Lifestyle, News

In 2024, Filipinos used digital lending apps for 1.54 billion seconds

In 2024, people in the Philippines used non-bank digital lending apps for around 1.54 billion seconds, or 49 years, according to a new Digido report.

An analysis of 47 digital lending applications that are legally permitted to operate in the nation, including Digido, showed that platforms that specialize in personal loans continued to account for the majority of activity (76.4%), followed by “buy now, pay later” (BNPL) services (21.4%) and installment loans (2.2%).

Compared to 2023, the applications’ activity increased by sixteen percent.

On average, active users of digital lending apps spent approximately 12 minutes and 14 seconds per month in 2024 while the average duration of a user’s session was 58 seconds.

The personal loans segment was also the primary driver of the total number of application downloads, which increased by 42.4% year-on-year (YoY) from 89.66 to 127.69 million units. Unique users increased by 43% YoY from 47.46 to 67.84 million people, while the number of active users increased by 53% YoY from 7.7 to 11.78 million people.

Digido business development manager Rose Arreco issued the following comments: “Non-bank, digital-forward lenders maintain their current market growth rates despite the already high level of fintech penetration and saturation of offerings. Personal loans, in particular, remain a key driver of this industry due to its flexibility, ease of access, and competitive rates.

“The growth in downloads, active and unique users, as well as the increase in total time spent in applications indicate continued consumer interest and high demand for such financial instruments while illustrating the industry’s role in promoting financial inclusion and continuing towards increased access to formal credit.

“Non-bank, digital-forward lenders maintain their current market growth rates despite the already high level of fintech penetration and saturation of offerings,” said Rose Arreco, business development manager at Digido. Because of their affordable rates, ease of access, and flexibility, personal loans in particular continue to be a major force in this sector.

 

 

Beauty, Lifestyle

Cosmobeauté Philippines 2025: Strengthening Partnerships to Empower the Beauty Industry

Cosmobeauté Philippines, formerly known as PhilBeauty Expo, is being proudly presented by Informa Markets in the Philippines and will take place at the World Trade Center Metro Manila in Pasay City from June 4–6, 2025. With its strong brand positioning supported by Cosmoprof Asia, the top B2B event for the beauty industry in the Asia-Pacific area, Cosmobeauté Philippines, a renowned B2B beauty trade exhibition, is expected to grow and have a greater influence.

This partnership and initiative is truly a long-awaited and much-anticipated event—not just for women, but for anyone eager to take their business and knowledge to the next level in the ever-evolving world of beauty enhancements. It represents a powerful step forward for professionals, enthusiasts, and aspiring entrepreneurs who are passionate about making their mark in the beauty industry. Personally, I’m incredibly excited and inspired by this development. I can’t wait to see how this collaboration will push boundaries, spark innovation, and further elevate the standards of our beauty industry.

An estimated 7,000 trade buyers and business experts are expected to attend this year’s event, which will include over 250 exhibiting brands and firms from 20 countries. Cosmobeauté Philippines is a must-attend event for all industry experts and fans because it is exclusively intended for manufacturers, suppliers, distributors, and trade buyers.

The exhibition will highlight a diverse array of profiles, including beauty equipment, finished products for hair, beauty, and salons, locally made products, as well as laboratory and supply chain solutions for packaging, OEM/ODM, ingredient and lab technology, private label, and machinery.

Beauty for All: A Cosmobeauté Philippines Industry Vision

Cosmobeauté Philippines believes that beauty is inclusive and multifaceted and reflects diverse perspectives and aspirations. The commitment to this vision is strengthened through strong partnerships with industry associations that share dedication to advancing the beauty sector. Cosmobeauté Philippines serves not only as a platform for innovation but also as a hub for discovery, building growth within the industry. By collaborating with industry partners, each with unique visions and goals, the event showcases a wide spectrum of beauty innovations, trends, and practices.

“There’s so much to look forward to at Cosmobeauté Philippines this year. With the strong support of our industry partners dedicated to fostering growth, this edition promises to be even more exciting. It’s invigorating to forge meaningful connections and collaborations that will shape the future of our industry.” said Rungphech ‘Rose’ Chitanuwat, Country General Manager of Informa Markets Philippines.

The Department of Trade and Industry (DTI) has shown strong support for Cosmobeauté Philippines, featuring a dedicated DTI Pavilion that will showcase small to medium enterprises, aimed at empowering local entrepreneurs. Cosmobeauté Philippines collaborates with several esteemed industry partners, including the Chamber of Cosmetics Industry of the Philippines (CCIP), the Philippine Society for Cosmetic Science (PSCS), the United Makeup Artists of the Philippines (UMAP), the Professional Aestheticians Association of the Philippines (PAAP), Pinay Girl Boss, IBITA, Parlon, GS1 Philippines Inc., and the Association of Laguna Artisans Food and Other Producers of the Philippines (ALAFOP). These partnerships are vital in fostering growth and innovation within the industry.

In addition to a showcase of the latest innovations and trends in the beauty industry, Cosmobeauté Philippines will feature engaging programs, conferences, and seminars designed to share new knowledge and insights.

One of the highlights is the 17th Asian Societies of Cosmetic Scientists (ASCS) Conference, organized by the International Federation of Societies of Cosmetic Chemists (IFSCC) and the Philippine Society for Cosmetic Science (PSCS). Themed “Empowering Cosmetic Science,” this conference will emphasize the importance of traditional, cultural, and natural resources, alongside technological research and innovation in advancing the cosmetic industry.

