during Fortnite’s Party Royal

KenshiYonezu, J-pop star performed for Fortnite’s virtual Battle Royale Game, as the first Asian artist ever. During the performance, Yonezu’s name immediately trended at #1 on Twitter Worldwide.

The singer-songwriter and music producer also released his 5th studio album, STRAY SHEEP, just days prior. The pre-sales for the album hit 1 million copies, and his music video for “Campanella” is sitting at over 6 million views in less than a week. The album wasted no time taking over the iTunes Charts; skyrocketing to #1 under the J-Pop category in over 30 Countries/Regions, along with garnering various positions within the top 20 All Genres category in 22 Countries/Regions, 6 of which hit #1.

In addition, STRAY SHEEP achieved #1 in 54 Countries/Regions under the J-Pop Apple Music Albums Chart.

STREAM STRAY SHEEP ALBUM

WATCH THE VIDEO FOR “CAMPANELLA

According to Billboard Japan, STRAY SHEEP has officially sold 509,127 copies within the first three days of release. This number is the highest initial sales ever since 2008, when Billboard Japan started counting CD album sales for a male solo artist.In addition, the number of shipments of this work has exceeded 1 million.

Yonezu shows no signs of slowing down, as he also just debuted a collaboration with UNIQLO. The collection consists of t-shirts featuring his own illustrated designs, available in limited UNIQLO stores in the US and Canada as well as online [here].

STRAY SHEEP Album Art

More about the album

STRAY SHEEP consists of 15 songs; including Yonezu’s previously released smash hit “Lemon,” which ranked #1 on Billboard Japan’s annual cumulative charts for 2 years consecutively, making history as the first-ever act to do so. Furthermore, it’s been certified by the Japan Record Association for the fastest to achieve 3 million downloads, and the music video has broken the Japanese record for the most views; sitting at 600 million currently [watch here]. “Lemon” also hit #1 in 64 Countries on the Apple J-Pop Charts.

KenshiYonezu is no stranger to breaking records and making history; he recently became the first Japanese Artist to hit 5M Youtube subscribers, with music video views reaching over 2.8 billion total, and counting [Billboard article here].

On July 10th, Yonezu released the music video for “Kanden,” skyrocketed to 1M views in under 2 hours, and it currently sits at 30M. This single is off his upcoming album, and it debuted at No. 2 on the Japan Hot 100, blasting in at No. 1 for downloads with 158,572 units after dropping digitally July 6; stated by Billboard. The music video for “Kanden” marks Yonezu’s 13th music video to reach over 100 million views throughout his career.