Lifestyle

Bridges to Success Career Fair equips talent for a future-ready workforce

The Bridges to Success (BTS) Career Fair 2026 made a successful return on March 21, 2026, at the SMX Convention Center Manila. Designed to open doors for community opportunities, the joint initiative of SM Offices and National University gathered over 3,500 students, graduates, and industry leaders in a shared effort to transform education into real-world career pathways.

Now in its third year, BTS further strengthens its commitment to closing the gap between academia and industry by linking NU students and graduates with top companies across various sectors.

The whole-day event featured a dynamic mix of career talks, panel discussions, and on-site recruitment activities, creating a space where young professionals could gain insights from industry leaders while exploring immediate employment opportunities.

More than a traditional job fair, BTS 2026 served as both a learning forum and a hiring platform, encouraging meaningful conversations between aspiring professionals and potential employers. Through these interactions, participants gained valuable career guidance, industry perspectives, and access to real employment pathways.

The event also highlighted the power of industry–academe collaboration in preparing future-ready Filipino talent. By bringing together academic institutions and SM Offices tenant-partners, the initiative helps ensure that graduates are equipped with the skills, mindset, and opportunities needed to thrive in today’s evolving job market.

SM Job Fairs continue this March

As part of SM Prime’s continuing commitment to empowering Filipino job seekers, SM Supermalls will also roll out other #SMJobFair events across the country this March and April, providing accessible employment opportunities closer to communities through their most-loved SM malls.

Upcoming job fairs include:

  • March 26 – SM City Tuguegarao
  • March 26 – SM City Cauayan
  • March 26 – SM City Trece Martires
  • March 27 – SM City Legazpi
  • April 8 – SM City Bacoor
  • April 9 – SM City Trece Martires
  • April 15 – SM City Davao
  • April 23 – SM City Trece Martires
  • April 24 – SM City Novaliches

Note: SM Job Fairs may change without prior notice. For the latest updates, please check with your PESO or the Mall venue.

These job fairs bring together hundreds of employers from various sectors, offering thousands of job opportunities—from entry-level positions to specialized roles—helping Filipinos take the next step in their careers.

Creating opportunities for every Filipino

Through initiatives like the Bridges to Success Career Fair by SM Offices  and the nationwide #SMJobFair series, SM Supermalls continues to strengthen partnerships with academic institutions, businesses, and government agencies to make employment opportunities more accessible.

In observance of International Women’s Month, these initiatives also highlight the growing role and leadership of women in the workforce, fostering inclusive environments where every Filipino can pursue their career goals.

SM Supermalls continues to stand firm in its commitment to creating opportunities for everyone—because every job seeker deserves a pathway to success.

 

 

 

 

 

 

Lifestyle, News

SM Supermalls Champion MSMEs at the 2026 DTI National Food Fair

For many MSMEs, growth begins with access—and the right platform can change everything. “It all started at a DTI Trade Fair in SM, where we had the opportunity to present our product to Ms. Teresita Sy-Coson—opening doors for us to become part of SM’s Kultura and changing our journey.” shared by Alvin Causing of Project Beans Coffee. “From a small start-up, we’ve grown into a brand enjoyed nationwide and globally because of the right marketplace SM provided. Today, we’re here not just to showcase our products, but to say thank you—because SM didn’t just give us space, they gave us a chance, and that made all the difference.” This reflects the core of the DTI-SM collaboration: turning opportunity into transformation, and visibility into viability.

More than just a celebration of Filipino cuisine, the 2026 DTI National Food Fair served as a strong platform for entrepreneurship, innovation, and nation-building, as thousands of Micro, Small, and Medium Enterprises (MSMEs) reached broader markets at the Megatrade Halls of SM Megamall from April 8–12.

DTI Secretary Cristina Roque lead the official ribbon-cutting ceremony together with DTI Assistant Secretary Nylah Bautista and DOA Secretary Francisco Laurel Jr., marking the start of the five-day fair—signaling a unified commitment to empower Filipino enterprises

Backed by the strong partnership between the Department of Trade and Industry (DTI) and SM Supermalls, the five-day event transformed retail space into a high-impact platform where local businesses don’t just sell—they scale.

A dynamic hub of Filipino entrepreneurship, innovation, and community comes to life at the National Food Fair—hosted by the Department of Trade and Industry and supported by SM for MSMEs, an advocacy program of SM Supermalls—held annually at the Megatrade Halls of SM Megamall.

