Lifestyle

SM North EDSA

In response to the ongoing energy state of emergency and increasing electricity demand during the summer season, SM Supermalls is strengthening its energy efficiency measures to ensure uninterrupted service for customers and nearby communities, while also maintaining the continuity of its operations.

The SM Group operates the largest rooftop solar panel network in the country among property developers. Its commitment to renewable energy began in 2014 with the initial installation of solar panels at SM North EDSA, well ahead of government sustainability requirements and long before the current energy challenges increased the need for alternative power sources. With more than 200,000 solar panels installed across 59 mall properties and spanning 65 hectares, this extensive system supports SM’s most visited malls through a hybrid energy approach, improving operational efficiency while promoting more sustainable operations.

Impact to Communities

Collectively, these panels generate 106 MWp of solar power, meeting over 50% of the mall operator’s electricity needs and helping ensure stable operations—from lighting to elevators. By integrating solar energy, SM reduces costs, improves efficiency, and delivers a more reliable, comfortable experience for tenants and shoppers.

This hybrid energy strategy, paired with its adjusted mall operating hours reduces SM’s reliance on the national grid, helping ease pressure on the overall energy supply and free up capacity for households, schools, hospitals, offices, and essential services, in its surrounding communities particularly during peak hours.

SM’s strengthened energy efficiency efforts amid the ongoing energy crisis reflect its continued push for transformative sustainability, delivering meaningful and tangible benefits to both customers and surrounding communities.

Sustainability-driven initiatives Art From All and SM Green Movement gain international recognition for community impact and innovation

SM Supermalls has once again showcased its purpose-driven initiatives on the global stage after winning two Silver Awards at the prestigious ICSC MAXI Awards, one of the most highly regarded honors for excellence in marketing and innovation within the retail and shopping center industry.

The awards recognized “Art From All: Turning Community Action into Public Art” and “The SM Green Movement: Sustaining Communities Through Responsible Design.”

SM Supermalls’ Art From All initiative was recognized for transforming sustainability into an immersive and participatory mall experience.

Launched in May 2025, the initiative invited shoppers to donate plastic waste and witness it transformed into large-scale cultural art installations inside the mall. Instead of simply raising awareness, Art From All made sustainability interactive and visible by integrating the experience directly into everyday mall foot traffic.

The initiative encouraged communities to actively engage in environmental action while showcasing how creativity and collaboration can breathe new life into discarded materials.

Meanwhile, SM Green Movement earned global recognition for its long-running sustainability framework focused on reducing the environmental impact of large-scale mall operations.

Designed to address growing pressures on water, energy, and waste systems in fast-growing urban communities, the initiative continues to scale sustainability programs across SM Supermalls properties while encouraging greater environmental awareness among the public.

Presented by the International Council of Shopping Centers (ICSC), the MAXI Awards honor exceptional campaigns and initiatives from shopping centers and retail brands around the world that deliver significant impact on communities, culture, and business.

Beyond recognizing excellence in marketing, the award highlights SM Supermalls’ ongoing dedication to enhancing everyday experiences—whether by supporting Filipino creativity, building meaningful connections, or promoting sustainable lifestyles.

In response to rising energy costs, more Filipinos have turned to alternative transportation options, with many embracing cycling for daily commutes, short trips, and recreational rides. To support this growing shift, SM is making it easier and more sustainable for cyclists to choose two wheels over four at their favorite SM Supermalls.

Built with rider convenience in mind, numerous SM malls feature bike-friendly infrastructure and amenities that encourage greener mobility. These include dedicated bike lanes, secure parking spaces, accessible entry points, and other cyclist-oriented facilities, creating a more welcoming environment for those who incorporate cycling into their daily lives.

Cyclists gather at SM City Olongapo Central as SM reinforces its commitment to making malls more welcoming and accessible to bike communities.

Cyclists arrive at SM Seaside City Cebu as SM continues to design mall spaces that support sustainable transport and active mobility.