The Unified Makeup Artists of the Philippines (UMAP) will present the ultimate Artistic Hair and Makeup Showdown and the Bridal Makeup Competition, bringing together both professional and amateur artists to showcase their exceptional skills and artistry. Additionally, the Professional Aestheticians Association of the Philippines (PAAP) will host the Beautelympics, featuring local and international competitions in microblading, lip tattooing, eyelash extensions, nail art, and extensions.

Beyond these exciting competitions, attendees can look forward to live makeup workshops and masterclasses hosted by UMAP, along with industry seminars that focus on beauty trends and market insights. These programs will unite leading professionals and experts, providing invaluable knowledge and inspiration for those pursuing careers in beauty, wellness, or personal care.

Furthermore, the Chamber of Cosmetics Industry of the Philippines, Inc. (CCIP) will debut CCIP Connect, offering onsite consultations with industry experts on GMP audits, new regulations, and compliance strategies—services available to all visitors.

Philippines’ Growing Beauty, Personal Care, and Wellness Market

The beauty, personal care, and wellness market in the Philippines is poised for significant growth, driven by a combination of online and international influences, evolving consumer preferences, and demographic trends.

According to Statista, the beauty and personal care market is projected to generate approximately $6.79 billion in revenue by 2025, with a compound annual growth rate (CAGR) of 2.86% from 2025 to 2030. This growth reflects the increasing demand for innovative beauty products and services, as consumers become more discerning and seek out high-quality options.

Additionally, the wellness economy in the Philippines is thriving, with a recorded value of $3.28 billion in 2024 and a projected CAGR of 29.66% from 2025 to 2030, as reported by Grand View Research. This remarkable expansion is largely attributed to rising interest in personal wellness and self-care, alongside a growing demand for medical procedures, including cosmetic surgery. The affordability and high-quality standards of these services make them particularly appealing to both investors and consumers.

The aesthetic industry is experiencing substantial growth, driven by several key factors. The demand for non-surgical procedures is on the rise, fueled by advancements in technology that enable less invasive treatments with minimal downtime.

Changing beauty standards, increasingly influenced by social media, have reshaped consumer perceptions and preferences, leading to a greater acceptance of aesthetic enhancements. Additionally, the proliferation of aesthetic clinics across the country has made these services more accessible to a wider audience.

Additionally, as more people look for ways to maintain a young appearance and improve their general well-being, an aging population is driving up demand for cosmetic procedures. The Philippines’ aesthetic business is well-positioned for future growth because to the convergence of demographic trends, changing social norms, and technology innovation.

The World Trade Center Manila will host the Cosmobeauté Philippines 2025: The Philippines’ Premier Beauty Trade Show from June 4–6, 2025. Until May 15, 2025, register for free at https://ers-ph.informa-info.com/cbp25 and visit www.cosmobeautephilippines.com for additional information. From May 16, 2025, to the show dates, registration fees will be charged (PHP 200 for a one-day pass and PHP 500 for a three-day pass).

 

 

 

 

 

 

 

 

Lifestyle, News

The Livestock and Aquaculture Industries Will Present New Prospects and Opportunities at Upcoming Back-to-Back Trade Exhibitions

Photo shows from left: Dr. Claro N. Mingala, Department of Agriculture Program Director, NLP; Dr. Christian Daquigan, Department of Agriculture BAI-OIC Director; Asst. Secretary Michael J. Garcia, Department of Agriculture Assistant Secretary for Swine and Poultry; Ms. Rungphech Rose Chitanuwat, Informa Markets in the Philippines Country General Manager; Dr. Contante Palabrica, Department of Agriculture Undersecretary for Livestock; Asst. Sec. Benjamin C. Albarece, Department of Agriculture Assistant Secretary for Ruminant Livestock; Dr. Noverlee Calub, Department of Agriculture Deputy Director, NLP; Dr. Liza T. Battad, Department of Agriculture PCCExecutive Director and Atty. Marcus Antonius T. Andaya, Department of Agriculture NDA Administrator.

The premier international trade shows for cutting-edge aquaculture, livestock, and poultry production and processing are once again being held by Informa Markets.On June 25–27, 2025, Livestock Philippines and Aquaculture Philippines will take place at the World Trade Center Manila in Pasay City. Over the course of the three days, these consecutive livestock and aquaculture events are anticipated to draw up to 10,000 people from over 30 nations, 250 exhibitors, and industry specialists.

I’m truly looking forward to the continued growth and success of our agriculture sector, especially with the promising initiatives and strategic plans currently being developed and implemented. Livestock Philippines and Aquaculture Philippines 2025 are set to be game-changing events that will drive innovation, foster global collaboration, and support the country’s agricultural growth and economic development.

“The Philippines under the Bagong Pilipinas government of President Ferdinand Marcos Jr has put the agriculture industry among its priorities, recognizing the potential to spur and support national economic growth in the near to long term. This is why Livestock Philippines 2025 and Aquaculture Philippines 2025 are very important events that Filipinos and local businesses should watch out for,” said Rungphech ‘Rose’ Chitanuwat, Country General Manager of Informa Markets in the Philippines.

The Department of Agriculture strongly supports and hosts this year’s event, with their guidance focusing on the theme of Empowering Agri-Fishery Through Modern Technology and Innovation. This theme aligns closely with the agency’s mandate to highlight the significance of innovation and modernization in enhancing productivity and efficiency in agricultural production.