A Platform Built for Growth

Beyond exposure, the National Food Fair serves as a launchpad for scaling businesses—combining DTI’s development programs with SM Supermalls’ nationwide retail reach. “From a small coffee shop, we’ve grown into a manufacturing business, and platforms like the DTI National Food Fair at SM Megamall have helped accelerate that journey,” said King Del Rosario of Coffee and Mead Corporation. “The support, accessibility, and stronger sales show how SM provides MSMEs like us the right environment to grow.”

Connecting Regions to the Nation

For regional entrepreneurs, access to national markets is often the biggest barrier—one that the National Food Fair helps break. “Through DTI trade fairs at SM Supermalls, we were able to bring our products from Bicol to a national market,” shared Larry Lee Ong of Orange Country Enterprises. “It opened doors to major buyers and long-term partnerships, helping us scale and grow—proving how SM can transform regional businesses into national brands.” By bridging regional producers to urban consumers, SM enables MSMEs to move from local relevance to national competitiveness.

From Demand to Expansion

At the heart of the fair is a simple but powerful outcome: real demand. “Demand for our product is already higher than supply, and having a booth at the DTI National Food Fair in SM Megamall gives us the right mix of customers and exposure to sustain that growth,” said Alvin Samson of Easter Joy Rabbit Ventures. “Every time we’re in SM, we sell out—proving the strength of the platform in helping us grow faster and reach new markets.” This demonstrates how strategic marketplaces drive not just awareness—but measurable business outcomes.

Culture, Community, and Inclusive Growth

Beyond commerce, the fair highlights the role of MSMEs in preserving identity and creating livelihoods. “We’re not just selling products—we’re sharing our culture,” said Sherly Biase of Basilio’s Kini-ing Food Processing. “Through the DTI National Food Fair, we introduce Cordilleran cuisine, correct misconceptions, and create livelihood for our farmers. With SM, it’s not just foot traffic—it’s the right market that helps us scale and connect to bigger opportunities.” Here, MSMEs become more than businesses—they become drivers of cultural preservation and community development.

A Shared Commitment to Nation-Building

The success of the 2026 DTI National Food Fair underscores the strength of a model built on collaboration:

  • DTIproviding capability-building and enterprise support
  • SM Supermallsoffering scale, access, and market integration
  • MSMEsdriving innovation, resilience, and growth

A moment of unity and purpose as leaders from the Department of Trade and Industry (DTI), SM Supermalls, and partner organizations and stakeholders come together to champion Filipino MSMEs at the 2026 National Food Fair at the Megatrade Halls of SM Megamall.

“This partnership allows us to bring MSMEs closer to the market—hindi lang sa Maynila kundi sa buong bansa,” said DTI Secretary Cristina Roque. With over 17,000 MSMEs nationwide, SM Supermalls continues to redefine its role—not just as a retail destination, but as a platform for inclusive growth and economic empowerment.

The Manila Philharmonic Orchestra and Indak Guiguinto Folkloric Dance Troupe open the 2026 DTI National Food Fair with a celebration of Filipino culture and heritage.

Hosted by Karen Davila, the event walkthrough highlights the diversity and potential of Filipino food enterprises.

The 2026 DTI National Food Fair shows that when the public and private sectors collaborate, MSMEs go beyond simply taking part in the economy—they actively help shape and strengthen it. At SM Supermalls, every booth represents more than a business; it tells a story of growth, supports livelihoods, and contributes to a more resilient and inclusive Filipino economy. Join the movement that uplifts local entrepreneurship—visit the fair at SM Megamall until April 12 and see how MSMEs are driving the future of the country’s economy.

Proudly local, proudly Filipino—MSMEs showcase their products and stories at the DTI National Food Fair in SM Megamall.

To learn more, visit msme.smsupermalls.com or email [email protected].

 

Food

SATISFY YOUR NEXT CRAVING! Explore Award-Winning Dining Experiences Across the Metro at SM Supermalls

Cue the drumroll—because every craving just came out on top!

The votes are counted, the winners are set, and truly, it’s a clear victory all around. These standout dishes took center stage, delivered unforgettable flavors, and earned every bit of applause.

