Lahat Kasali, Lahat Kasalo.PilipinasKontraGutom movement begins distributing meals to areas where Filipino households are most affected by the Covid-19 pandemic, and the recent typhoons. Leading the distribution is Ronald McDonald House Charities through its McDonald’s Kindness Kitchen program
Since the launch of PilipinasKontraGutom last November it has been distributing meals nationwide to provide immediate relief for communities affected by the pandemic and the recent typhoons. With the pandemic and the recent typhoons, hunger incidence has worsened amongst Filipino families.
PilipinasKontraGutom is a multi-sectoral movement of Task Force Zero Hunger with the private sector and non-profit organizations working hand in hand to address the country’s concerns on involuntary hunger including: challenges on food production, food distribution and accessibility, hidden hunger and malnutrition, including immediate food needed during times of crises.
The founding private sector members of the movement comprised of Coca-Cola Philippines, Dole Philippines, J&J Philippines, McDonald’s, Metrobank and San Miguel Corporation have committed an initial 100,000 meals, and 3,000 infant kits to be distributed to areas in most need.
“While the public-private partnership is drawing up how we could address the complex problem that is hunger and malnutrition, we can’t forget those who remain to be hungry today. We are grateful for the private sector members who are committed to provide aid to our fellow Filipinos, especially during times of crises,” says Task Force Zero Hunger Chairman, Cabinet Secretary KarloNograles.
PilipinasKontraGutom movement has been able to provide warm meals to Filipinos in different parts of the country including: Bacoor, Caloocan, Manila, Makati, Pasig, Marikina, Parañaque, San Juan, Taguig, Quezon City, Camarines Sur, Albay, Catanduanes, Tuguegarao, Pampanga and Las Piñas.
In photo: RMHC team led by RMHC President Kenneth Yang ang RMHC Ambassador Cindy Yang together with Makati City Mayor Abigail Binay,
In photo: Rona Tanchico, Program Head of San Miguel Foundation and Kin Lichauco, Vice President and Head of Corporate Affairs of San Miguel Corporation,President and CEO of McDonald’s Philippines Kenneth S. Yang, Manila City Mayor Isko Moreno, Task Force Zero Hunger Chairman and Cabinet Secretary KarloNograles, Managing Director of McDonald’s Philippines Margot Torres and Public Affairs and Sustainability Director of Coca-Cola Philippines Jonah de Lumen-Pernia.
From left: RMHC Treasurer Robert Ramos M RMHC Vice President Margot Torres, Task Force Zero Hunger Chairman and Cabinet Secretary KarloNograles, Parañaque City Mayor Edwin Olivares and Dr. Maria Cristina F. Peñaflorida, OIC City Nutrition Office and Asst. CNAO of Paranaque
In photo: Ronald McDonald House Charities Team led by its Vice President Margot Torres and Executive Director Marie Angeles, together with Pasig City Mayor Vico Sotto, and Coca-Cola Philippines Public Affairs and Sustainability Director Jonah de Lumen-Pernia.
In photo: RMHC Vice President Margot Torres and Coca-Cola Philippines Key Accounts Manager Anna Taruc with Paranaque Vice Mayor Ading Cruz and Brgy. Captain Roel Pacayra.
The movement has also driven Unilever Philippines, RFM Corporation, DOLE Philippines, Century Pacific Food, Inc., and Lazada to launch Brand-Aid: Noche Buena Para sa Lahat. With Rise Against Hunger Philippines (RAHP) as partner NGO implementer, Brand Aid and its individual and corporate donors aim to provide 100,000 Noche Buena meal kits to RAHP beneficiary families.
Socio-civic organizations, Gawad Kalinga and Kabisig ng Kalahi have also join PilipinasKontraGutom, aligning their programs with the movement’s cause.
PilipinasKontraGutom invites every Filipino to participate in the movement. You may visit www.laginghanda.gov.ph. Private corporations, non-profit organizations and groups who would like to be part of the movement may send an email to [email protected].