Challenging times for the livestock sector

The Philippine livestock production grew 6.37 percent in 2024 to 2.17 million metric tons from 2.05 million metric tons in 2023, based on data from the Philippine Statistics Authority (PSA). As usual, poultry production contributed much to the growth, with the sector posting a 6.6 percent increase in production to 2.94 million metric tons from 2.76 million metric tons in 2023.

The sector was affected by the impact of La Nina weather phenomenon on livestock producers across the country in the first half of 2024. Much of the growth was accumulated during the second half. Hog production recorded decrements due to the spread of swine flu during the period, while carabao and cattle production slightly increased.

To date, the sector is looking forward to the impending enactment of the Animal Industry Development and Competitiveness Act, a legislation that is set to bolster the local livestock sector. The bill has passed third reading at the House of Representatives and is expected to be among those that will be prioritized after the midterm elections. Once approved and enacted, it will create an Animal Competitiveness Enhancement Fund (ANICEF) that would earmark a ₱20 billion fund for the next 10 years to rationalize and strengthen the Bureau of Animal Industry.

Promising aquaculture subsector

Aquaculture is among the brightest prospects in the country’s agriculture industry and fisheries sector. Its potential to contribute to the national economy and to the uplifting of people’s welfare could not be undermined. Data from the PSA indicate that aquaculture currently accounts for over half of the annual fisheries production in the country. Seaweed accounts for about 70 percent of the local aquaculture production.

The United Nations’ Food and Agriculture Organization (FAO) estimated the local aquaculture production at 804,000 metric tons in 2022, accounting for about 31 percent of the country’s total fisheries production. FAO projects the production to reach 965,000 metric tons by 2032, which would account for 34 percent of the overall fisheries production.

Livestock Philippines and Aquaculture Philippines 2025

Aside from the usual trade exhibitions and conferences focused on both sectors, the co-located events of the Livestock Philippines 2025 and Aquaculture Philippines 2025 will hold the Livestock Philippines Recognition 2025, which is designed to recognize companies, institutions, cooperatives, organizations, and even individuals that have demonstrated exceptional work to help boost the country’s agricultural industry. Nominations for the Recognition are now accepted through the website (www.livestockphilippines.com) until May 26, 2025.

The event will feature a variety of activities designed to foster knowledge-sharing and provide effective solutions for the industry. One key highlight is the Livestock Conference, which will showcase insights from invited industry experts spanning the livestock, poultry, dairy, and ruminant sectors. This conference aims to address current challenges and innovations, encouraging collaboration and the exchange of best practices among participants.

The events will mark their first Antimicrobial Resistance Forum that is set to spark important discussions surrounding animal health and the critical issue of antimicrobial resistance. By bringing together experts and stakeholders, the forum will explore strategies for addressing this growing concern, ultimately enhancing animal welfare and public health.

On the second day of the event, there will be an Aquaculture Conference devoted to the aquaculture industry. The purpose of this conference is to give fishermen and industry participants a forum to talk about the latest developments, difficulties, and prospects in the aquaculture sector. Additionally, exhibitors will highlight cutting-edge innovations that help boost productivity and efficiency during a Technical Seminar that will feature novel technology and solutions. The Sustainability Forum, which will feature material related to the Sustainable Development Goals (SDGs) of the UN, is another important element. This Sustainability Forum will highlight the value of ethical aquaculture for social justice and environmental preservation while offering insights into sustainable business methods.

Livestock Philippines and Aquaculture Philippines 2025 registration is free. To register and find out more about the back-to-back trade fair, go to www.livestockphilippines.com.

 

 

 

 

 

 

 

 

 

Lifestyle, Tech

You can now get Globe GFiber Prepaid load at your suking Tindahan

Good news for Filipino households: GFiber Prepaid load is now offered at local sari-sari stores, giving families across easier access to stable and fast prepaid fiber internet.

By utilizing a reliable and easily accessible retail network, loading at your suking tindahan not only increases convenience but also offers customers more options for where and how to load, whether digitally or on-ground.

The proven infrastructure and business strategies that underpin Globe’s mobile prepaid success serve as an inspiration for GFiber Prepaid. Prior to this expansion, the only ways to reload GFiber Prepaid were through direct GCash payments or digital wallets on the GlobeOne App, such as GCash, ShopeePay, and GrabPay.

“Since many of our mobile users are already familiar with using this channel to buy load, we wanted to provide that same level of convenience for GFiber Prepaid, making the experience as seamless and familiar as possible,” said Abigail Cardino, VP for Brand Management at Globe Broadband. “This move marks a significant step in our commitment to make GFiber Prepaid even more accessible to every Filipino. By leveraging the extensive network of sari-sari stores, we’re meeting our customers where they are, providing a convenient and familiar way for them to stay connected with fast and reliable internet.”

The addition of sari-sari stores gives customers more flexibility, offering both digital and face-to-face options that suit their everyday routines. It particularly answers the need of those who prefer in-person transactions or do not use e-wallets, especially in provinces and rural areas where over-the-counter loading continues to be the norm.

“We understand the vital role sari-sari stores play in our communities. Integrating GFiber Prepaid loading into this platform allows us to tap into this widespread network, effectively reaching the mass market who prefer and are accustomed to transacting in their local neighborhood stores. This is about bringing the power of GFiber to every Filipino,” said Cardino.

The customers are not the only ones who benefit from the expansion.  Sari-sari store owners can also boost their earnings as official GFiber Prepaid reloading stations while helping drive digital inclusion.

