Lifestyle, News

Mida Food, a seafood wholesaler, got a digital logistics platform with the help of Toyota Mobility Solutions PH

This customized system is meant to automate daily planning, which comprises delivery routing, loading optimization, vehicle assignment, and trip booking. For the daily management of company, TMSPH’s Logistics Platform also provides real-time delivery status tracking.

As part of the inaugural rollout of the digital platform, TMPSH has begun assisting Mida Food Distributors Inc. (Mida Food), a significant seafood importer, distributor, and processor in the Philippines, with its logistical operations. Through its retail brand, Pacific Bay, Mida Food offers high-quality frozen fish items to individuals, households, and enterprises in the food service sector.

In this initial phase of launching the digital platform, TMPSH has started supporting logistics operation of Mida Food Distributors Inc. (Mida Food), a leading seafood importer, distributor, and processor in the Philippines. Mida Food provides quality frozen seafood products for businesses in the food service industry, as well as individuals and households through its retail brand, Pacific Bay.

Through TMSPH’s Logistics Platform, Mida Food can address the limitations in its delivery operations, such as the difficulty in route planning due to various client restrictions, challenges with truck capacity vis-à-vis demand and product load, and lack of visibility in delivery status.

The Logistics Platform streamlines administration and generates the ideal route and loading plan that easily integrates the variable delivery conditions. This supports Mida Food’s goal to achieve optimal truck utilization, which is one of the considerations in lowering the delivery costs. Drivers are also equipped with a mobile application for real-time sending of delivery status updates to Mida Food.

Prior to the platform’s launch, TMSPH and Mida Food carried out a number of on-the-ground operations studies to enhance end-to-end operations, including order taking, warehouse management, and dispatch. Based on its vast expertise in manufacturing, warehouse management, logistics, and distribution in the Philippines, TMSPH utilized Toyota’s quality management concepts and efficient techniques in this process.

“TMSPH has been instrumental in modernizing the way we plan, manage, and track our goods movement during our last mile fulfilment. Their inputs, as we continue to improve our systems, have been invaluable, and together we are realizing efficiencies through their logistics platform”, said Mida Food President/Chief Operating Officer Enrique Miguel Valles. “We are thankful for TMSPH’s assistance in helping us continually add value to the products & services we offer our customers.”

This partnership is only one of the numerous initiatives that TMSPH has available to assist in creating prosperous businesses. TMSPH keeps improving its goods and services to assist Filipino entrepreneurs in expanding their businesses.

TMSPH is a corporation duly registered with the Securities and Exchange Commission with the primary purpose of providing access to mobility-related products and services for consumers and enterprises. For more information, visit


Pasta dishes for a delicious new year’s beginning

We make the same yearly request for our loved ones’ continued health. Try out new, healthier recipes and share them with them as one fantastic approach to achieve this.

You can feed your family wholesome food without sacrificing pleasure. You can also visit your neighborhood grocery store to buy inexpensive ingredients. Pasta is a quick and simple component you may use to make a substantial dinner for extra variety. Pasta or other “pastabilities,” which you may prepare every day, also offers countless culinary options.

Start 2023 off well with masarap, masustansya, and sulit recipes that use El Real Pasta as a high-quality component. The following recipes are sure to please everyone in the family:

Bet na bet na Pinakbet Pasta

Pinakbet is a Filipino ulam with pork and vegetables like squash, ampalaya, and tomatoes, which are all good sources of vitamins and minerals. You can change it up and make Pinakbet Pasta with El Real Healthy Pasta. The combination of crispy pork belly, hearty vegetables, and flavorful bagoong will give you a burst of flavors.

See the full Pinakbet Pasta recipe here.

Spicy and creamy Healthy Laing Pasta

Add a spicy kick to your El Real Healthy Spaghetti by adding laing and chilis to it. The taro leaves used to make laing are known to be rich in vitamins A and C. For the sauce, it’s made with coconut cream to make it thicker and creamier.

See the full Healthy Laing Pasta recipe here.

Go green with Pesto and Parmesan Macaroni

For a nutritious and filling macaroni dish, you can try making Pesto and Parmesan Macaroni. Made from basil, pesto is said to be a good source of vitamins, calcium, and iron, which makes it a great pasta sauce. Give your dish more flavor with some lemon juice and sour cream in the sauce, and top off your El Real Elbow Macaroni with chili flakes and parmesan cheese.