“At SM Supermalls, cyclists can also easily stop by to park their bikes, enjoy a meal, run errands, or meet friends before heading back on the road. Whether it’s a quick stop during a weekday commute or a longer visit during a weekend ride, SM malls provide a convenient hub for riders looking to recharge and relax,” Mina Kahn, SM Division Head and Assistant Vice President for Transportation Management. “All SM malls are equipped with bike facilities both indoor and outdoor, with a total of 823 bike parking areas and over 6,400 slots. There is also a total of 92 bike repair stations available across all SM locations, in case of assistance needed.”

Dedicated bicycle parking at SM supports cyclists with safe, convenient facilities that encourage greener modes of transport.

Dedicated bicycle parking at SM supports cyclists with safe, convenient facilities that encourage greener modes of transport.

Empowering Biking Communities  

For commuters, cycling can be both a practical and low-cost solution to navigating traffic. It promotes a healthier lifestyle while reducing carbon emissions—making it a sustainable choice for urban mobility.

That is why on top of in-mall features and facilities for cyclists, SM Supermalls also hosts biking activities that further encourage and empower cycling communities while serving as platforms for connection and engagement.

To celebrate World Bicycle Day, SM Supermalls will organize its annual Pedal Power event on June 6 across its nationwide network of most-loved Supermalls. The cycling event assembles and supports cycling communities through community bike rides and bike clinics that aim to build camaraderie and deeper appreciation for active mobility. This year, The Podium will also be hosting a special cycling learning activity through SM Cares’ Book Nook.

As part of the SM Green Movement, SM continues to promote active mobility, aligning with its wider goal of creating spaces that are accessible, sustainable, empowering, and inclusive for the communities it serves.

Through SM Pedal Power, participating malls nationwide are helping advance more sustainable and community-oriented everyday travel. These include SM City Marikina, SM City Masinag, SM City San Mateo, SM Center Antipolo Downtown, SM City San Lazaro, SM City Clark, SM City Olongapo Central, SM City Rosario, SM City Lucena, SM Seaside City Cebu, and The Podium.

SM Supermalls and PMAP formally strengthened their partnership through a Memorandum of Understanding aimed at bringing more accessible career fairs and workforce development initiatives closer to communities across the country.

SM Supermalls and the People Management Association of the Philippines (PMAP) have formalized their commitment to supporting Filipino job seekers through the signing of a Memorandum of Understanding (MOU) at the SM Supermalls Headquarters in Pasay City. The partnership underscores SM’s strong support for PMAP’s HumanITy mission, which promotes a future-ready Philippines that is human-centered and powered by digital innovation.

Steven T. Tan and Engelbert T. Camasura lead the ceremonial signing of the Memorandum of Understanding between SM Supermalls and the People Management Association of the Philippines, strengthening their shared commitment to expanding employment and upskilling opportunities for Filipinos nationwide.

Building on the success of their earlier career fair partnership, the collaboration seeks to widen the reach of job fairs across the country while also providing more upskilling programs to better equip Filipinos for the changing demands of the modern workforce.

Steven T. Tan shares SM Supermalls’ continued commitment to creating meaningful opportunities for Filipinos through partnerships that support employment, growth, and community development.

The ceremonial signing was led by SM Supermalls President Steven T. Tan and PMAP President Engelbert T. Camasura, together with key executives and representatives from both organizations.

Through this collaboration, SM Supermalls and PMAP aim to create more accessible platforms that connect employers with qualified talent across different regions in the country. Beyond job matching, the initiative also highlights the importance of continuous learning and workforce readiness through career development and upskilling initiatives.

As one of the country’s largest most-loved mall networks, SM Supermalls continues to transform its spaces into venues that create meaningful community impact — from employment opportunities and government service access to programs that support growth and empowerment for Filipinos.

With PMAP’s extensive network of HR and people management professionals nationwide, the partnership is expected to further strengthen regional career fair programs and bring more opportunities closer to local communities.

Leaders from SM Supermalls and PMAP come together in a shared mission to empower Filipino job seekers through nationwide job fairs, professional development, and upskilling opportunities.