Whatever you’re in the mood for, a top-tier craving is ready to be discovered across the Metro at SM Supermalls, where more destinations continue to open with exciting experiences and award-worthy bites—all for you.

Most Iconic Meal Award

And the main plates that stole the show go to the ones that came in strong, who delivered unforgettable flavors with an impact you can never forget. No words left to say other than these eats definitely understood the assignment.

  • Azela by Balay Dako

The best Pinoy heritage award goes to the soon to open Azalea by Balay Dako at the The Block, Level 2 of SM North EDSA with its beloved traditional staples like Kare-Kare and Kansi!

  • Jiang Nan Hotpot

Offering unlimited premium meats and seafood with next-level dipping sauces, the all out eats award goes to the soon to open Jiang Nan Hotpot at the Upper Ground Level of SM Southmall.

Top-Tier Sips Award

This award goes to the sips that always hit every single time! Taking the stage is Candid Coffee at the City Center, Upper Ground Level of SM North EDSA–soon to serve a lineup of crafted drinks like its creamy Toasted Horchata that balances bold flavors with an easy, everyday kind of comfort.

Give in to your cravings and indulge in these must-try, hype-worthy picks. Each dish stands out on its own and keeps you coming back, delivering flavors that truly deserve the spotlight—only at your favorite mall, SM Supermalls, All For You.

Stay updated by following @smsupermalls on social media or visiting www.smsupermalls.com for the latest news and events.

 

 

 

 

 

 

 

 

 

 

 

Lifestyle, News

SM Supermalls Welcomes Labor Day with Opportunities for Employment, Skill Development, and Fresh Starts

Successful hired-on-the-spot (HOTS) applicants proudly pose after securing jobs at the SM Job Fair, highlighting how SM Supermalls continues to create real, immediate employment opportunities for Filipinos nationwide.

As Filipinos continue to face a challenging job market, finding meaningful and stable employment remains a daily pursuit for many. Across beloved SM Supermalls nationwide, job fairs are conducted year-round, consistently offering accessible work opportunities within local communities.

This Labor Day season, the effort becomes even more impactful. In celebration of Araw ng Manggagawa on May 1, SM Supermalls brings together job opportunities, skills training, and essential support services on a larger scale—emphasizing the importance of employment in nation-building and reaffirming its commitment to helping Filipinos progress.

Across SM malls nationwide, jobseekers—from fresh graduates to career shifters—are given the opportunity to take the next step toward a better future. More than a hiring event, SM Job Fairs have evolved into a full career ecosystem—connecting talent with employers while also enabling access to government services and upskilling opportunities that help individuals stay job-ready in a rapidly changing workforce.

Massive crowd of job seekers during Labor Day Job Fairs at SM City Bacolod (left photo) and SM Mall of Asia (right photo).

A Job Fair that Works

For many Filipinos, especially first-time jobseekers and breadwinners, SM Job Fairs offer more than convenience—they deliver real outcomes. “Makakatulong yung ganitong pa-event sa mga pamilya,” shared Joshua Bulauitan, hired on the spot as a Sales Clerk. “Kung wala kang trabaho at nagigipit ka na, pumunta ka lang dito—may instant trabaho ka.”  This reflects SM’s strong hiring demand, translating into real jobs—not just applications.

Employers meet job-ready talent, faster

Employers likewise cited the effectiveness of SM Job Fairs in reaching the right candidates efficiently.

 “Sumali po kami dito because we are looking to hire more employees,” said Lyka Sababan of SM Appliance Center. “Alam po namin na maraming jobseekers ang pumupunta dito, and effective po talaga ang job fairs para sa mga companies na naghahanap ng new employees.”

One-Stop Job Application Made Easy

What sets SM Job Fairs apart is its ability to bring everything together in one place. From job applications and interviews to government requirements such as SSS, PhilHealth, and other employment documentation, the process becomes faster, easier, and more accessible for every jobseeker.

“Malaki ang tulong ng SM Supermalls sa PESO at DOLE,” said Jon Tito, Group Leader of QC PESO. “Kinakalat nila ang opportunities para sa mga naghahanap ng trabaho.”

“Pinapadali ng ganitong job fairs ang mga oportunidad para sa jobseekers, may hired on the spot ka na at nandito na rin ang mga government agencies para sa requirements.” explained Adolf Hernandez of PhilHealth QC.