“Beyond just providing internet access, this initiative empowers local sari-sari store owners by offering them an additional revenue stream. By becoming GFiber Prepaid loading stations, they become key enablers in bridging the digital divide within their communities,” she pointed out.

GFiber Prepaid provides load options that suit different needs:

  • Php199: up to 50 Mbps for 7 days
  • Php399: up to 50 Mbps for 15 days or up to 100 Mbps for 7 days
  • Php699: up to 50 Mbps for 30 days

With no lock-in time, get the speed, value, and flexibility you deserve with GFiber Prepaid. Visit the suking tindahan that is closest to you right now.

To learn more, go to https://bit.ly/AMAXPR.

 

 

 

 

 

 

Entertainment

As a Kapuso, Christian Bautista continues to shine and renews his contract with the GMA Network

Credits: NYMA Talent Management and Nice Print Photography

As a devoted Kapuso, Asia’s Romantic Balladeer—award-winning singer, multi-platinum artist, actor, and host—reaffirms his relationship with GMA Network by renewing his contract.

 

Credits: NYMA Talent Management and Nice Print Photography

Christian formally signed a contract renewal at Studio 6, GMA Network Center, on May 6, 2025, after more than ten years of steadfast devotion since becoming a member of the Kapuso family in 2013.

Credits: NYMA Talent Management and Nice Print Photography

GMA, you gave me a home, a platform, and the space to keep growing. Hindi niyo lang ako tinulungan as an artist—you remind me of what else I’m capable of,” Christian shared during his heartfelt thank-you speech.

Credits: NYMA Talent Management and Nice Print Photography

Top GMA Network leaders, including Gilberto R. Duavit, Jr., President and CEO, Felipe S. Yalong, Executive Vice President and CFO, and Cheryl Ching-Sy, Vice President for Drama and Officer-in-Charge for the Entertainment Group, were present during the signing.

Credits: NYMA Talent Management and Nice Print Photography

NYMA’s Chief Operating Officer and Christian’s business partner and wife, Kat Ramnani-Bautista, are both attending the event as part of his management team. Their attendance demonstrated the robust network of support that has contributed to Christian’s success.

Selfie with Christian Bautista

We witnessed yet another remarkable chapter unfold as GMA Network and Christian Bautista strengthened their enduring partnership with the renewal of his contract. It was a truly heartwarming moment, a testament to how Christian has grown and refined his craft over the years—consistently showcasing his immense talent, with the unwavering support of the network playing a key role in his journey. The event also gave us a deeper glimpse into who Christian Bautista is beyond the spotlight. Through his sincere and humble sharings, we discovered his genuine, kind-hearted, and gracious nature. The day was a beautiful celebration, overflowing with joy, love, and laughter, as we marked this meaningful milestone in his career.

Also present at the contract signing were First Vice President and Head of International Operations, Mr. Joseph T. Francia; Vice President for Comedy, Infotainment, Game, and Reality Productions, Ms. Janine Piad-Nacar; Vice President for Musical, Variety, Specials, and Alternative Productions, Ms. Gigi Santiago-Lara; and Consultant for the Entertainment Group, Ms. Darling de Jesus-Bodegon, along with many other GMA officers who were there to show their support.

Credits: NYMA Talent Management and Nice Print Photography

Kat Bautista, Christian’s manager, business partner, and wife, shared her pride in his milestone,  “As his business partner and wife, I couldn’t be more proud of the longevity of his career, and he continues to prove that he still has so much more to offer. We’re truly grateful to GMA for giving him the space to grow and the platform to share his artistry.” She added, “For us at NYMA, it’s both an honor and a privilege to be working alongside a network that has supported him for over a decade. We deeply appreciate the trust and look forward to continuing this meaningful partnership.”

Christian has long established himself as one of GMA’s most versatile and beloved artists—from being a firm yet inspiring coach on The Clash to delivering standout performances every Sunday on All-Out Sundays.

Beyond local stages, he continues to expand his pan-Asian presence through music and digital collaborations. Just recently, he was recognized as one of the 100 Most Influential Filipinos in the World by The Outstanding Filipinos in America—an award he will be receiving this October in Las Vegas.

Credits: NYMA Talent Management and Nice Print Photography

To cap off the event, Christian serenaded the crowd with one of his timeless hits, The Way You Look at Me, as a heartfelt tribute to GMA Network and all attendees.

Credits: NYMA Talent Management and Nice Print Photography

In his speech, Christian also expressed his gratitude to his management team: “To my NYMA family—thank you for being here, for guiding me, and for pushing me to explore new spaces. Thank you for showing the world the other side of me. The funnier side, the lighter side, the more human side. You’ve helped me connect with a whole new generation. And of course, to my wife, Kat—thank you for being my constant through it all.”

He didn’t forget the press and media, “To our media partners and members of the press—maraming salamat sa inyong walang sawang suporta. Thank you for helping amplify my milestones, for keeping my journey visible and relevant, and for sharing my story with the world. I truly appreciate all the time, effort, and space you’ve given me through the years.”

Finally, to his ever-loyal fans, Christian Friends, “To my CFs and everyone who’s supported me from the very beginning, thank you for growing with me.”

Congratulations, Kapuso! Congratulations, Christian Bautista!