See the full Pesto and Parmesan Macaroni recipe here.

Healthy Sardine Spaghetti for your dose of seafood

Fish like sardines are an excellent source of vitamins B-12 and D, and other nutrients. Sardines can make a great pasta dish when mixed with oil, garlic, and a little lemon juice on top of El Real Healthy Pasta.

See the full Healthy Sardine Spaghetti recipe here.

Creamy Spinach Pasta for all ages

If you want a dose of iron and vitamins, you can try adding spinach to your meals. A delicious way of incorporating this into a pasta dish is by mixing it with cream and ricotta cheese. You’ll get a nice creamy sauce with hints of spinach with every bite of El Real Healthy Spaghetti or any type of El Real pasta.

See the full Creamy Spinach Pasta recipe here.

Sarap, sulit, and sustansya meals provided by El Real Pasta will help you start the year off well. Now you may treat your loved ones to wholesome pasta recipes on a regular basis or on special occasions.

Visit for additional recipes. For additional information, follow

Lifestyle, Travel

Sustainability Adventures from a Tropical Island

The Aquos Foundation

‘To nurture and protect biodiversity, threatened species, fragile ecosystems and the community’

A pair of fat Mantanani Scops Owls consider their next meal as dusk settles over the lush green canopy of the garden forest on Banwa Private Island. Following a busy day burying their eggs, a line of Hawksbill Turtles amble lazily through the scorching, white sand on their way back to the cool, clear water. Tabon Birds poke their beaks into the dense underbrush in the hopes of finding appetizing meals of seeds, shoots, and helpless insects. The reef is alive all around the island. Above beds of enormous clams, trevally, grouper, and cuttlefish dance ravenously. Clownfish, parrotfish, and angelfish all make an effort to avoid becoming prey. They are transformed into colorful diversions for a nursery of black-tipped reef sharks as they dart through the coral. Life is wonderful in northern Palawan as the sun dips its toes into the clear seas for its final hurrah of the day.

But it was not always this way…  

Banwa Private island is remote but not removed from the heavy hand humanity has had on nature. Banwa Private Island’s Aquos Foundation was established to turn this around. Aquos Foundation Guardian, Bernard Bonares says: “In 2016, when Palawan was supposed to have the best coral in the Philippines, I saw was rubble covered in algae, a few lonely fish looking hopeless, and a hungry Hawksbill Turtle picking at a sponge. I was heartbroken.” Something had to be done, so the Foundation was set up to restore and protect the environment. This has resulted in a growing list of now thriving (often endangered) wildlife, the lush habitat and also the island’s healthy surrounding reef. 

The Aquos Foundation is an NGO that works to ensure Palawan is preserved as “the last frontier of biodiversity” for future generations in addition to offering opulent lodging and first-rate service. The Foundation’s dedication to the environment is what distinguishes Banwa Private Island. The goal is to safeguard and enhance the diverse wildlife in and around the island’s marine reserve.

We hope to soon share with you more sustainability success stories.

Lifestyle, News

Shop for “pasalubong” at Kultura while also feeding the hungry

The Kultura at SM is the ideal location to purchase if you’re seeking for special and heartfelt presents or “pasalubong” for your loved ones this holiday season. Kultura is unquestionably your one-stop shop for all things Filipino, carrying everything from gourmet chocolates and regional coffee to eco-friendly barong, stylish Filipiniana, and handmade souvenirs.

Along with showcasing Filipino culture and talent and assisting local artists during this season of giving, using your SMAC to make purchases at Kultura will also feed the needy (SM Advantage Card).

The Hapag Movement, Globe’s technology-driven initiative to fight involuntary hunger, and SMAC, the loyalty card of retail behemoth SM, are happy to announce that they have partnered to assist put food on the tables of those in need.

Through the partnership, P50.00 will be donated to the Hapag Movement and other SM Foundation programs for every purchase of a new SMAC card.

On top of this, from December 15, 2022 to January 15, 2023, SMAC members who shop for select items at Kultura can earn up to 1,000 extra SMAC Points. Half of the extra points they earn will then be donated to Globe’s Hapag Movement.

