Mekeni Food Corporation, one of Luzon’s biggest food manufacturers, begins a new fiscal year in April. The organization gathered its leaders and department heads in a simple gathering held recently in Marriott Clark to discuss their path forward to commemorate this new beginning.
“For two years, we threaded thru the competition through virtual meetings and coordination. It was especially hard for us because before COVID, we experienced one of the greatest threats in our business,” said Prudencio S. Garcia, president of Mekeni. “We looked at 2020 as our renewal year, and although it did not go as planned, the last two years gave us valuable lessons for us to further realize our mission.”
Not new to challenges, the company is bullish about its operations this 2022.
Despite the threats and challenges brought by COVID-19, African Swine Fever, supply chain issues, and global conflicts, Mekeni managed to improve its revenue, launch a new product line for entrepreneurs; grow its business in Visayas and Mindanao; maintain presence in export markets such as in Dubai, Australia Brunei, Bahrain, and just recently, its marine products are exported to the US.
Last February, it also launched its new campaign—Timplang Atin, Timplang Mekeni—and the new look of its flagship store and products, which signaled a new chapter for the brand.
In the event, Garcia thanked its employees for their role in the success of Mekeni.
“Our people are instrumental on why and how we survived the difficult times; and this event is a celebration of all our achievements especially the past two years. Moreover, we are here to remind each other of our bigger purpose—to raise others,” he said.
Despite the uncertainty brought on by the COVID outbreak, Mekeni stayed committed to its objective of serving the community through social responsibility programs like Galing ng Batang Mekeni, community pantry donations, disaster response activities, and annual gift giving to select organizations.
Mekeni is committed to expanding its business both domestically and internationally, as well as continuing to assist its community. “You can expect a better Mekeni in the future months and years now that the company’s priorities have been set—end consumers, business partners, and staff,” Garcia said.
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