Beyond employment, SM is also strengthening its role in workforce development by introducing upskilling opportunities—including digital and AI learning sessions in partnership with institutions such as Asia Pacific College. These initiatives aim to equip Filipinos with the skills and confidence needed to thrive in today’s evolving job market. Because today, it’s not just about finding a job—it’s about being ready for what comes next.

More Opportunities This April

In the lead-up to Labor Day, SM Supermalls continues its nationwide job fair rollout, providing more opportunities for jobseekers to begin their employment journey:

  • April 15 – SM City Davao
  • April 16 – SM City Marikina
  • April 24 – SM City Novaliches
  • April 25 – SM City Fairview
  • April 30 – SM City Trece Martires

These runs ensure that opportunities remain accessible ahead of the Labor Day peak—allowing more Filipinos to connect with employers, apply, and get hired.

The Main Event: May 1 Labor Day Job Fairs

On May 1, SM Job Fairs will be mounted across key locations nationwide, bringing together employers, jobseekers, and partners in one high-impact day of hiring:

  1. SMX Convention Center
  2. SM City Grand Central
  3. SM City Caloocan
  4. SM City Marikina
  5. SM City East Ortigas
  6. SM City Baguio
  7. SM City Laoag
  8. SM City Tuguegarao
  9. SM City Cabanatuan
  10. SM City Marilao
  11. SM City Pampanga
  12. SM City Olongapo Central
  13. SM City Taytay
  14. SM City Bacolod
  15. SM CDO Downtown Premier
  16. SM City Davao

*Schedules are subject to change without prior notice. For the latest updates, visit www.smsupermalls.com/jobfair, scan the official Job Fair QR code, or follow SM Supermalls on social media for updates.

Jobseekers are encouraged to bring multiple copies of their resumes and valid IDs, and visit their nearest SM mall for a chance to be hired on the spot.

Building Futures, Strengthening Communities

Through close collaboration with government agencies, employers, and institutional partners, SM Job Fairs continue to show how accessible platforms can drive meaningful impact—empowering individuals to move forward while supporting broader economic recovery and workforce growth.

At its heart, the initiative embodies SM Supermalls’ dedication to nation-building—linking Filipinos to opportunities, equipping them with essential skills, and uplifting communities nationwide. At SM, it goes beyond simply bringing people together—it’s about helping them take the next step forward.

 

 

 

 

 

 

 

 

Lifestyle, News

Happy Walk 2026 brought together 10,500 advocates, setting a new record as Asia’s largest gathering for Down syndrome awareness

POST COPY:

With a record 10,500 participants nationwide, SM just wrapped up its most successful Happy Walk yet, marking the largest celebration of its kind in Asia. This milestone reflects SM’s long-standing “Mall for All” mission. For over two decades, SM Cares and the Down Syndrome Association of the Philippines, Inc. (DSAPI) have partnered to create this powerful showcase of support, unity, and empowerment for the Down Syndrome community.

Participants of Happy Walk 2026 at SMX Convention Center – Manila come together in a joyful display of unity and support for individuals with Down syndrome, reinforcing the message that inclusion thrives when communities walk forward as one.

Happy Walk 2026 set a new milestone as Asia’s largest gathering of supporters for the Down syndrome community, bringing together 10,500 advocates nationwide in a powerful display of unity and empowerment.

Organized by SM Cares in partnership with the Down Syndrome Association of the Philippines Inc., the event took place simultaneously on March 29 at SMX Manila, SM City Bacolod, and SM City Cebu. This year’s celebration highlighted that the movement’s true strength lies not just in its scale, but in SM’s continued commitment to fostering inclusive spaces where individuals with Down syndrome are recognized, celebrated, and given opportunities to thrive.

Big change through continued, united steps

Since the very first Happy Walk in 2003, the event serves as a joyful gathering for the Down syndrome community and its supporters. This year’s program highlighted self-expression, talent, and community participation through activities such as the Happy Walk parade, stage performances, activity booths, and DS Got Talent. All milestones were designed to promote the talents and abilities of individuals with Down syndrome, foster inclusion and awareness, and provide a platform for self-expression beyond familiar stereotypes.

Smiles and shared moments define Happy Walk 2026, where individuals with Down syndrome are seen, celebrated, and empowered in a space built on dignity and belonging.

