Monthly Archives

June 2021

Lifestyle, News

Tiktok will recognize creativity and talent on its first ever Tiktok Awards Show in the Philippines

The first-ever TikTok Awards will be held in the Philippines soon, thanks to TikTok, the premier destination for short-form mobile video. Countless local TikTok makers have used their talents and creative abilities to create amusement and delight on the site, particularly during these trying times, and today we get to rejoice and recognize the best of the best.

TikTok Awards PH will be streaming on July 4, 7:00 – 9:00 PM local time on TikTok Philippines’ Official TikTok, Facebook, and YouTube, accounts. Aptly entitled “Ipakita Mo!”, a Filipino phrase which means ‘show it’, the event will award users on the platform who have showcased their amazing  talent, and contributed to the slew of creative and exciting content on TikTok. Presented in partnership with Globe and TM, this event will feature stellar entertainment from your favorite local celebrities and the biggest TikTok stars.

TikTok Awards PH will be hosted by singer and dancer Billy Crawford, voice talent Inka Magnaye, and model Vladimir Grand. Viewers can look forward to performances by actresses Ella Cruz, Sofia Pablo, Sanya Lopez, and Maris Racal; actors EA Guzman, and Mark Herras; vlogger Donnalyn Bartolome, dancers DJ Loonyo, Mannex Manhattan, Yumi, Dasuri Choi, and YanYan; sibling dance duo Ranz & Niana; singers Rico Blanco, Zendee, and Moira dela Torre; Pinoy boy band SB19, and rappers Gloc 9, and Shanti Dope.

Creators from various categories will be recognized for their ingenious use of TikTok’s creative tools along with their innate talents, to engage, amaze, impress and inspire their followers on the platform. Nominees were selected based on user votes, cast by the TikTok community on the TikTok Awards Campaign Page between June 8 to June 19, 2021.

The following are the nominees for the 2021 TikTok Awards’ various award categories: PH:

Top Talent Award

Top Celebrity Award

Rising Star Award

Top Creative Award

The Popular Creator Award, which is available to all creators who have not been nominated for any other awards, is another category. TikTok viewers can vote for their favorite producers in this category by like their videos, and the top three videos with the most views will be deemed the winners. A Top Creator Award will be given out by TikTok, which will be chosen by a panel of judges.

At the first-ever TikTok Awards PH, be sure to catch a glimpse of unique Filipino talent and originality, and show your support for all of your favorite creators! TikTok is now available on iOS and Android devices.

 

 

Lifestyle

Happy Life Naturals Launches in the U.S

Are you cleaning, sanitizing, repelling insects in, and deodorizing your home with the health of your family in mind?

The toxic chemicals in all-purpose cleaners, disinfectants, pesticides, and deodorizers can have a negative impact on your family’s and pets’ health. According to scientific evidence, improper usage of these products can result in eye and skin discomfort, bronchospasm, and gastrointestinal issues. They could even make an asthmatic’s condition worse if he breathes the hazardous fumes and particles accidentally.

This was the case of Joe Sevilla, current President/CEO of Happy Life Organics Philippines Inc., when he was seven years old and had chronic asthma. Joe’s condition got occasionally triggered when general cleaning was being performed in his ancestral house in Fairview, Quezon City in Metro Manila, Philippines. His father, Victor Sevilla, took this as a serious problem that he had to tackle right away.

Thus, in 2007, Victor collaborated with acclaimed chemists and developed an all-natural and plant-based insecticide and disinfectant having neem as its prime ingredient. This they named as Happy Life Liquid Concentrate (LC) which became the flagship product of a company now known as Happy Life Organics Philippines Inc. This pet-safe and kid-safe concentrate is a handy cleaner, disinfectant, insect repellent and deodorizer made with neem and citronella extracts. Neem is known to have natural antibacterial, antiviral, antifungal properties and pesticidal properties. As such, it can help in making a germ-free environment that can stop the spread of diseases.