“Now is the best time to discover local artistry, so get your shopping list ready and head to Kultura! Not only will you find unique and meaningful ‘pasalubongs’ for your loved ones, but a portion of your points will also be donated to the Hapag Movement and other SM Foundation programs – a perfect way to spread some holiday cheer and give back to those in need,” said Jay Beltran, SMAC SAVP Head of Sales and Marketing.

“Whether you’re a balikbayan who wants to bring Filipino goodies overseas or a fan of local products, Kultura is the best place to get your post-Christmas shopping going. And through our partnership with SMAC, not only will you satisfy your shopping needs but also help the hungry,” said Yoly Crisanto, Globe Group Chief Sustainability and Corporate Communications Officer.

Globe’s Hapag Movement leverages on technology and collaboration to help 100,000 families experiencing involuntary hunger through supplemental feeding and livelihood support.

The program was started by Globe to aid Filipinos who had been severely impacted by the pandemic, the repercussions of which are still being felt today. Social Weather Stations predict that 15 million Filipinos experience involuntary hunger. ​

Shoppers can discover more about the Hapag Movement by visiting or downloading the SMAC app, as well as on the organization’s web page.

Fashion, Lifestyle

BUY: Start 2023 off well with these footwear picks

Opportunities to go in the correct path present themselves with the start of a new year. It’s also a justification for getting new sneakers! To help you step confidently into 2023 with a new look, we’ve chosen some women’s shoes from your favorite brands.

Keds Kickstart Leather CNY 2023

With its limited-edition CNY Kickstart in Leather, the iconic women’s footwear company Keds is commemorating the Lunar New Year. Three pairs of laces—classic white, crimson, and glittering gold—rather than just one, are included with the shoe. In 2023, you can pretty much wear any outfit with your shoes if you switch them around whenever you want! Purchase this pair and the rest of the Keds Bounce collection at any Keds location nationwide or online at

Merrell Bravada Edge

If you’re looking to pick up a new hobby this year or just go for a quick refresh, try going on a hike or a walk through nature. Merrell, the leader in outdoor lifestyle has just released a stylish women-specific hiking sneaker that can easily go from the streets to the mountains (the Falcon colorway looks especially cute!). Check out the full Bravada Edge collection at and Merrell concept stores nationwide.

Sperry Bahama 2.0 Platform

Sperry’s latest spin on its iconic topsider is something you’ll want for your daily rotation. The platform version of their Bahama boat sneaker is a no-fuss silhouette you can pair with khakis, denims, and even skirts. Best of all, the upper is made with breathable 100% recycled cotton. Shop the Bahama 2.0 Platform and more at their official webstore and Sperry retail stores nationwide.

Polo Ralph Lauren Theron II

Dress in something bold yet still relaxed and sophisticated with Polo Ralph Lauren’s Theron II sneaker. The shoe features an embroidered Polo logotype that matches its retro tennis vibe. Navy and red accents add a nice touch to these vintage-inspired kicks. Check out these and more at and Complex Lifestyle Store nationwide.

Food, Lifestyle

Celebrate special occasions at Max’s Restaurant with Home Credit

Allow the fun to begin! Pinoys are renowned for being food and entertainment enthusiasts who bring people together. Filipinos usually find a way to share their blessings and celebrate milestones and memorable occasions with friends and loved ones, whether it be birthdays, class reunions, or kiddie parties!

Home Credit Philippines, the lifestyle partner of every Filipino, has expanded its services and offerings to Food and Beverages, beginning with its relationship with Max’s Restaurant, to give Filipinos new methods to make their amazing celebrations memorable and affordable.

Customers can celebrate any special occasion at Max’s Restaurant with their loved ones and have a Sarap to the Bones experience without going over budget! Therefore, this is the signal to spend a little more on your family’s holiday gatherings.

Party Now, Pay Later

A staple in every Filipino’s childhood and adulthood, Max’s Restaurant has always been a venue for family gatherings, with almost 200 branches nationwide. Their themed party packages — from kiddie party with goodies and a mascot for children, elegant wedding package to christening package, enjoyable group meeting, or other fun event packages — are all-inclusive of a decorated venue and a wide selection of food and programs to serve their beloved customers. 