Members of the Down syndrome community present a token of appreciation to Mr. Hans Sy, symbolizing partnership and support for inclusive communities

It also reinforced a message that remains at the heart of the advocacy: that inclusion is not a one-day effort, but a continuing commitment to creating environments where every individual is embraced, empowered, and supported.

Through SM Cares, SM Supermalls remains committed to opening spaces for this advocacy year after year—helping build communities where dignity, opportunity, and belonging are not the exception, but the norm. SM’s deeper drive for inclusivity stems from its pursuit of becoming a true Mall for All—standing as the most-loved mall for its customers no matter what their needs may be.

Exceeding expectations

This year’s theme, “321 & Beyond – Raising Aspirations, Inclusion, Support & Empowerment for People with Down Syndrome,” centered on advancing opportunities as well as recognizing the potential and abilities of the Down Syndrome community.

Happy Walk 2026 brings the advocacy for inclusion to SM City Cebu, as families and supporters unite to celebrate the strengths and potential of individuals with Down syndrome.

Happy Walk 2026 at SM City Bacolod highlights the power of shared commitment, reminding communities that inclusion is built one meaningful step at a time

The celebration centered on four key pillars: raising aspirations, promoting inclusion, providing support, and fostering empowerment. It emphasized the need to help individuals with Down syndrome dream bigger, engage more actively in schools, workplaces, and communities, gain access to essential support, and have opportunities where their voices and talents can be acknowledged.

 

 

 

 

 

Food, Lifestyle, Sports

Ready for a plot twist? Discover surprising finds across the Visayas at SM Supermalls

Things don’t always unfold as planned—but that’s often when the best moments happen.

It’s a series of unexpected turns: one moment you’re going about your usual routine, the next you’ve discovered something surprising that becomes the highlight of your day. It may not have been part of the plan, but it makes the detour completely worthwhile.

So if you’re up for a little scene switch, there’s always something waiting to surprise you at SM Supermalls in Visayas, where new and upcoming spots bring unexpected finds, exciting firsts, and moments that are all for you.

A Sudden Drip Addition

Just when everything’s right on track, a new name enters the mix to change the scene. Here comes the first-ever Salomon in Cebu, now open at the 2nd Level of SM J Mall–bringing in performance-driven design that moves seamlessly between function and everyday wear, adding a fresh, unexpected edge to your usual lineup.

A Tasty Surprise

Right when you think you’ve seen it all, something new slips in and changes the lineup. Mesa will soon return to Bacolod at the newly built block of SM City Bacolod–bringing its signature take on Filipino favorites with its crisp and flavorful Crispy Pork Belly or its fresh, savory Tinapa Roll.

Take this as your sign to break away from the usual and start exploring—because the best discoveries often come when you’re not actively looking for them. Experience new moments and exciting firsts at your favorite destination, SM Supermalls—All For You.

Stay updated by following @smsupermalls on social media or visiting www.smsupermalls.com for the latest news and events.

 

Lifestyle, News

SM strengthens public safety efforts through nationwide Fire Prevention Month initiatives

POST COPY:

SM Supermalls, in partnership with the Bureau of Fire Protection (BFP), led a series of impactful, nationwide initiatives in celebration of Fire Prevention Month. Across its network of most-loved malls and through SM Cares, SM sought to empower Filipinos with life-saving knowledge, preparedness skills, and a shared responsibility for fire safety.

Participants from SM Supermalls, the Bureau of Fire Protection, partner agencies, and community volunteers come together for the Fire Prevention Month activities, reinforcing a shared commitment to safety, preparedness, and building disaster-resilient communities.

Reinforcing its dedication to public safety and community resilience, SM Supermalls, in collaboration with the Bureau of Fire Protection (BFP), rolled out a series of meaningful nationwide initiatives for Fire Prevention Month. These efforts aimed to equip Filipinos with essential life-saving knowledge, strengthen preparedness, and promote shared responsibility for fire safety across its malls.

On March 1, the SM Mall of Asia Globe lights up in purple signaling the joint celebration of Women’s Month and Fire Prevention Month 2026. The purple illumination and formation of the Venus symbol signifies dignity, justice, and empowerment for all women and girls, and marking the start of SM Cares’ month-long advocacy in partnership with the Bureau of Fire Protection (BFP).