Over the years, Happy Life Organics Philippines Inc. (HLOPI) carried this all-purpose cleaner and even produced other neem-based all-natural products such as heavy-duty sanitizer, household and industrial cleaner, pet grooming solutions and insect-repellant/ insecticide and ornamental garden flower bloomer and natural fertilizer. The company’s success comes from the effective use of the health benefits of this neem tree extract. Previously available only in India, now, the neem tree extract can be sourced out from Santa Maria, Bulacan in the Philippines.

Neem oil, one of nature’s best ways to deal with problem insects, is pressed from the fruits, seeds and bark of an evergreen tree which is known in Sanskrit (or Indian language) as Sarva Roga Nirvani or ‘’cure of all ailments’’. Imagine having this substance in your insect spray or deodorizer, then you know you are in good hands.

With the overwhelming fame of Happy Life Organics (HLO) in the Philippines, its management wants to bring the same goodness, the same safety and the same health benefits of the company’s products to the United States. The company in America, Happy Life Naturals, LLC (HLN), will introduce to the market the Happy Life Pet Shampoo and Conditioner, Waterless Shampoo and Multi-Purpose Cleaner.

Happy Life Naturals is committed to developing high-quality, consumer-safe products that are all-natural, plant-based, pet-friendly, healthy, and efficient, with the goal of bringing nature’s best to you.

Love can be expressed in a healthy and natural way. Get Happy Life Naturals items as soon as possible. On social media, look for HLO @happylifeorganics and HLN @happylifenaturals.

Lifestyle

Pasig Day Sale at Tiendesitas and Estancia this July 2

Good news for both Pasigueños and non-Pasigueños this Friday, July 2 in time of Pasig City celebrate its founding day! Shops at Tiendesitas and Estancia for amazing deals and special promos are marking this day with special offerings will definitely enjoy it.

Whether you’re on the lookout for home accessories, a new outfit, or the latest gadget, there’s something you’re bound to find. Special discounts and great promos from participating establishments are up for grabs.

At Tiendesitas and Estancia, you are guaranteed safety and can freely make the most out of shopping and strolling thanks to the health protocols put in place. Here, you can also safely enjoy delicious meals al fresco style with your loved ones at the restaurant of your choice.

For more information, check out the official Facebook pages of Tiendesitas and Estancia. And don’t miss out on these special Pasig Day exclusive offers!

 

 

 

Lifestyle, News

Lumina Homes at the Vicon discusses its success tales

Last June 24 and 25, at The Villar Group Convention, Lumina Homes shared triumph tales and raffled off exciting prizes  (The ViCon).

Villar Group of Companies successfully gathered Vista Land and Golden MV’s strong property brands—Lumina Homes, Bria, Lessandra, Camella, Crown Asia, Brittany, Camella Manors, and Vista Residences; as well as Golden Haven and Vistamalls—in its first-ever virtual expo dubbed The Villar Group Convention (The ViCon).

Lumina Homes, the affordable housing arm of Vista Land demonstrated its unrivaled efforts and accomplishments over the last eight years. Lumina Homes has already become a household name in less than a decade, having generously sponsored house and lot awards for over 40 series on various television networks.

Engr. Joemi Tan, Division Head of Lumina Homes, expressed his gratitude to everyone especially the partner sales network: “We in Lumina are very grateful for the active support of our partner sales network, which adjusted to the changing landscape of real estate selling with us. Our strengthened partnership will undoubtedly lead to achieving our goals in the shared mission of providing affordable homes.”

Lumina was a game-changer in digital advancements in real estate sales even before the epidemic, which has only become more important in this difficult period. The country’s first mass housing company introduced an online reservation system, which currently incorporates an interactive project map.

Lumina was also the first developer to open stores on major online shopping sites, selling affordable house and lot and frequently discounted reservation vouchers.

Aside from Lumina’s wide presence in social media sites and messaging apps, it takes pride in its best tech practices, including: (1) text automation for faster billing and contact info update; (2) creation of Juan Support, the virtual assistant for all Lumina Homes queries; (3) a separate chatbot named Juan ZoBot for housing inquiries on the Lumina website; (4) Lumina Online Appointment System; and (5) the downloadable Lumina e-Services app.

Lumina Homes has been diligent in conducting online events for its residents, future purchasers, salespeople, and staff, adapting to new-normal ways and embracing the benefits of virtual events. It has completed its annual awards, Gawad Lumina, as well as the Lumina-wide DigiCon, Kumustahan sa Bayan ni Juan Admin & Pag-ibig Summit, and Admin & Bank Summit in the last year.