SM Supermalls and PMAP jointly reaffirm their commitment to fostering a more inclusive, future-ready, and digitally empowered Filipino workforce by expanding access to employment and learning opportunities across the country.

A comprehensive look at how SM Supermalls supports greener communities

A supplementary report on environmental impact: The SM Supermalls Sustainability Digest 2025: Work and Wins showcases how sustainability is deeply ingrained in SM’s mall operations for the benefit of its customers and surrounding communities
(L-R: Bel Gonzales, SM Supermalls Section Head for Sustainability; Kitchie Limoanco, SM Supermalls SVP for Corporate Marketing and Public Relations; George Cheung, SM Supermalls AVP for Waste Management & Sustainability Solutions; Engr. Liza B. Silerio, SM Supermalls VP for Corporate Compliance and Sustainability; Engr. Junias Eusebio, SM Supermalls VP for Operations; Joaquin San Agustin, SM Supermalls EVP for Marketing; Engr. Charles Singson, SM Supermalls AVP for Mall Operations, Mina Kahn, SM Supermalls AVP for Transport Management)

SM Supermalls has launched the “SM Supermalls Sustainability Digest 2025: Work and Wins,” its first report highlighting how sustainability is integrated into the company’s core strategies. The publication emphasizes SM’s commitment to keeping its nationwide network of Supermalls safe, resilient, and environmentally responsible, benefiting Filipinos and the surrounding communities it serves.

The report highlights SM’s environmental initiatives anchored on its key sustainability pillars: energy, water, and waste. Through the digest, SM Supermalls reaffirms its commitment to integrating responsible environmental practices into its operations, with a focus on building more resilient communities and strengthening environmental stewardship.

“What makes the sustainability approach of SM Supermalls unique is the scale in which we are able to implement our hard work. For us sustainability is not about mere compliance. It is deeply embedded in every aspect of operations across our nationwide network of most-loved Supermalls to serve our customers and communities better,” said Joaquin San Agustin, SM Supermalls Executive Vice President for Marketing.

SM Supermalls’ dedication to environmental responsibility dates back to the 90s, when Mr. Hans Sy, current Chairman of the Executive Committee of SM Prime Holdings, pioneered resource-saving initiatives, particularly by leading the installation of sewage treatment plants that recycle water for irrigation, sanitation, and air-conditioning.

Today, SM’s environmental efforts continue to evolve through integrated solutions in renewable energy, water stewardship, and waste management across its mall operations nationwide.

On energy efficiency, SM Supermalls Vice-President for Mall Operations Junias M. Eusebio highlighted the company’s increased reliance on renewables to support its long-term sustainability goals. “Not all solar energy can power the whole supply. But rather, it complements the energy mix of the grid plus the solar energy we generate.”

SM’s environmental programs have also expanded to involve broader customer touchpoints for deeper community engagement across the Philippines.

“Our scale gives us the unique privilege of involving our customers and communities across the country in the shared journey toward sustainability. SM not only strives to implement measures that preserve our natural resources, we also empower everyone to engage with customer touchpoints on sustainability at their most-loved SM mall,” said Liza B. Silerio, SM Supermalls Vice President for Corporate Compliance and Sustainability.

SM’s executives for sustainability and mall operations highlight its initiatives for water conservation, energy efficiency, and waste management. (L-R: Engr. Liza B. Silerio, SM Supermalls VP for Corporate Compliance and Sustainability; Junias Eusebio, SM Supermalls VP for Operations)

Moreover, SM Supermalls enhances community resilience against natural disasters by continuously upgrading its rainwater catchment basins, automated weather stations, and earthquake-monitoring systems. SM Supermalls has carried Mr. Sy’s vision forward by making sustainability a core part of how its malls are designed, managed, and operated.

Together with government institutions, local government units, stakeholders, and volunteers, SM Supermalls has strengthened its role in working for a cleaner, greener future for all.