Organized through SM Cares, the CSR arm of SM Supermalls, the 5th SM & BFP Nationwide Simultaneous Fire Drill gathered nearly 30,000 participants—including SM personnel, tenant staff, security and maintenance teams, students, shoppers, and nearby barangay residents—marking a 30% increase from the previous year. With the theme “Sa pag-iwas sa sunog hindi ka nag-iisa, kababaihan kasama mo!”, the activity enhanced emergency response coordination and provided communities with hands-on experience in proper evacuation procedures. Meanwhile, the Fire Square Road Show delivered interactive fire safety education across 16 SM malls, reaching 8,611 participants through live demonstrations, equipment displays, and engaging, hands-on activities tailored for families, students, and local communities.

Women on Fire: Women firefighters take part in the 5th SM & BFP Nationwide Simultaneous Fire Drill on March 3 at SM Mall of Asia, showcasing courage, skill, and leadership while advancing the role of women in safety, service, and community protection.

A large-scale Fire Prevention Month illumination at the SM Mall of Asia Globe featured a dramatic “Venus Symbol Formation” created by 263 fire trucks and emergency vehicles, with 2,827 participants, honoring firefighters and raising awareness about fire safety and emergency preparedness.

The official launch of the TOFF 2026 on March 3 at SM Mall of Asia Music Hall with DILG Usec. Rolando C. Puno as GOHAS together with SM officers, TOFF 2025 judges and BFP Officer-in-Charge Fire Chief Superintendent Wilberto Rico Neil Ang Kwan Tiu

The Ten Outstanding Firefighters of the Philippines (TOFF) 2026 search was officially launched with leaders from SM, the BFP, and the DILG, led by Undersecretary Rolando C. Puno as Guest of Honor and Speaker (GOHAS). Now in its third year, TOFF continues to honor Filipino firefighters for their outstanding contributions to fire safety and protection, emergency response, community education, and resilience-building efforts. The initiative also underscores the strong partnership between SM Prime and the BFP in advancing a safer and more resilient Philippines.

 

 

 

Food, Lifestyle, Travel

POV: You’re Falling in Love with Life Through All These Firsts in Zamboanga at SM Supermalls

Career goals, hobbies, social plans, relationships—when everything is pulling for your attention, it’s easy to forget what really counts: being present and appreciating the simple, everyday moments.

Now imagine this—a quiet Saturday stroll, an unhurried weekend, a warm cup of tea in your hands. When was the last time you truly gave yourself permission to slow down and just breathe? To see beauty in even the most ordinary parts of your day, elevating them into something meaningful—have you ever stopped to think what it feels like to fall in love with life all over again?

Well, wander no more, because here at your most-loved SM Supermalls, we’ll show you what it’s like to live with intention and make your happiness the central plot of your own story. From fresh new eats to new finds and experiences to discover, SM City Zamboanga is here to help you imagine what it’s like to experience the best from your point of view.

Moments Become Worth Savoring

All of a sudden, the food tastes better. You get to enjoy each meal as if you’re savoring it for the first time—each soft bite, each aromatic note—details you previously didn’t notice now bring a smile to your face with every spoonful.

  • JCO Reserve
    Located at the Upper Ground Level of SM City Zamboanga, a sweeter kind of pause in your day awaits. Here at the first-in-Mindanao JCO Reserve, coffee and treats feel elevated into little rituals—smooth sips and soft bites that make everything feel just a bit more special than usual.

  • BOTEJYU
    Featuring the  first-in-Zamboanga Botejyu, a true celebration of Japanese comfort food unfolds at the Lower Ground Level of SM City Zamboanga, where every dish feels warm, familiar, and deeply satisfying. From hearty okonomiyaki to freshly cooked noodles, rice bowls, and sizzling teppan-style favorites, it’s a table filled with flavors meant to be savored and remembered.

  • The Matcha Tokyo
    Located on the Third Level of the mall, The Matcha Tokyo arrives in Zamboanga for the first time ever to serve the authentic, high-quality Japanese matcha it’s famous for, offering a variety of premium desserts crafted for those who truly savor the flavor.

  • Brique Modern Kitchen
    With a menu centered on well-crafted dishes, BRIQUE, opening soon at the upper ground level, brings its dining concept to Zamboanga for the first time in a stylish, comforting setting where good food and atmosphere turn simple meals into memorable experiences.Ch

Suddenly, Life’s More Fun

In a heartbeat, life feels more exciting. You are filled with the rush of adventure, ready to set your life into motion and indulge yourself in life’s small surprises.