FOLLOW GMA NETWORK FOR MORE UPDATES:

FACEBOOK | INSTAGRAM | TIKTOK | YOUTUBE |  X

CONNECT WITH CHRISTIAN BAUTISTA:

FACEBOOK | INSTAGRAM | TIKTOK | YOUTUBE |  X | SPOTIFY

FOR MORE INFORMATION ON CHRISTIAN BAUTISTA, PLEASE CONTACT:

Karen Tumbali | [email protected]

 

 

Food, Lifestyle

SM Supermalls promotes MSMEs at the Bangus Festival Food Fiesta in SM Dagupan

In the photo: SM Supermalls Assistant Vice President for Micro, Small, and Medium Enterprises (MSMEs) Royce Cabunag (5th from left), with Department of Trade and Industry (DTI) representatives led by Atty. Joseph Manuel Pamittan (center), along with the MSMEs, at the launch of the Bangus Festival Food Fiesta at SM Center Dagupan in Pangasinan.

Dagupan sparkled with pride, flavor, and Filipino flair as SM Center Dagupan proudly supported local entrepreneurship through SM for Micro, Small, and Medium Enterprises (MSMEs) while bringing the city’s famous Bangus Festival to life with its vibrant Bangus Festival Food Fiesta and up to 70% summer sale.

The yearly Bangus Festival in Dagupan, the Philippines’ Milkfish Capital, was more than simply a party; it was a sincere homage to the industrious citizens and vibrant culture that made the city stand out. And instead of merely attending the celebration this year, SM Center Dagupan made it much better.

From April 25 to 30, SM shoppers and festival-goers enjoyed a feast for the senses with flavorful bangus-inspired delicacies, cultural exhibits, and handcrafted local products — all made possible by MSMEs proudly featured under the SM for MSMEs program.

Freshly packed dried fish from Micro, Small, and Medium Enterprises (MSMEs) attract food lovers.

“The Bangus Festival is a celebration of everything that makes Dagupan special — resilience, creativity, and community. By spotlighting our MSMEs, we’re helping bring their passion and products to a wider audience,” shared Joaquin San Agustin, Executive Vice President for Marketing, SM Supermalls.

 

Local Micro, Small, and Medium Enterprises (MSMEs) proudly display their finest bangus products.

In partnership with the Department of Trade and Industry (DTI), this event emphasized the role of entrepreneurship in regional growth — proving that when local businesses thrived, communities flourished.

The Bangus Festival Food Fiesta showcases the best of local Micro, Small, and Medium Enterprises (MSME) offerings.

Beyond the culinary extravaganza, mall patrons jumped right into the Bangus Festival Sale, where they could purchase summertime treasures at up to 70% off. It was the ideal combination of shopping, celebration, and savings.

A local vendor showcases their delicious bangus treats.

SM Supermalls’ campaign to support small businesses nationwide has remained anchored on the SM for MSMEs project. By sponsoring events like Bangus, SM demonstrated its dedication to promoting regional artists and customs and making sure that Filipino patriotism and business went hand in hand.

 

 

 

Lifestyle, News

Together, Home Credit PH and KServico will provide quick and simple motorcycle financing to enable more Filipinos to travel

This partnership marks the beginning of New Rides and New Possibilities, with motorcycle installment deals now available in nearly 180 KServico stores across Metro Manila and Luzon 

A motorcycle is more than simply a means of mobility for many Filipinos; it’s a chance to enhance their standard of living. Motorcycles provide a useful and reasonably priced answer to daily transportation needs, whether they are utilized for job, family obligations, or personal freedom. However, the difficulty in obtaining funding has prevented many people from achieving that objective.

Two reputable names are now removing that obstacle.

 

The largest retailer of motorbikes, three-wheelers, e-bikes, appliances, computers, cell phones, and furniture, KServico, has teamed with Home Credit Philippines (HCPH), the nation’s top consumer credit provider. Through this cooperation, approximately 180 KServico locations in Metro Manila and Luzon will offer quick and simple motorcycle financing, increasing the accessibility and convenience of motorcycle ownership for Filipinos and enabling them to discover New Rides and New Possibilities.

These days, many of us dream of owning our own personal mode of transportation—and now, that dream is closer to reality thanks to an exciting partnership between KServico and Home Credit Philippines. This remarkable collaboration brings not only convenience but also meaningful support to countless individuals and families. The announcement of this alliance has sparked enthusiasm and hope, as it promises generous offers and accessible financing options. More than just a business deal, this initiative is a powerful step toward turning everyday aspirations into achievable goals.

Driven by a shared commitment to help more Filipinos achieve their dream of owning a motorcycle, Home Credit and KServico now offer flexible installment plans with just one valid ID and a one-minute approval process, enabling customers to acquire quality, feature-packed motorcycles from top brands in the country.

In the photo from left: Ms. Grace Balingit, President, KServico; Mr. Sonny Timbas, VP for Operations, KServico; Mr. Puneet Suneja, Chief Sales Officer, Home Credit Philippines; and Ms. Sheila Paul, Chief Marketing Officer, Home Credit Philippines.

The partnership was officially launched during a signing ceremony held on May 8 at the KServico Cubao branch. The event was attended by key executives from Home Credit, KServico, and partner motorcycle brands, such as Honda, Kawasaki, Kymco, Suzuki, and Yamaha, marking the beginning of a collaboration aimed at enhancing motorcycle ownership accessibility and creating new possibilities for Filipinos.

