As Demi Lovato and Sam Fischer is now launching their new single “What Other People Say” by the help of RCA records, both artist shared their different reactons and emotions for the song’s music video that is out now and ready to be watch.
Directed by Dano Cerny, the video features both Sam and Demi set within a train carriage, showcasing them going about their own lives, but with a unity of emotion that highlights the song’s message of being alone together. Written by Sam before his single “This City” became a global hit, it was a song he always knew would be a duet and was blown away when Demi Lovato became the perfect person to accompany him on vocals.
Penned about a feeling of being alone and not wanting to let people down, the pairing takes two different lives and perspectives and unites them in one message of human experience, emotion and togetherness. With other 5 million worldwide streams since its release last week, is a truly special track with a powerful, moving and relatable chorus and is Sam’s first official single releases since “This City.”
Sam+Demi promo image (photo credit Angelo Kritikos)
Sam shares,“What Other People Say is a confession, realizing how far away you can get from who you are in an effort to be liked. It’s about the pressures of society and how getting caught up with the wrong things can change you.”
Demi weighs in about the song saying,“This song is a reflection on what it’s like to lose who you truly are in an effort to please other people and society. It’s why I wanted to make this song with Sam – ultimately it’s about two humans coming together to connect and find solutions to their problems.”
Aside from the big triump of Sam on his new single, he also shared that he was been awarded as YouTube’s first ‘Artist on the Rise’ for 2021, along with other previous winners like Mabel, Aitch, Freya Ridings, Mahalia, Beabadoobee and Celeste.
“What Other People Say”, by Sam Fischer and Demi Lovato, Is now available on Youtube and you can now stream it and other videos of RCA Records and Sonny Music.