Good news! Celebrations do not have to put your budget to the max. Now with Max’s Party Gives offering, customers can enjoy any special occasion at select Max’s Restaurant through an affordable monthly installment plan with Home Credit. Get that well-deserved party time without a hassle by choosing and customizing the suitable party packages that fit your liking.

Home Credit Qwarta users can avail of an exclusive 5 percent off for any of Max’s party packages. Simply download the My Home Credit App via mobile, register, and enjoy this promo and other app-user benefits, such as paying your bills contactless with no extra charge and rebates when you scan-to-pay in-store.

Pinoys can also party now and pay later through Home Credit Card. Both Qwarta and Home Credit Card offer customers their last installment for FREE for consistent on-time payments of their Max’s Restaurant party package transactions.  

Why are you holding out? Come and have a blast! To take advantage of their most recent party promotion, visit any participating Max’s Restaurant. To find out more about Qwarta and Home Credit Card offers, download the My Home Credit App.

The   Securities and Exchange Commission (SEC) and by the Bangko Sentral ng Pilipinas (BSP) have properly licensed and overseen the financing firm Home Credit Philippines. Visit the Home Credit Philippines website at to find out more about the most recent news. You may also follow the company’s official profiles on FacebookInstagram, and TikTok. Customers are advised to download the My Home Credit app from Google Play in order to learn more about the most recent promotions and discover what has recently appeared in the market.

More information on HCPH is available at  

Food, Lifestyle

The Rizal Park Hotel Welcomes the New Year with Style

Imagine ringing in the New Year while perched atop one of Manila’s finest hotels, celebrating with champagne on December 31 while taking in the view of the fireworks over Manila Bay. Wouldn’t that be an amazing way to mark the end of a year?

With a variety of incentives, beginning with the New Year Countdown Celebrate 2023 package, Rizal Park Hotel is welcoming 2023 in style. Guests can watch the New Year’s Eve fireworks while savoring the Deck Lounge’s distinctive drinks, canapes, and Champagne toast for just PhP 1,299 per person. The countdown will remain cheerful and upbeat throughout the entire night thanks to a live DJ performance.

Rizal Park Hotel is providing a 3D2N room package for visitors staying between December 31 and January 2 if they want to relax. Guests can unwind in a Deluxe Room for just Php 11,999 while also taking advantage of the complimentary buffet breakfast and the Celebrate 2023 countdown celebrations on New Year’s Eve at the Deck Lounge. Guests of the 3D2N stay can upgrade to a spa experience for two at the Rizal Park Hotel for just Php 1,000 more.

About Rizal Park Hotel Opened in 2017, Rizal Park Hotel welcomes travelers to the historic boutique property that was once Manila’s social hall, the Army and Navy Club (ANC). Designed by the renowned architect William Parsons and unveiled in 1911, the ANC played host to Filipinos and Americans who relaxed, played sports, and enjoyed the high life within its grounds.

Meticulously conserved and restored into a boutique hotel by Oceanville Hotel and Spa Corporation, Rizal Park Hotel features 107 rooms and an array of sumptuous dining options, such as authentic Chinese restaurant Imperial Court and all-day dining Rizal Cafe. The hotel also offers relaxing fitness and spa amenities and indoor and alfresco event spaces. Its proximity to Luneta, Intramuros, and Manila Ocean Park makes it the ideal place to stay and enjoy the city.

Visit the Rizal Park Hotel in Ermita, Manila, on South Road for additional details and to make reservations. You can reach [email protected] or dial (02) 8804 8700.


These are the top 10 Careline beauty products for 2022

Time passes so quickly! And in 2022, some of the best new beauty products were once again released, according to beauty experts. However, if this is your first time navigating the lengthy list of beauty and makeup must-haves before the year comes to an end, Careline has compiled a list of its best releases this year, including everything from essential skincare products to revolutionary multi-use makeups that enhance your natural glow, and much more!

For beauty regimen must-haves

Careline Skin Acne Gel, which was introduced in January, is just in time to help beauty fans say goodbye to those pesky zits and pimples throughout the dry season. Salicylic acid, which lowers inflammation and redness, and tree tea oil, which calms and repairs dry, irritated skin, are included in the formulation. To ensure that it is secure and ideal for all skin types, it is also free of parabens, alcohol, and cruelty.