  • FantasyWorld
    Fun, you say? Located on the Third Level of the mall, Fantasy World brings a playful escape to Zamboanga for the first time. Step into a space bursting with color and imagination, where every visit turns into a mini adventure full of memories worth returning for.

  • Gashapon Bandai
    Finally, here on the Third Level, the first-in-Zamboanga Gashapon Bandai brings the thrill of capsule toy surprises straight from Japan. With every turn, you get a chance at collectible figures and quirky finds—perfect for those spontaneous, joy-filled moments.

Settle in Your Own Kind of Comfort

Finally, you get to understand what it’s like to put yourself first. To make your world revolve around what brings you comfort. To declutter, feel refreshed, and find happiness in whatever life blows in your direction.

Step into a world where innovation meets elegance at the first-ever Dyson in Zamboanga at the Upper Ground Level. Touch, test, and fall in love with their sleek technology—from vacuums to hair care tools and air purifiers—that makes everyday life effortless and beautiful.

At SM Supermalls, we know what truly matters to you. Inspired by the timeless French classic La Vie en Rose, sometimes all it takes is seeing the world through rose-colored glasses—through the lens of love and your own happiness. Romanticize your life and discover what it’s like to experience everything from your own unique perspective, all for you.

Follow @smsupermalls on social media or visit www.smsupermalls.com

 

 

 

 

 

Lifestyle

SM Supermalls gives an hour for Earth, bringing communities together for climate action

POST COPY

SM’s national observation of Earth Hour this year saved 6,079 kwh across all of its most-loved malls. Through its annual participation led by SM Cares, SM not only observes practices that support environmental responsibility and stewardship but leads meaningful, everyday actions that help preserve and protect the environment.

Earth Hour 2026: Nationwide Lights-Off Milestone Reinforces SM Supermalls’ Commitment to Collective Action

An hour for Earth. SM Supermalls switches off non-essential lights in solidarity with Earth Hour, uniting communities in a shared commitment to climate action and a more sustainable future.

SM Supermalls once again spearheaded a meaningful local celebration of the global Earth Hour. By carrying out a symbolic lights-off initiative across all its malls, the company reinforced its strong commitment to shared responsibility, environmental awareness, and collective community action.

From 8:30 PM to 9:30 PM, SM malls nationwide turned off non-essential lights as shoppers, tenants, and surrounding communities came together to join activities that made sustainability more engaging, relatable, and personal. Through SM Cares, Earth Hour evolved beyond a one-hour observance—it became a powerful reminder that even small, collective actions can contribute to building a better future.

SM City Fairview joins local leaders and community partners in observing Earth Hour 2026, affirming a shared commitment to climate action.

A live acoustic set at SM CDO Downtown Premier marks Earth Hour 2026, using music to bring communities together during the symbolic lights-off hour.

Across SM’s most-loved malls, visitors were also treated to glow-in-the-dark activities, sustainability-themed installations, tenant eco-promotions, youth and community engagement efforts, and social media storytelling activations that encouraged and empowered everyone to think more deeply about energy conservation and the role each person can play in caring for the environment. These efforts reflected SM’s continuing commitment to making sustainability not only informative, but also engaging and community-driven.

SM Supermalls continues to use its spaces to make environmental action easy and accessible all for Filipinos. Earth Hour at SM was not simply about switching off lights—it amplified the need to sustain conversations on climate action and the need for continued, everyday acts that preserve and protect the environment.

Young kids showcase Earth-themed artworks at the Book Nook in SM North EDSA, highlighting the importance of engaging young minds in environmental awareness.

Runners kick off the Earth Hour Run 2026 at SM City Sto. Tomas, uniting fitness and sustainability in one shared movement.

The SM City San Mateo community marks Earth Hour 2026 with a bike activity that promotes eco‑friendly mobility and collective action for a greener future.

Participants at SM City Baliwag celebrates Earth Hour 2026 by turning movement into momentum for the planet.

This year’s Earth Hour participation also carried record environmental value. 6,079 kwh in energy savings resulted from the one-hour lights-off initiative across malls nationwide. This is equivalent to over 10,400 miles or 16,737 km driven by an average gasoline-powered passenger vehicle or 9.5 barrels of oil consumed.