These initiatives have resulted in spectacular development in the brand’s reservation sales and network, as well as many awards from organizations such as Pag-IBIG Fund and BestStartUp.Asia.

Outside of the digital sphere, Lumina continues to develop safe homes across the country to provide Filipinos with more affordable housing options. Lumina Homes is expanding its geographic reach, with over 100 projects in over 50 key cities and municipalities across the country.

Aside building houses and lots, the company recently introduced its first integrated vertical community, Prima Tanza, in Cavite.

Lumina Homes generously raffled off some fantastic prizes during The ViCon, as promised!

The ViCon Lumina Cool Deals Raffle awarded prizes to several purchasers who reserved a Prima Tanza condo unit and Lumina house and lot during the event.

Mary Rose Dela Cruz, the grand prize winner, received a P30,000 reduction on her downpayment.

 AllDay Supermarket gave each of the five lucky winners a P2,000 shopping gift:

  1.            Reynaldo Dumaual
  2.            Bernard Sigue
  3.            Alexter Martinez Guatiz
  4.            Jaymart Dela Cruz Alonzo
  5.            Ritchie Dalisay Espital

All attendees who just came to The ViCon and watched Lumina Homes’ The Own Your Home Series also had the chance to win exciting prizes.

Php500 worth of AllEasy Load winners:

  • Ana May Factuar
  • LA Guasis
  • Marco Cortez
  • Mark De Guzman
  • Ma. Lourdes Baez

Php500 worth of AllDay Grocery winners:

  • Junel Jumagbas
  • Gracelyn Soliva
  • Joan Domingo
  • Danilo Factoran
  • Florie May Valle

Winners of Cash worth Php 1,500:

  • Joyce Ann Esguerra
  • Michael Bala
  • Lalaine Tobias

The ViCon was indeed a resounding success, and that is well worth repeating each year. Lumina Homes is dedicated to delivering greater joy and excitement to the many Juans searching online for a lovely home and lot to call their own until that time comes.

Visit www.lumina.com.ph for more information on Lumina Homes and Prima Tanza.

 

 

 

Lifestyle, News

TikTok and Shopify Partnership Reaffirms TikTok’s Commitment to Filipino Businesses

TikTok, the world’s most popular short-form video platform, has announced a partnership with Shopify in the Philippines as part of a global agreement that will begin in October 2020. The partnership seeks to assist Shopify merchants in expanding their commerce strategy to TikTok, allowing them to build and manage campaigns targeted at TikTok’s highly engaged audience.

Following the recent introduction of TikTok For Business in the country, the partnership was announced. TikTok For Business ensures that both large multinational companies (MNCs) and smaller enterprises may reach their target audiences on the app. TikTok For Business, through TikTok Ads Manager, enables small and medium enterprises to be recognized and interact with the app’s user community, establish their brands, and achieve profitability.

This past year has been especially challenging for SMBs in the region, with Asian Development Bank reporting 70.6 percent of micro and SMBs are forced to temporarily cease operations due to the pandemic. With recent statistics from the Department of Trade and Industry (DTI) showing that 99.52% of businesses operating in the Philippines are micro, small, and medium enterprises (MSMEs), this partnership, helps address the challenge the pandemic poses. The partnership makes it easier for Filipino Shopify merchants who are mostly small and mid-sized businesses, to not only smoothly onboard onto the platform but also tap into the creativity of the TikTok community, kickstart their advertising campaigns as well as optimize their marketing campaigns.

Since launching the TikTok For Business platform in the Philippines, businesses of all sizes are now empowered to grow through creative content and storytelling as well as make real connections with users by embracing the culture that makes the platform unique. TikTok has become an increasingly important channel for merchants to expand their audience, and provides simple, scalable solutions that enable businesses to authentically and impactfully engage with the TikTok community.