Every makeup lover has their own inspiration for looks. Luckily, Careline launched its Stain With Me lip tint – a no-fuss long-lasting lip color that can be applied on the eyes and cheeks that will surely stay and stain to help you pull off your makeup pegs in just a breeze. Its formula is also packed with hydrating Shea Butter that draws moisture to lips and keeps them looking luscious. Say no more to boring and usual makeup look before the year ends – thanks to Careline Magic Serum Stain which is a white-colored balm that magically produces a pink color when applied as it reacts to the skin’s pH level and creates a special shade that’s unique to you, your lips, cheeks, and eyelids. No worries about ruining your look when wearing a facemask outside, this longer-lasting balm is also transfer-proof, smudge-proof, and waterproof for a fuss-free look that slays anytime, anywhere!

Eyebrows-on-fleek and bold year-ender look

Your look wouldn’t be complete without scoring those picture-perfect brows. For that, Careline also released its Wow Brow Liner new shades, Caramel and Espresso. These new shades perfectly adapt to Filipina skin. The Wow Brow Liner is a dual-ended eyebrow pencil that features an ultra-fine tip that glides effortlessly through hair and an angled tip to add depth and definition to your arches to expertly frame your face. And then there’s the Careline Lash Boost Mascara that delivers a dramatic length and volume to your lashes without a heavy feel. In addition, its waterproof and smudge-proof formula doesn’t clump, smear, or flake, perfect for building dramatic length and volume, specially made for people with sparse lashes.

This year, Careline also launched its specially curated Blythe Neon or Never collection which includes eyeshadow palettes, eye crayons, colorful eyeliners, brow gels, and lip markers with expressive colors and high-energy finishes. A must-have for creative, and adventurous makeup lovers out there. It has Paint Palette that has subtle, bold, bright, and colorful pigments available in Neon Light and Stop Light versions. There’s also the creamy and pigmented, and easy-to-glide Eye Crayon for that extra more colorful touch to your eyelids. This can be worn alone or as a base for powder eyeshadow. It comes in Gleam-Mate, Glow Apart, and Razzle-Dazzle shades.

The Liner Pen has a colorful wing stamp too that comes in two shades: Red Heart and Blue Moon for a more fun eye makeup look. This collection also has Brow Gel to help you tame, shape, and set your arches in just a few glides. While the easy-to-use Lip Marker gives your lips a pop of color without the sticky feel with its pen-like tip. This lip marker is also pigmented, non-drying, and offers six elegant shades; Retro, Glitzy, Headlight, Lighted, Brilliant, and Sign.

Next is the Careline Fiber Brow which was released in August this year that helps elevate your look while simplifying your brow beauty routine. It is infused with micro-fibers for natural and fuller-looking brows and is also enriched with hyaluronic and glycerin to keep your brows healthier and hydrated. If you’re the type to put on eye makeup that makes a bold statement, there’s also the Careline Colored Ink Liners for you that comes in 5 colorful shades; Mustard Yellow, Rosy Pink, Bloody Red, Olive Green, and Pure White. These smudge-proof and waterproof shades give off a modern dreamy vibe that can help make your enchanting eyes stand out!

For beginners, a subtle and buildable eyebrow pencil is the best eyebrow product to use. Good thing, Careline recently added two new and stunning shade to its Best Brow Liner collection. It’s perfect for natural and subtle brows. It is beginner-friendly, lightweight, and easy to control with an angled tip perfect for expert brow shaping and shading.

This year, Careline significantly boosts the creativity and self-expression of every beauty enthusiast. With its most recent releases, the Blythe Face Party Collection and Eyeliner Duo Stamp, you may display your natural beauty however you like with the Face Party Collection’s 4 blush colours, 2 contour shades, and 2 highlighter hues. Are you in the mood for a fun look? The Blythe Eyeliner Duo Stamp comes to the rescue because it is waterproof and smudge-proof. This series of two-color, dual-ended liquid eyeliners (Soft Brown and Black) has three different types of stamps built right in! Black Magic with a wing stamp, Stained Heart with a heart stamp, and Falling Star with a star stamp are the most recent additions.