“Earth Hour reminds us that even the simplest actions, when done together, can create meaningful impact. Here at SM, we continue to open spaces where communities can learn, participate, and take part in protecting the environment—always all for you, and all for the planet,” said SM Supermalls Executive Vice President for Marketing, Joaquin San Agustin.

For SM Supermalls, Earth Hour is just one of the many initiatives that promote more sustainable living for both current and future generations. By transforming its mall spaces into hubs for awareness, engagement, and action, SM shows that sustainability doesn’t have to be complex or far-reaching—it can start with a single hour, a simple choice, and a shared commitment to protect the planet.

As the Corporate Social Responsibility arm of SM Supermalls, SM Cares is focused on enriching the lives of Filipinos through socially-conscious and environmentally-responsible programs meant to Empower Communities into long-lasting, impactful improvement. 

Lifestyle, News

A Day in the Life of a Certified Gala Guru in Luzon — SM Supermalls Edition

Capturing your everyday life has its own kind of magic. Whether you’re filming quick snippets of quiet moments in a café or going all out with a full-on food vlog at a newly discovered restaurant, creating your own content turns ordinary experiences into something worth reliving.

It’s just another day, another vlog—but who would’ve guessed that documenting even the simplest parts of your routine could make daily life feel so much more lively and exciting?

Hey, hey, hey, it’s your favorite mall here! Welcome to a day in the life with your most-loved SM Supermalls. Come spend a day walking through all the best new discoveries here in Luzon, chosen All For You!

9:30 AM: Morning Treats & Cozy Vibes

Start your day right with an early morning drift. Sip on your favorite coffee, nibble on freshly made desserts, and soak in all the Instagrammable corners of these content-worthy hangout spots.

Start your day on a sweet note with the first J.CO Reserve in Bulacan at SM City Marilao, now open at the Lower Ground Level. Known for its elevated café concept, J.CO Reserve serves up its famously made donuts, paired with rich coffee blends in a sit-down setting that is perfect for easing into your day or catching up over a well-deserved break.

12:20 PM: Late Lunch Fixes
It’s right at that moment when hunger hits—time to eat! What’s the craving, fam? Chinese food? Japanese BBQ? From huge feasts to comforting bites, it’s never too late to fuel your midday adventures and make your feed as satisfying as your pleased appetite.

  • Yakiniku Like
    Craving a solo-style feast? Head over to the first Yakiniku Like in Cavite at SM City Bacoor, and take control of your own grill at their fast-casual Japanese yakiniku concept that lets you enjoy solo. Complete with customizable meat sets, individual grills, and quick service, this resto is certainly a great match for that sponty food stop in between errands.

  • Wangfu
    Get your well-deserved fill at Wangfu, now open at SM City Dasmariñas and soon arriving at SM City Bacoor. Loved for its modern take on Chinese cuisine, Wangfu offers a wide selection of dim sum, roasted meats, and hearty family-style dishes, which makes it a solid choice for a late lunch dining.

4:45 PM: Content Creator Must-Haves

This is where your influencer era goes to the next level. Lights, angles, aesthetics—capture it all. Every mall day can be turned into a scroll-stopping moment, where your creativity can have its work and play!

  • Insta360
    Make a stop at the soon to open Insta360store at 4th Level of Cyberzone, SM City Grand Central and explore a range of innovative 360 cameras, action cams, and creator-ready accessories built for capturing every angle. Whether you’re leveling up your vlogs, experimenting with immersive content, or upgrading your gear setup, it’s all about bringing next-level storytelling and creativity to every shot.

  • Blk Cosmetics
    Freshen up and do some retouching at Blk Cosmetics at SM City Calamba, a local beauty brand focused on uncomplicated, everyday makeup, offering a range of easy-to-use cosmetics from lip products and face tints to skincare and fragrances. Made with skin-friendly formulations for a low-effort, everyday look, Blk is designed for quick routines and on-the-go touch-ups perfect for your everyday vlog.

That’s a wrap! Thanks for joining a day made extra special at your favorite mall. From exciting new finds to can’t-miss food spots, SM Supermalls truly has everything you need. Until the next vlog—see you!

Follow @smsupermalls on social media or visit www.smsupermalls.com to stay updated on the latest happenings and events.