“TikTok offers Shopify merchants an unrivalled opportunity to reach audiences that love connecting with brands who are creative and engaging. We are delighted to be bringing the TikTok and Shopify partnership to the Philippines, to provide local merchants a channel to reach TikTok’s unique and leaned-in community. Our partnership with Shopify is one of the ways we’re exploring new and innovative solutions to connect merchants with customers. Small and mid-size businesses can leverage this partnership to run effective ad campaigns on TikTok with ease, reach and engage with potential customers, and share their online journey in a fun and creative way,” said Esme Lean, TikTok’s Head of South East Asia SMB, Global Business Solutions.

“We are excited to be partnering with TikTok to offer local merchants new ways to reach and connect with consumers in the Philippines and Southeast Asia. Filipino businesses will be able to create interactive and entertaining content to reach existing and new customers on their preferred platforms amid the growing importance of social commerce,” said Jason Suen, Head of Shopify SEA.

New Channel for Shopify Merchants to Engage TikTok Users

Through the new TikTok channel, Filipino Shopify merchants can access core functions of the TikTok For Business Ads Manager without leaving the Shopify dashboard. Highlights include:

  • A One-Stop-Shop for TikTok Campaigns: Merchants can create campaigns, target audiences, and track performance directly within the Shopify environment.
  • Creative Made Simple: Everyone has a story to tell on TikTok, and TikTok’s creative tools enable Shopify merchants to create native, shareable ads that resonate with the community. TikTok’s intuitive creative tools help turn merchants’ products into high quality TikToks in minutes.
  • “1-click” Pixel Installation: Shopify merchants can create or connect an existing TikTok Pixel, making it quicker and easier to see customer behaviour from Page Views to Complete Payments (including Return on Ad Spend) in a single click.
  • New Advanced Matching: This new TikTok Pixel feature enables Shopify merchants to send hashed customer information to more effectively track conversions from TikTok ads, and retarget audiences on TikTok while maintaining user privacy.

Visit the TikTok For Business Help Center to learn more about how to utilize TikTok For Business. TikTok is now available on iOS and Android devices.

 

 

 

 

 

 

Lifestyle, News

An ex-janitor has been named Digital Marketer of the Year

Ruben Licera, CEO of ESTRAT 360 Marketing Company, has been named “Digital Marketer of the Year” at the renowned 2021 Asian Leadership Awards for Excellence in Branding and Marketing. For the past 19 years, the award ceremony has been conducted almost every June 10 in significant Asian cities.

The Asian Leadership Awards recognizes the accomplishments of Asia’s outstanding leaders. Ruben Licera was honored for his efforts to the region’s economic progress by using “Digital Marketing” as a growth engine for the individuals and companies with whom he has worked.

Genesis of A Digital Marketer

Unknown to many, Ruben Licera started his career in the industry as a janitor of a computer shop in Davao City. During his off-cleaning time, he was exposed to learning the basic skills in using Microsoft 95 and connecting to the world via the then starting world wide web.

His International Trade Fair Management and Marketing in Rotterdam in 2007, sponsored by the Royal Government of Netherlands, opened his eyes to the opportunities digital marketing can provide to careers and businesses.

With newly acquired skills in both offline and online marketing, he launched his digital marketing career as an online part-time writer by night, and PR and Marketing officer by day at an international resort.

Before joining full-time as a digital marketer, Ruben Licera was a respected blogger and influencer from Cebu. His stories have garnered him awards from the Philippine Blogging Awards, and the Globe Media Excellence Awards – Visayas (formerly Cebu Media Excellence Awards).

It was during his stint as Community Manager for the Google Developers Group (GDG) and Google Business Group (GBG) that he was able to get trend information of the “next big thing” in digital while working at nights as a full-time digital freelancer.

Digital Marketing CEO

In 2010, Ruben Licera first launched his Search Engine Optimization (SEO) agency with Php 500.00 and a borrowed PC from his brother and failed.

With the first failures in starting businesses, Ruben Licera founded ESTRAT 360 Marketing Company (ESTRAT360.com) – now an international award-winning integrated communications and digital marketing agency from Cebu, serving the world.

Some of the successful brands and companies ESTRAT360 is fortunate to work with are: SUBWAY®, Anejo Gold Rum, Ginebra San Miguel, Cemex Philippines, PASAR Corporation, Tsuneishi Shipbuilding Co., Rico’s Lechon, Cafe Laguna Group and a dozen more international and national brands in FMCG, Coaching and Consulting, Hospitality and Real Estate sectors.