“At Home Credit, we understand that motorcycles are more than just a mode of transportation—they’re a means to empower Filipinos, especially those engaged in delivery, ride-hailing, and other gig economy opportunities. However, the upfront cost can be a barrier for many. Through this partnership, we’re happy to offer fast and easy motorcycle financing, making it more accessible for Filipinos to own their dream motorcycles. With our installment deals, minimal requirements, and quick approval process, we’re enabling more Filipinos to experience the thrill of new rides and the new possibilities that come with them,” said Sheila Paul, Chief Marketing Officer of HCPH.

Building on proven success

This partnership builds on the success of Home Credit’s motorcycle financing pilot launched in 2024 with KServico’s affiliate company, EMCOR Inc. The pilot which ran across 160 EMCOR stores, saw strong customer interest and positive feedback in Visayas and Mindanao. With KServico on board, Home Credit now expands its motorcycle financing program to Metro Manila and Luzon, bringing fast and easy motorcycle financing to a broader market. The initiative aims to cater to more Filipinos who view motorcycle ownership as a gateway to better mobility, increased earning potential, and improved way of life.

“At KServico, we believe that every hardworking Filipino deserves a reliable motorcycle that offers the freedom and convenience they need. Our partnership with Home Credit helps turn that vision into reality for thousands of our customers across Metro Manila and Luzon. We are grateful to Home Credit for making financing more accessible and for sharing our commitment to empower more Filipinos through practical mobility solutions ,” said Grace Balingit, President of KServico.

Fast and easy motorcycle installment deals

Through this partnership, owning a motorcycle is now fast and easy for Filipinos. Customers can now choose from a wide range of top-quality motorcycles from trusted brands available at KServico and enjoy flexible installment plans powered by Home Credit. With just one valid ID and a fast approval process that takes as little as one minute, more Filipinos can now take the first step toward owning their dream motorcycle.

Home Credit sales representatives are available at all participating KServico stores to guide customers through every step of the financing process, ensuring a smooth and hassle-free experience.

To make the journey even easier, customers can visit Shoppingmall.ph to locate the nearest KServico branch, check the availability of motorcycle models, and explore financing options.

 

Through this collaboration, Home Credit and KServico are opening the road to new opportunities and mobility for more Filipinos, bringing the promise of New Rides and New Possibilities #ParaSaLife.

Visit Home Credit Philippines official website to learn more about the most recent developments, and download the Home Credit App via Google Play, the App Store, or Huawei AppGallery to see whether you qualify for a rapid pre-approval for installment plans. Additionally, you may follow its official profiles on Facebook, Instagram, and TikTok.

The Securities and Exchange Commission (SEC) and the Bangko Sentral ng Pilipinas (BSP). have granted Home Credit Philippines a license and are overseeing the financing company.

 

 

 

 

 

 

Lifestyle, News

On May 12, SM Supermalls will hold the COMELEC Mall Voting

Voters, take note! Voting has been much simpler this year as the countdown to the May 12, 2025, national and local elections gets underway.

Voters fill the venue at SM North EDSA during the Barangay and Sangguniang Kabataan Elections in 2023.

SM Supermalls is pleased to introduce the Mall Voting Program (MVP) at 20 selected SM malls around the country in collaboration with the Commission on Elections (COMELEC), bringing democracy literally closer to home.

The days of oppressive heat and packed school gyms are long gone. On May 12, eligible voters who have been assigned to MVP locations can go to the SM mall of their choice to cast their ballot in a safe, convenient, and air-conditioned setting. Whether you’re a working professional, a busy parent, or an elderly person seeking convenience and comfort, the MVP is made to make voting easier, one step (or escalator trip) at a time.

Who Can Vote in the Mall?

Only voters whose precincts were officially transferred to a mall. This is indicated in the final list from COMELEC.

How Can I Confirm If I Vote in a Mall?

Check any of the following:

  • comelec.gov.ph
  • Your Voter Information Sheet (VIS)
  • Mall posters or tarps
  • Barangay caravans or your local COMELEC office

Voting Hours at the Mall:

  • 5:00 AM – 7:00 AM— Priority: Seniors, PWDs, Pregnant voters
  • 7:00 AM – 7:00 PM— Regular voting hours

Can I Bring Someone to Help Me Vote?

Yes, a relative (up to 4th degree) or Electoral Board member may assist.

Can My Companion Vote at the Mall Too?

Only if their precinct was also officially transferred to the same mall.

Here’s a list of the participating SM Supermalls where you can conveniently vote this coming May 12:

  1. SM City Manila
  2. SM City North EDSA
  3. SM City Fairview
  4. SM City Sucat
  5. SM City Bicutan
  6. SM City BF Parañaque
  7. SM City East Ortigas
  8. SM City Southmall
  9. SM City Cauayan
  10. SM City Baliwag
  11. SM City Tarlac
  12. SM City Batangas
  13. SM City Santa Rosa
  14. SM City Puerto Princesa
  15. SM City Legazpi
  16. SM City Iloilo
  17. SM City Consolacion
  18. SM CDO Uptown
  19. SM CDO Downtown
  20. SM City Butuan

SM Supermalls offers a convenient mall voting experience for the 2025 elections, with 20 SM malls where people can vote.

From Luzon to Mindanao, SM Supermalls is proud to open its doors—rent-free—for the benefit of Filipino voters. And don’t worry, COMELEC’s got the backend handled: trained election personnel, full compliance with electoral rules, and tight coordination for logistics and security.