SM Prime’s Net Zero 2040 target also aims to transition mall operations toward renewable energy use to help lower greenhouse gas emissions. These efforts are aligned with the United Nations Sustainable Development Goals, which promote environmental protection and climate resilience.

SM Supermalls continues to acknowledge its responsibility in supporting communities while safeguarding the environment. Be part of the SM Green Movement by taking part in sustainability initiatives at your nearest SM Supermall.

SM Supermalls executives Jason Penna, Asst. Mall Manager of SM Baguio, Pats Dy, Senior Asst. Vice President for SM Communities Marketing and Royce Cabunag, Asst. Vice President and Lead for SM Communities together with Lucien C. Dy Tioco, EVP of PhilSTAR Media Group; Gladys Vergara, chairperson of the Baguio Tourism Council; Atty. Raymond G. Panhon, regional director, CAR Department of Trade and Industry open the NakakaLocal Bazaar at SM City Baguio, championing Filipino MSMEs and local creativity.

This May, SM Supermalls, through its SM for MSMEs program, continues to support entrepreneurs and communities nationwide through a range of impactful initiatives designed to foster growth, create opportunities, and strengthen local economies. By providing platforms for businesses to expand and helping jobseekers connect with potential employers, SM remains committed to building thriving communities.

Through local bazaars, employment and business development programs, and regional trade fairs, SM serves as a catalyst for inclusive progress. The program helps MSMEs reach wider markets, gain valuable insights, and access opportunities that contribute to their long-term success and sustainability.

Celebrating Local Love at NakakaLocal Bazaar in Davao (May 8–10)

Kicking off the month is the PHILSTAR NakakaLocal Bazaar at SM City Davao from May 8 to 10, transforming the Annex Event Center into a vibrant celebration of Filipino creativity and entrepreneurship.

Timed with Mother’s Day, the bazaar offers a curated selection of thoughtful gifts, local crafts, and proudly Pinoy products, making it the perfect destination for families looking to celebrate with heart. Shoppers can discover unique finds, enjoy live performances from local artists, and experience the warmth of community through homegrown brands.

More than a retail event, NakakaLocal highlights how SM Supermalls provides MSMEs with high-visibility platforms that turn passion into progress.

Connecting Jobs and Businesses in Cebu (May 9)

Angkas CEO George Royeca, HE President Ferdinand Marcos Jr., LT Group Inc. President Micheal Tan, DTI Secretary Cristina Roque, Pasay Mayor Emi Rubiano, Go Negosyo Founder Joey Concepcion, PCCI Chairman George Barcelon and SM Supermalls Executive Vice President for Marketing Joaquin San Agustin, come together at Trabaho at Negosyo at SM Mall of Asia, reinforcing collaboration for livelihood and enterprise development.

On May 9, opportunities take center stage at SM Seaside City Cebu through Trabaho at Negosyo, a flagship program of the Philippine Center for Entrepreneurship – Go Negosyo. Happening at the Mountain Wing Atrium, the event brings together jobseekers, entrepreneurs, mentors, and employers in one accessible venue—offering free business mentorship, financial guidance, market linkages, and on-the-spot job opportunities.

A strong turnout of participants fills SM Mall of Asia, reflecting the growing demand for jobs, mentorship, and entrepreneurial opportunities.

A jobseeker at SM East Ortigas celebrates being hired on the spot at Trabaho at Negosyo—demonstrating how SM connects Filipinos to real opportunities.

MSMEs and aspiring entrepreneurs receive guidance from industry mentors, highlighting SM’s role as a hub for growth and learning

Through programs like Trabaho at Negosyo, SM Supermalls strengthens its role as a community hub for opportunity, helping Filipinos build livelihoods, grow businesses, and prepare for a future-ready workforce.