From a one-man agency, with Coach Ruben Licera at the helm of ESTRAT360.com, the company has grown to more than 35+ full time digital professionals and have managed more than 300+ clients, 58,000+  campaigns serving 28 nationalities.

“Live The Great Life” Advocate

Coach Ruben Licera is widely connected to grassroots organizations providing pro-bono mentorship on how to scale their business through digital marketing. He is also empowering other Filipinos from the countryside in learning online freelancing and digital marketing through partnerships with Philippine government agencies such as the Department of Information and Communications Technology (DICT), Department of Trade and Industry (DTI) and Department of Tourism (DOT).

“ ‘Live The Great Life’ is Coach Ruben Licera’s mantra,” says ESTRAT 360’s Customer Experience Director Kezia Rico.

“As an active youth leader in his younger days, Coach Ruben believes that one’s role after serving God is serving others by sharing one’s blessings. And he never forgets to share wherever, whenever,” shares Rico.

Awards and Recognitions

In 2017, Ruben Licera and his team at Rico’s Lechon won the prestigious Asia Pacific Stevie Awards SILVER for “Innovations in Public Relations”.

It was followed by strings of local awards. In 2018, Ruben was chosen as a delegate of the Google Connect Live 2018 in San Francisco, USA.

In that same year he was recognized as one of the “Pillar of Youth Leadership“ Awards given by the Parliament of Youth Leaders, Inc. for his advocacy of providing jobs through online freelancing.

In 2019, Ruben Licera was awarded as one of the Outstanding CAS Alumni of the University of the Visayas (UV).

Coach Ruben Licera capped 2019 with a BRONZE “Communications Professional of the Year” Award from the 2019 International Business Awards (IBA) in Vienna, Austria.

“Coach Ruben is always goal and success driven to provide the best for his family and extended family in ESTRAT”, says ESTRAT’s Chief Operating Officer Iren Sangre-Licera.

Secrets to Success

When asked about the secrets of his success from a  computer shop janitor to founder and CEO of an international award-winning digital marketing agency, Coach Ruben Licera quips, “As an Iglesia Ni Cristo (INC) member, we always start our planning and execution with a prayer. We can plan all we want, but success will always be from God.”

Coach Licera adds, “We always aim to win and excel as a team in all our campaigns. For those we fail, we will always aim that we get the wisdom of the experience and then move fast forward with action and determination.”

Coach Ruben ends, “I choose to define success not with how much I can accumulate in this life. Creating impact for others to grow is my measurement. Want guaranteed success? Always aim to serve others.”

Thus, Ruben Licera brings inspiration from being a former janitor to a successful Digital Marketer. He proves that we can do everything if we have courage to go beyond our comfort zone and try to explore different opportunities in various fields.

 

 

 

 

 

 

 

 

Lifestyle

The first ever Toy Club for Pinoy Collectors is launched by Ortigas Malls

Get first dibs on rare treasures and great offers.

Nothing compares to Greenhills Mall when it comes to toys and merchandise, the go-to spot for profound toy collectors and aficionados. Ortigas Malls is creating the Toy Club to keep hobbyists and toy enthusiasts interested despite the pandemic: a fun method to keep everyone up to date on everything from the latest board games to collector’s items!

Members of the Ortigas Malls Toy Club are entitled to a wide array of perks and privileges. Get coupons, discounts, and gifts with your purchases from your favorite toy stores such as WRC Toys, Angelomarcus Toys, GH Minicon, Toyzone Xpress, Total Dibs Toys Trading, Whistle Toys Café, Kramer Toywarden, Fortress Toys & Hobbies, Bestoys, and R&G Enterprises.

Be the first to know about awesome deals so that you can beat everyone to the newest toys and get the first crack at the latest releases and promos. Watch out for unboxing videos and pique your interest while discovering various kinds of toys. Members will also get exclusive invites to toy events and activities, whether online or on-ground! This will allow them to expand their circle of fellow hobbyists and collectors who share their passion.