Why mall voting works

The goal? A smoother, more inclusive voting experience—especially for Persons with Disabilities (PWDs), senior citizens, and pregnant voters. Think ramps, elevators, comfortable seating, and spacious voting areas—all in a familiar and accessible setting.

“We believe democracy should be inclusive, convenient, and secure,” shared Junias Eusebio, Vice President for Mall Operations at SM Supermalls. “By offering our malls as voting venues, we’re not just making it easier to vote—we’re helping empower every Filipino to make their voice heard.”

People sit and observe the proceedings, awaiting the election results at SM North EDSA.

Democracy meets convenience

This isn’t SM’s first time teaming up with government agencies. Through the SM Government Service Express (GSE), select SM malls already offer one-stop access to services like ID processing, permits, and more. The MVP is yet another way SM Supermalls is stepping up to serve the public in meaningful ways.

Plan ahead

Eligible for mall voting? Expect an official advisory from COMELEC about your assigned voting venue. Then, on May 12, head to your designated SM mall, bring a valid ID, and vote with ease.

Let’s all do our part—vote smart, vote safe, and vote comfortably.

Find your precinct number easily at precinctfinder.comelec.gov.ph.

Visit www.smsupermalls.com or follow @smsupermalls on social media for additional information and real-time updates.

 

 

 

Beauty, Entertainment, Food, Lifestyle, Sports

SM is the place to go for summer shopping- Stay cool

This summer, the real flex isn’t in your online cart—it’s at SM Supermalls

Online buying is a laborious chore, let’s face it. After hours of scrolling and adding things to your cart that you never check out, you end up with shipping costs, shady sizes, delayed delivery, and—worst of all—a mismatch between what you expected and what you really got. Everybody has been there.

But why not take a vacation from the screen this summer and do something more enjoyable instead of worrying about missing deliveries and constantly checking for courier updates? A real, offline summer at SM Supermalls, where everything you require—and more—is housed under one enormous, air-conditioned roof.

From food to fashion, workouts to hangouts, SM is the ultimate summer destination. Ready for the real-life glow-up?

  1. Free Aircon = Instant Blessing

Let’s start with the obvious: it’s hot. Like, “my room feels like a sauna” hot. At SM, you can escape the heat without stressing over your electric bill. Come chill, hang, and breathe easy this summer—it’s comfort, community, and cool vibes, all in one breezy space.

  1. The Summer Blockbuster You Star In—Only at SM Supermalls

Now picture this: golden hour beams through glass atriums, the buzz of happy crowds in the background, and you—effortlessly owning your main character moment. This isn’t a movie. This is your SM summer.

Whether you’re in the mood for a laugh-out-loud comedy, a dramatic training montage, or a pastel-filtered baking scene, SM’s entertainment zones are your perfect backdrop. Here’s your all-star cast:

SM Cinema

Genre: Epic. Atmosphere: Electric.
The screen lights up, the sound surrounds you. This isn’t just movie night—it’s theatrical immersion. With crystal-clear visuals and surround sound, SM Cinema lets you feel every scene. From superhero sagas to tearjerkers, this is where your cinematic journey begins.

Gootopia (SM MOA, SM North EDSA)

Genre: Whimsical Sci-Fi Meets TikTok Reality Show
Drip, swirl, squish. At Gootopia, you’re the creator of your own slimy masterpiece. This neon-hued, sensory playground is part art lab, part ASMR heaven—and all fun.

PANA Archery (Available in 10+ SM malls)

Genre: Action Drama with a Hero Arc
Pull. Breathe. Release. At PANA Archery, you’re not just playing—you’re training. Channel your inner Katniss or Hawkeye in this thrilling escape that sharpens your focus and unleashes your bold side.

Bakebe (S Maison, SM Aura, SM North EDSA)

Genre: Feel-Good Rom-Com with a Sweet Twist
Imagine baking in a blush-toned café with heart-shaped tools and endless frosting. At Bakebe, you’re not just making desserts—you’re starring in your very own K-drama kitchen scene.

The credits haven’t rolled yet.
At SM, the entertainment doesn’t end when the lights go up. Because here, you’re not just watching the story—you’re living it.

  1. Sports, Strength & StyleUnleashed at SM

Feeling the heat doesn’t mean slowing down. This summer, turn up the energy and get moving—whether you’re hitting goals, striking poses, or just vibing in cute athleisure.

Here’s where the sweat meets style:

SM Active Hub

From pickleball to running and beyond, the SM Active Hub transforms open mall spaces into high-energy workout zones. It’s free, fun, and community-driven.

Joining SM Active Hub is quick and easy. Just download the SM Malls Online app and follow these steps:

  • Click the “ACTIVEHUB” banner on the homepage.
  • Select your Active Hub community—whether it’s running, pickleball, or other upcoming sports.
  • Swipe to redeem your membership pass and unlock access to exclusive events, training sessions, and special deals!

SM Game Park

Your ultimate barkada battleground. Aim, shoot, score, and vibe in sleek areas built for serious fun.

SM Skating

Spin, slide, selfie. Whether you’re gliding like a pro or finding your balance, SM Skating lets you live your coolest dreams—literally.

SM Bowling

Retro lanes, cosmic lights, and milkshakes on the side. This is not a regular bowling alley.

  1. Dining Goals: Global Flavors You Can Finally Taste IRL

Let’s be honest—no food post or mukbang can beat taking the first bite yourself. And this summer, SM is serving world-class flavors that bring travel to your taste buds.