With these exclusive Careline beauty launches for 2022, you may end the year on a high note! Watsons, The SM Store, Robinsons Department Store, and other well-known department stores in the country carry Careline products. They are also offered online at Shopee ( and Lazada ( Follow Careline Cosmetics on Facebook (, Instagram (, and TikTok ( for additional information and makeup advice.

Lifestyle, News

One of BSP’s Outstanding Stakeholders in 2022 is SBA

The Banko Sentral ng Pilipinas (BSP) honored Sterling Bank of Asia (SBA), one of the top thrift banks in the nation, on November 29 at the BSP Assembly Hall at the “2022 Outstanding BSP Stakeholders Appreciation Ceremonies.”

In his letter, BSP Governor Felipe M. Medalla thanked both the public and commercial sectors for their assistance in putting effective, responsive, and calibrated policy measures into practice.

Among the nine recipients of awards from BSP’s headquarters, SBA is the only savings bank for its exceptional involvement in BSP’s Cash Service Alliance (CSA).

“We are honored to be recognized by the BSP for our strong commitment to the development and protection of the financial services industry,” said Cecilio Paul San Pedro, President and CEO of Sterling Bank of Asia. “This award is an affirmation of hard work and dedication in improving the financial well-being of our clients and every Filipino” San Pedro added.

Visit for more details.


In Nuvali, McDonald’s Philippines opens its 700th location

With the opening of its 700th McDonald’s Store in Nuvali—its fifth flagship Green & Good store in the Philippines—QSR juggernaut McDonald’s Philippines, owned and operated by Chairman & Founder Dr. George T. Yang and President & CEO Kenneth Yang, marks another milestone for the Golden Arches in the nation.

With its use of green building and resource-efficient solutions, such as solar rooftops and lampposts, grid-tied solar photovoltaic (PV) systems, a rainwater harvesting tank, and variable refrigerant flow (VRF) Aircon System, among others, that aid in the reduction of emissions, McDonald’s Green & Good initiative is the company’s commitment to do better for the environment.

McDonald’s newest Green & Good store in Laguna also has bike-friendly features that include a Bike & Dine facility and a dedicated Bike Repair Station to cater to the needs of the growing cycling community of Nuvali—Ayala Land’s largest eco-estate and one of the country’s premier biking destinations. 

“McDonald’s newest Green & Good store in Nuvali is another step in strengthening our commitment to environmental sustainability. Our goal is to continue to test and learn alternative solutions in how we operate our restaurants. With every Green & Good store that we open, we can determine and integrate better green building and utility-efficient solutions in more of the restaurants that we will open in the coming years,” said Kenneth S. Yang, President and Chief Executive Officer of McDonald’s Philippines.

With the opening of its 700th Store, McDonald’s Philippines will end 2022 with 45 new stores in different areas across the country.

“This 700th store milestone not only shows our growth over the years, starting with our first restaurant in Morayta in 1981, but it also represents our commitment to the future. As we introduce innovative solutions that elevate the customer experience and create positive impact to communities like Green & Good, we are excited to be a better McDonald’s for many more years to come,” Yang said.

As the McDonald’s restaurant network expands, each new location adheres to the fast food chain’s commitment to giving Filipinos employment and career possibilities by directly recruiting between 80 and 100 locals from the community and nearby municipalities.

The 700th McDonald’s restaurant is situated along Nature Road in Nuvali, Sta. La Laguna, Rosa McDonald’s UN Del Pilar in Manila, Shaw Boulevard Wack-Wack in Mandaluyong, Mambugan in Antipolo, Delos Reyes in Tagaytay, and Sta. On December 30, Monica (Commonwealth Quezon City) will debut. McDonald’s Nuvali is available for dine-in, take-out, drive-thru, McDelivery, McCafé, and McDo Parties every day of the year.QSR giant McDonald’s Philippines, owned and operated by Chairman & Founder Dr. George T. Yang, and President & CEO Kenneth Yang, celebrates another milestone of the Golden Arches in the country with the opening of its 700th McDonald’s Store in Nuvali—its fifth flagship Green & Good store in the Philippines.