To join the Ortigas Malls Toy Club, download the Ortigas Malls mobile app on the Google Playstore or the Apple App Store. This will let you sign up and create your very own digital ID, which you can use to enjoy all the perks of a club member. Registration is free and comes with exclusive sign-up privileges!

Furthermore, you may access a great deal of information and suggestions tailored specifically for enthusiasts! Prepare to be wowed by fantastic bargains and surprises that will delight the hobbyist in you. To register for FREE at the Ortigas Malls Toy Club, download the Ortigas Malls Mobile App: http://onelink.to/xx58zg.

For more information, you may check their official Facebook pages – Greenhills,  Tiendesitas, Estancia, and Industria.

 

Lifestyle

Incentives of Getting vaccinated from Greenhills

COVID-19 vaccines are effective since almost a year and a half in lockdown. Getting vaccinated is protecting oneself and also protect people around you, the people we care about continues to be everyone’s top concern. Through this we encourage the community members to get vaccinated and as a way to thank those who have completed their vaccinations, Greenhills Mall launches a vaccination incentive program.

This program is only available for those who has completed their vaccinations. Just simply present your vaccination card—whether physical or digital—and enjoy exclusive perks and privileges from your favorite stores and restaurants.

 

Don’t miss to take advantage of Greenhills’ Incentive program and experience the best shopping, dining experience with your family and friends! Be sure to wear a mask and observe physical distancing at all times.

For more information, you can check out Greenhills’ official Facebook page.

 

Health and Wellness, Lifestyle

Puritan’s Pride #The HealthIsEveryday campaign gets a boost from Camille Prats

Camille Prats

Living a healthy lifestyle has become a priority in the face of the COVID-19 pandemic’s uncertainty. Taking a proactive attitude to one’s health — whether physical, mental, or emotional – is critical to obtaining excellent health. Puritan’s Pride, one of the major health supplement brands in the United States, delivers this to Filipinos through its comprehensive assortment of vitamins and supplements. Puritan’s Pride has swiftly acquired a solid following in the Philippines with its extensive assortment of vitamins and health supplements to address varied health demands since its arrival in 2015.

As people navigate the new normal, Puritan’s Pride is promoting its #HealthIsEveryday campaign with Camille Prats as official ambassador.

Camille, who values good health by prioritizing her fitness routine, shares Puritan’s Pride vision, as she inspires others to achieve a better and healthier lifestyle.

A working mom of three, Camille religiously takes her supplements daily. Her daily routine includes Puritan’s Pride’s Hydrolyzed Collagen, which has helped keep her skin, hair, and nails healthy and has aided in alleviating signs of aging. To ensure that she has adequate rest, she takes Melatonin, which supports restful sleep and helps regulate moods. She also takes immune health boosters such as Puritan’s Pride’s Vitamin C with Citrus Bioflavonoids and Rose Hips, which provides antioxidant support and prevents aging; Vitamin D3, a more potent and bioavailable form of vitamin which supports bone health; and Zinc Gluconate, which assists in the proper functioning of insulin and promotes healthy skin, vision, and smell.

Camille takes these necessary steps to ensure that she is always ready and prepared to take on daily tasks and protect her family from diseases, which Puritan’s Pride also advocates for. The #HealthIsEveryday campaign encourages holistic wellness practices that combine a healthy diet, an active lifestyle, and of course, ensuring that we meet our daily vitamin requirements with the help of their wide range of supplements.  Through its affordable line of high-quality health supplements, Puritan’s Pride makes healthy living a reality for thousands of Filipinos. In fact, A Healthy Life for Every Juan is the guiding vision of Alphacommerce Corporation, which introduced Puritan’s Pride to the Philippines in 2015 and continues to democratize access to good health and wellness among Filipinos.

 

“Staying healthy is a form of self-love, and is also an act of love and concern for others. I choose to stay well and healthy for my family, so that we can all get through these tough times, and so that we can enjoy what life has to offer,” she said.

Staying well and healthy is a must to get through these trying times. “Through the #HealthIsEveryday campaign, we want to encourage more Filipinos to start living healthier lives, and we want them to know that Puritan’s Pride can be someone they can depend on to support their various health needs,” Jedrick Gatpayat, General Manager of Puritan’s Pride Philippines.