Burger & Lobster (First in PH, SM Aura)

From London to Manila, this spot brings together juicy burgers and buttery lobsters for a luxe yet laid-back feast.

Rossopomodoro (First in Asia, SM MOA)

Straight out of Naples, this Italian gem delivers chef’s kiss wood-fired pizzas and silky pastas that make every bite a love story.

Paldo (First in SM, SM Podium)

Your favorite Korean instant brand now IRL—with hot ramyun, crispy k-chicken, and K-drama vibes.

Hoshino Coffee (First in Cebu, SM J Mall)

Japanese kissaten realness. Hand-drip coffee, soufflé pancakes, and chill, dreamy interiors that look amazing on your feed.

And this is just the appetizer. At SM, every craving is covered, from street food staples to gourmet surprises. Get ready to taste the world—no flight required.

  1. Real Shopping > Endless Scrolling

Skip the cart anxiety and click fatigue. At SM, you see it, try it, love it, and take it home now—no delays, no returns, no drama.

KKV (Biggest in PH, SM North EDSA)

A treasure trove of TikTok-worthy finds—from skincare gadgets to kawaii accessories.

Armani Beauty (First in PH, SM MOA)

Where the runway meets radiance. Luxury foundations, iconic scents, and lipsticks that slay in a single swipe.

Wilson (First in PH, SM MOA)

Performance meets tenniscore. Get kitted out in gear that’s as bold as your game.

Foot Locker (First in Cebu, SM Seaside City)

The sneaker temple has arrived. Drops, classics, and streetwear that walk the talk.

Real shopping at SM hits different—it’s instant dopamine and endless discovery, all in one stylish stroll.

So… Why Are You Still Online?

Your true tale comes to life at SM Supermalls this summer, not in your cart. It’s time to shine this season with its cool air, international cuisine, limitless fun, and chic finds.

Visit www.smsupermalls.com or follow @SMSupermalls on social media to learn more about SM Supermalls’ summer events.

 

 

 

 

Beauty, Fashion, Food, Lifestyle

Everything She Deserves: Memorable Moments of Quality Time This #MothersDayAtSM

Only at SM Supermalls can you honor the mothers in your lives with a day filled with love, decadence, and life-changing moments. This is the perfect spot to organize a perfect day she will never forget, complete with food, presents, and well-earned pampering!

Savor the Moment: Delicious Stops and Global Feasts

From sunrise to sweet endings, here’s your guide to creating the perfect culinary journey.

Start her day with a hearty breakfast at George and Onnie’s in SM Megamall, where Filipino comfort classics are thoughtfully elevated. Then go make her feel like Korean royalty with a flavorful feast for lunch at Paldo, the first in SM at SM Podium, serving authentic Korean favorites with bold flavors

As the day winds down, make dinner something to remember. Go for rustic Italian flavors at Osteria Antica, the first in the Philippines at SM Podium, or treat her to a luxurious spread at Niu by Vikings, available at SM Aura and SM Podium. You can also go and toast to her amazingness at Barcino in S Maison.

And because she deserves nothing less than a sweet finale, wrap up this delicious day with artisanal pastries from PAUL Boulangerie et Patisserie—the first in PH at SM Aura and PAUL Le Café first in SM at SM North EDSA, also available in SM Megamall.

Gift Ideas: Beautiful Finds for a Beautiful Soul

Make her smile with something she can unwrap and remember. For timeless home pieces, find thoughtful picks at Crate & Barrel—the first in the Philippines at SM Megamall, also available at SM Aura. You can also bring innovation into her everyday with premium appliances from Dyson, available at SM North EDSA, SM MOA, SM Aura, and SM Podium.

For a little extra glow, discover the must-haves at Kiko Milano, the first in the Philippines at SM MOA, also available at SM Megamall and SM North EDSA. You can also spoil her with luxury beauty from Dior Beauty, available at SM Podium, SM MOA, and SM Aura.

Complete the special moment with elegant jewelry from Charriol, available at SM Podium and SM MOA. For a more personal touch, explore beautiful charms and accessories at Pandora at S Maison, SM Aura, SM Megamall, SM MOA, SM City Fairview, and SM North EDSA.

Pamper Ideas: The Me-Time She Deserves

Treat her to a well-deserved escape fit for royalty. Start with a rejuvenating facial at K Skin in SM North EDSA and SM MOA, or explore personalized skin treatments at Dermstrata Atelier, with locations at SM North EDSA and SM MOA, or give her the gift of radiant skin with world-class care at Belo, available at SM Megamall and S Maison.

For a full-body escape, let her recharge at Mandara Spa, offering serene spa experiences at SM North EDSA and S Maison.

Sometimes a little refresh is all it takes to make her feel even more like herself, so let her enjoy a fresh manicure-pedicure at TOPGEL Nail Salon, available at SM MOA and SM North EDSA. You can also spoil her with a new hairdo at HairShaft Salon in SM Podium or treat her to premium Japan-made lashes at Ayumi Salon at SM Aura, SM MOA, and SM City Fairview.

This Mother’s Day, Make her Feel Loved at SM

Everything Mom needs is right here at SM Supermalls, from comforting meals and thoughtful presents to leisurely moments created exclusively for her. So this #MothersDayAtSM, celebrate love, laugh, and make more significant memories. ‎

SM is bringing you a #NewEraOfFirsts, so make it a day she won’t soon forget.

For the most recent information and activities, remember to check www.smsupermalls.com or like and follow @smsupermalls on social media!