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Top-performing dealers in the Philippines are honored at the annual dealer conference

Recently, Toyota Motor Philippines (TMP) held its national dealership network’s annual Dealer Conference, which was followed by an awards ceremony to honor the top-performing dealers and dealer team members for 2022.

TMP emphasized the accomplishments of the dealership network throughout the ceremony, beginning with Toyota’s 21st consecutive Triple Crown for dominating sales of passenger cars, commercial vehicles, and overall sales. A historic 50% market share for the automotive sector was also recorded by Team Toyota Philippines, a first for the company since TMP began operations in the nation more than three decades ago.

“When it mattered the most, we came together as one team with one aim: to stand strong with each other so we could, most importantly, stand strong for our customers. As result, we were awarded with their trust and by their smiles,” TMP Chairman Alfed Ty said in his congratulatory message to the dealers. “As we celebrate our 35th year in the Philippines armed with the time-honored values of our shareholders, Toyota is more dedicated to doing what we do best—to continue producing happiness.”

Leading the list of awardees are the following dealerships that have received the major awards for the year:

President’s Award of Excellence

a.         Large Business Division – Toyota Pasig

b.         Medium Business Division – Toyota Marilao, Bulacan, Inc.

c.         Small Business Division – Toyota Tarlac City

President’s Customer Satisfaction Cup of Excellence

a.         Toyota Batangas City, Inc.

b.         Toyota Nueva Ecija, Inc.

c.         Toyota Mandaue North, Cebu

President’s Value Chain Award of Excellence

a.         Toyota Balintawak, Inc.

TMP also recognized the winners of the Special Awards, the Toyota Dealer Award of Excellence, and the Toyota Dealer Achievement Award for Overall Performance.

Atsuhiro Okamoto, president of TMP, also used his time on stage to honor and congratulate Team Toyota Philippines for not only their exceptional sales results but also for their dedication to provide customers the finest service and experience possible as the industry moves toward a higher caliber.

“2023 promises to be an even more amazing year,” said Okamoto. “I am confident that with the strongest product line-up in the country, the strongest dealers and, most importantly, the strongest team members and Toyota professionals ever, we will strive to be the best friend of every Filipino. Their trust is the strongest foundation for our future.”

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