Showcasing Negrense Excellence at the Bulawan Trade Fair (May 26–31)

Closing the month is the highly anticipated Bulawan Trade Fair at SM City Bacolod from May 26 to 31, in partnership with the Association of Negros Producers (ANP). The fair serves as a premier showcase of Negrense craftsmanship, innovation, and product excellence, featuring a diverse range of food, fashion, home décor, and artisanal goods. It also highlights prestigious competitions such as the Bulawan Awards, Pilak Awards, and Balik Salig Design Competition, recognizing excellence in design and product development.

Visitors explore curated exhibits of award-winning products, celebrating excellence in design and product development from Negros Island.

More than a regional showcase, the Bulawan Trade Fair serves as a gateway to national opportunities, enabling MSMEs to scale from local enterprises into competitive brands through SM’s expansive retail network.

Negrense craftsmanship takes the spotlight at the Bulawan Trade Fair in SM City Bacolod, showcasing locally made products rooted in culture and innovation.

A Nationwide Platform for MSME Success

An artisan demonstrates traditional weaving techniques, preserving heritage while creating livelihood opportunities through SM’s platform.

Across all these initiatives, one thing remains clear: SM Supermalls is more than a retail destination—it is a platform for growth, collaboration, and nation-building.

By providing:

• High-impact marketplaces
• Access to mentorship and market opportunities
• Platforms for employment and entrepreneurship
• Strong partnerships with government and private sector organizations

SM continues to champion over 17,000 MSMEs nationwide, helping them connect with customers, expand their reach, and build sustainable businesses.

The Bulawan Trade Fair transforms SM City Bacolod into a dynamic marketplace where MSMEs connect with wider markets and new opportunities.

From Davao to Cebu and Bacolod, SM for MSMEs continues to make opportunities more accessible to Filipinos, demonstrating how the right support and platforms can help local enterprises flourish and succeed. Visit participating SM malls this May and join an initiative that empowers Filipino entrepreneurs while contributing to a stronger, more inclusive, and resilient economy.

To learn more, visit msme.smsupermalls.com or email [email protected].

Eastern Communications, together with the Philippine Domestic Submarine Cable Network (PDSCN) consortium, took part in a mangrove tree-planting activity in Purok Calubay on May 22. The initiative, carried out in line with the consortium’s post-Environmental Compliance Certificate (ECC) commitments, reflects its ongoing dedication to sustainable development and climate action.

Organized by the Department of Environment and Natural Resources – Environmental Management Bureau (DENR-EMB) in collaboration with the Bago City LGU, CENRO Bago, and other partners, the activity underscored efforts to protect coastal communities and promote environmental conservation.

The activity opened with an orientation led by Bago City Environment and Management Office (CEMO) Representative Rex Magbanua, who emphasized the critical role mangroves play in protecting coastal communities from storm surges and coastal erosion. He cited the impact of Super Typhoon Odette in 2021, which heavily affected Bacolod and the rest of Negros Occidental, as a reminder of the importance of strengthening climate resilience initiatives.

Mangrove tree planting is a community-driven initiative that helps protect coastlines, support marine biodiversity, and strengthen climate resilience. Through initiatives like these, organizations contribute to environmental protection efforts while supporting vulnerable coastal communities and advancing meaningful Corporate Social Responsibility (CSR) programs.

For communities such as Purok Calubay, mangroves serve as nature-based solutions that help mitigate flooding and soil erosion while supporting local livelihoods, including fisheries and other coastal resources.

“This initiative reflects our belief that creating meaningful impact goes beyond providing reliable and responsive connectivity,” said Jed Estanislao, Chief Marketing and Experience Officer of Eastern Communications. “By supporting sustainability-driven partnerships and community-centered programs, we aim to help strengthen environmental resilience, empower local communities, and contribute to long-term sustainable development.”

Through initiatives such as the mangrove tree-planting activity, Eastern Communications continues to advance programs that generate meaningful social and environmental impact. As it strengthens its footprint across the Philippines, the company remains dedicated to delivering future-ready connectivity solutions while supporting efforts that foster long-term value for communities and the environment.

To learn more about Eastern Communications and its upcoming partnerships, you may call 5300-7000 or visit www.eastern.com.ph.⁠