Taken during the zoom meeting

As I joined the virtual event held by Puritan’s Pride, I acquired so much information on how we can take care of our health especially in these trying times brought by the pandemic. The virtual session gives me so many ideas about health and lifestyle, that even if we take capsules it is still not an assurance that we will have a healthy body. We must take good care of our health and mental health by doing exercise/movement, nutrition, sleep and rest and proper intake of good vitamins that will surely suit our needs. It is also a delight having Ms. Camille Prats as their newest ambassador, many of us got inspired on how she managed to have a healthy figure amidst her hectic schedule and we got a lot of lessons coming from her.

Puritan’s Pride is available nationwide in select Watsons stores, and online at Lazada, Shopee, Zalora, BeautyMNL and Watsons Online.

 

Food

Here at Farmer’s Produce, SM Aura we served you with fresh products and interesting cuisine finds!

Farmers’ Produce is returning to SM Aura following a successful run, this time with new food choices that are generally only seen on Instagram. The weekend market caravan, which takes place on the top ground level of SM Aura from June 23 to 25, is a foodie’s paradise, with the freshest vegetables from local farmers and the tastiest meals from MSMEs.

“We’re very happy with the outcome of the first weekend of the Farmers’ Produce at SM Aura Premier and look forward to offering a healthy, fun, and safe experience to the community in the upcoming weekends. With this caravan, SM hopes to bring only the most interesting and organic food selections for consumers, as well as help farmers and small businesses during these challenging times,” said SM Supermalls president Steven Tan.

If it’s fresh produce and rare fruits you’re looking for, Farmer Juan Ranch has the guavapple, a hybrid of guava and apple that’s imported from Davao. Two fruits in one?What more can you ask for?

On the lookout for the next dessert trend? A new sweet treat to check out are Crack pies from Crack.PH,an addicting pastry made with an oatmeal cookie crust and a luscious gooey filling! Ifyou’re a donut lover, and have never tasted Poison doughnuts, now’s your chance! Their unique flavors like pili glaze and salted dark chocolate will have you craving for more! If, on the other hand, bubble milk tea is your thing but want to enjoy it later to ration your sugar load, the new Milk Tea Home Kits from Lala Café Bubble Tea House is something you can prepare at home, plus they have doggie treats to reward your fur babies after a visit at SM Aura’s Paw Park, too! Youcan also get a taste of the all-new ZIG for healthy poke bowls and salads, Goto Believe and Recovery Food for savory Filipino meals, the Daily Knead for baked goods and pastries using wholesome ingredients, and Moloko and Scout’s Honor for delicious cookies.These, and more, are just some of the new and unique food finds that you will find at Farmers’ Produce this weekend, June 25-27, at the upper ground floor of SM Aura.

The event is also your chance to taste – if you haven’t yet – the latest flavors from   one of the best local ice cream brands. Sebastian’s Ice Cream takes pride coming up with distinctive flavor offerings, and as its owner Ian Carandang shared: “It starts with an idea ─ it could be a flavor combination of a concept of a dessert, that I try to put together.”   Sebastian’s Ice Cream offers fruitsicles, dairy-free and vegan fruit sorbet bars; poppits in flavors like red velvet and bubble gum; and chilly burgers, which are handmade ice cream cookie sandwiches.

Produce, he’s using the Farmers’ Produce to bring his products closer to Taguig residents: “Taguig is a city where we don’t really have a branch, and this is a good to strike in a market where we don’t have any presence yet.” Gourmet farms’ salad dressings, lettuce chips, and drip-on coffee, Vikings RTE or ready-to-eat gourmet adobo and gourmet lechon paksiw in jars, and Maxwell’s well-loved tomato confit are just a few of the food options.

Hence, if you’ve been wondering what to do and where to go this weekends, go to the Farmers’ Produce at SM Aura, in which you’ll feel comfortable and fulfilled by all the deliciousness you’ll find! Bring your friends, family, and dogs, because pets are welcome at the event, and Lala Café has special treats for them as well!

Visit www.smsupermalls.com or follow @smsupermalls on all social media accounts for more information.