Top industry experts explore innovation and CX strategies for business growth

Transcend 2025 speakers, panelists, and Eastern Communications representatives [From L to R: Eastern Communications (EC) Chief Marketing and Experience Officer Jed Estanislao, Century Pacific Foods Inc. Executive Vice President Greg Banzon, aiVolution Asia Founder Maulik Parekh, ABS-CBN Business News Correspondent Mimi Ong, Concentrix Vice President Tonichi Parekh, EC Co-Coordinator Atty. Aileen Regio, SCMAP Vice President Pierre Curay, EC Chief Revenue and Innovation Officer Edsel Paglinawan, EC Co-Coordinator Jaeson Evangelista, and EC Business Consultant Mike Castañeda]
On April 8, 2025, Eastern Communications successfully held its Transcend Summit 2025 at Makati Shangri-La, bringing together more than 200 technology experts, industry leaders, and decision-makers to talk about how innovation boosts customer experience, turns obstacles into opportunities, and drives business growth. The occasion highlights Eastern Communications’ goal of surpassing client expectations by providing cutting-edge technological insights, dependable, high-tech, high-touch connectivity, and ICT solutions that support company resilience and digital transformation.
I am truly grateful for the valuable insights and opportunities I’ve gained through the summit hosted by Eastern Communications. In today’s fast-paced and ever-evolving world, it’s essential to stay ahead—not just in our expertise, but also in the tools we use and the trusted partners we collaborate with to ensure success in our respective fields. Eastern Communications delivered a powerful message about driving business growth and making operations more efficient and future-ready. The discussion on digital transformation was incredibly insightful, offering practical strategies to boost our businesses and adapt to the demands of the modern landscape.
Eastern’s international tech partners Cato Networks, Fortinet, Huawei, Sophos, Cisco, CloudSigma, Nexusguard, Pax8, and official media partners The Manila Times and Malaya Business Insight are enabling the Transcend Summit, which has as its theme “Powering the Future Through Innovation and Customer Focus.”
“Transcend Summit 2025 highlighted the importance of innovative solutions, leadership, AI and customer-centric strategies in today’s dynamic business environment,” stated Jaeson Evangelista, Co-Coordinator of Eastern Communications. “We are very grateful for our global technology partners for enabling us to share insights, emerging trends, and collaborate on future innovations as we continue to enhance our services and customer programs.”

Transcend 2025 Panel Discussion [From L to R: ABS-CBN Business News Correspondent Mimi Ong, aiVolution Asia Founder Maulik Parekh, Eastern Communications Chief Revenue and Innovation Officer Edsel Paglinawan, Century Pacific Foods Inc. Executive Vice President Greg Banzon, Concentrix Vice President Tonichi Parekh, and SCMAP Vice President Pierre Curay]
Hosted by TEDx Host Vanessa Caro and panel discussions moderated by ABS-CBN Business News Correspondent Mimi Ong, Transcend Summit 2025 featured keynote speakers and industry panelists sharing insights on the evolving digital landscape and the role of innovation in achieving sustainable growth.
Exploring the power of innovation
Greg Banzon, Chief Operating Officer and Executive Vice President of Century Pacific Foods, Inc., delivered a keynote speech on “Harnessing Innovation to Transform Challenges into Opportunities.” Drawing from his experience and citing instances from Century Pacific’s humble beginnings in the ‘70s, he emphasized how businesses can turn obstacles into strategic advantages through technology and forward-thinking solutions, like how Century Pacific transformed to one of the country’s leading manufacturers.
Meanwhile, Maulik Parekh, founder of aiVolution Asia, shared his insights on “How to Lead and Innovate with AI.” He explored AI’s disruptive impact on customer engagement, business optimization, and the essential leadership skills for success in the AI era.
Following Banzon and Parekh’s presentations was the Transcend Summit’s panel discussion with key industry experts: Pierre Curay, Vice President of the Supply Chain Management Association of the Philippines (SCMAP); Edsel Paglinawan, Chief Revenue and Innovation Officer of Eastern Communications; and Tonichi Parekh, Vice President of Concentrix.
The panelists explored the topic, “How Innovation and Customer Experience Is Critical for Business Success,” setting companies apart in an increasingly competitive digital economy. Discussions centered on how businesses can leverage emerging technologies to remain agile and competitive.
A trusted partner in digital transformation

Transcend 2025 Media Briefing [From L to R: Eastern Communications (EC) Chief Marketing and Experience Officer Jed Estanislao, EC Co-Coordinator Jaeson Evangelista, EC Co-Coordinator Atty. Aileen Regio, and EC Chief Revenue and Innovation Officer Edsel Paglinawan]
Eastern Communications elevated customer engagement with the relaunch of The Link VIP Club, unveiling its highest membership tier, Titanium, at the MET Museum in BGC on April 3, 2025. Eastern collaborated with artists Erika Mayo, Studiokashu, and Vico Cham Artism Gallery, for an exclusive, art-inspired showcase of the program’s premiere perks to complete the customer’s VIP experience.
The newest Titanium tier provides personalized business support, premium benefits, and tailored ICT solutions, further strengthening relationships and enhancing customer experiences of Eastern’s elite partners.
“We recognize that businesses need more than just reliable solutions—they need a trusted partner who understands their unique challenges and growth ambitions. Through the Link VIP Club and the new Titanium Membership tier, we are enhancing the way we support our clients by providing an even higher level of focused support, unmatched customer experiences, and utmost level of service,” said Atty. Aileen Regio, Co-Coordinator of Eastern Communications.
Eastern Communications, a dependable partner in promoting corporate expansion, gives businesses the resources they need to confidently handle digital transformation. Eastern may contribute its knowledge in promoting innovation, teamwork, and innovative solutions that keep companies ahead in a changing digital context at the Transcend Summit 2025.
Visit Eastern Communications’ website at https://eastern.com.ph/ to learn more about their offerings.