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Ajinomoto Group Announces Official Gold Sponsorship of the SEA Games and ASEAN Para Games in 2025, Promoting Well-Being Across ASEAN

 

Ajinomoto Group, a well-being leader in Southeast Asia for over 50 years, today announced its official Gold Sponsorship of the 33rd SEA Games and the 13th ASEAN Para Games, both of which Thailand will host later this year. This collaboration builds on the success of the regional ASEAN Victory Project®, already active in several ASEAN countries. Through this initiative, Ajinomoto delivers nutrition support powered by ‘AminoScience’ to enhance athletic performance while honoring local food cultures to promote health and well-being.

Dr. Gongsak Yodmani, Governor of the Sports Authority of Thailand and Board Member and Assistant General Secretary of the Organizing Committee for the 33rd SEA Games 2025 and the 13th Asian Para Games 2025, said that this year’s SEA Games and ASEAN Para Games are held under the theme “Ever Forward, Create Pride Together,” reflecting a shared commitment to progress through unity and cooperation toward collective advancement as one ASEAN region. He expressed his honor in partnering with the Ajinomoto Group, a global leader in food and nutrition, noting their shared vision to promote sports nutrition and well-being across ASEAN and emphasizing that proper nutrition is essential in helping athletes reach their full potential and succeed on the global stage. He added that this collaboration marks a significant regional milestone that enhances athletic performance, promotes balanced nutrition, preserves cultural traditions, supports economic growth, improves quality of life, and encourages the ASEAN community to prioritize health.

Mr. Ichiro Sakakura, President of Ajinomoto SEA Regional Headquarters Co., Ltd. and President of Ajinomoto Co., (Thailand) Ltd. added, “Ajinomoto Group has a long-standing legacy and deep commitment to supporting ASEAN. We are proud to serve as the Gold Sponsor of the 33rd SEA Games and 13th ASEAN Para Games. These events are more than just sporting spectacles, they are profound symbols of the passion, dedication, and unity that defines the people of this region. Our support includes providing nutritional assistance to sports associations, athletes, and sports academies in several countries under the ASEAN Victory Project®.”

“As a pioneer in amino acid research, we leverage our proprietary ‘AminoScience’ to deliver on our promise of ‘Eat Well, Live Well.’ through a wide array of products and solutions that improve lives. We have applied over 20 years of ongoing expertise in the sports sector across our Southeast Asian subsidiaries. Now in its eighth year, the ASEAN Victory Project® empowers athletes to achieve their peak performance. This initiative includes nutritional support for national sports associations, athletes, and sports academies. In addition to amino acid-based products such as ‘aminoVITAL®,’ we also provide comprehensive nutritional guidance and promote our Winning Meals Kachimeshi® program, which integrates seamlessly with ASEAN’s diverse culinary cultures.”

In Thailand, the Winning Meals Kachimeshi® program has been adapted in collaboration with the Sports Authority of Thailand we support the renovation of the Ajinomoto Victory Canteen, a dining and activity space for Thai national athletes. The initiative combines nutrition education with well-being support to help athletes reach their full potential.

In keeping with this ethos, the SEA Games and ASEAN Para Games foster camaraderie and unity throughout ASEAN in addition to encouraging young people to lead healthy lifestyles. Ajinomoto Group is pleased to contribute to the regional realization of the “Eat Well, Live Well” concept through the power of sport and science-based nutrition.

The Winning Meals Kachimeshi® program provides wholesome, delectable meals to athletes throughout intense training and competitions. It uses items like AJI-NO-MOTO®, RosDee®, Takumi Aji®, and YumYum® to make menus that are carefully tailored to the many ASEAN culinary traditions.

 

 

 

 

 

 

 

 

December 23, 2025 by
Food, Lifestyle

A Holiday Feast: Pasko Salubong at Estancia de Lorenzo

There is just one day left to savor the flavors of Noche Buena at Estancia de Lorenzo!

Christmas is almost here! Tomorrow, Estancia de Lorenzo will host Pasko Salubong, an evening that will thrill both foodies and holiday enthusiasts.

A supper buffet at Lorenzo’s Modern Filipino Cuisine, which features a variety of Modern Filipino foods influenced by Noche Buena mainstays, is the focal point of the celebration. Customers can enjoy classic flavors that have been updated with a modern touch, making for an intriguing and familiar dining experience.

Please visit Estancia de Lorenzo’s main social media accounts for reservations and full information. Make sure you follow the Facebook page of Estancia de Lorenzo, which has been verified.

Avoid doing business with any Facebook sites that aren’t legitimate and verified for your own safety. Please only use their official website for all transactions.

 Facebook:  https://www.facebook.com/estanciadelorenzorizal

 Instagram:  @estanciadelorenzo.official

 TikTok:  Estancia de Lorenzo Rizal

 Website:  estanciadelorenzo.ph

Experience  the  flavors,  excitement,  and  warmth  of  Filipino  Christmas  tomorrow at  Estancia  de  Lorenzo. 

December 23, 2025 by
Food, Lifestyle

A new address for stylish stays and celebrations in Quezon City: The Tribute Hotel

Right in the heart of Tomas Morato in Quezon City, touted as the “Entertainment Capital of the Philippines,” lies The Tribute Hotel Quezon City, a chic and comfy hotel quietly making its mark as one of the city’s newest lifestyle destinations for staycations or dazzling celebrations.

An establishment that blends comfort, thoughtful design, and a sense of ease that feels both modern, welcoming, and rejuvenating, The Tribute Hotel had its soft opening in November 2024. Since then, the hotel has been drawing attention for offering a refined yet relaxed stay experience in one of Quezon City’s most vibrant neighborhoods.

 

With a design that eyes both business and leisure travelers, The Tribute Hotel offers well-appointed rooms that balance function and comfort. Currently available for booking are the Deluxe Room and Superior Twin Room, both equipped with lifestyle essentials such as flat-screen TVs, unlimited Wi-Fi, safety deposit boxes, mini refrigerators, kettles, and complete bathroom amenities.

Deluxe Rooms, on the other hand, come with a bathtub and the option of twin or queen beds at the same rate, while Superior Twin Rooms feature a sleek shower setup. Guests also enjoy access to the hotel’s pool, gym facilities, and breakfast for two already included in published rates. A larger Junior Suite is set to open next year, expanding the hotel’s offerings even further.

Beyond its rooms, The Tribute Hotel positions itself as a versatile venue for gatherings of all kinds. Its three function rooms—Ibiza, Valencia, and Mallorca—are designed to host everything from intimate meetings to milestone celebrations. Ibiza, the largest at 165 square meters, can accommodate up to 120 guests, while Valencia and Mallorca offer more intimate settings for smaller groups. Banquet menus are curated by the hotel’s in-house kitchen, with flexible options tailored to different budgets and occasions.

Adding to the hotel’s lifestyle appeal is Don Tomas, its signature restaurant, which serves Spanish fusion cuisine in a stylish yet approachable setting. Here, classic Spanish flavors are reimagined with modern touches, making it a go-to spot for both hotel guests and local diners. This holiday season, The Tribute Hotel also rolls out special Christmas buffet dinners on December 24 and 31, priced at Php 2,000 nett per person, from 6 p.m. to 10 p.m.

As a new player in Quezon City’s hospitality scene, The Tribute Hotel QC is carving out its niche by offering more than just a place to stay. With its central location, thoughtful amenities, flexible event spaces, and growing dining experiences, it presents itself as a destination where stays, celebrations, and everyday moments feel effortlessly well put together.

The Tribute Hotel Quezon City is located at 99 Scout Gandia, Brgy. Sacred Heart, Tomas Morato, Quezon City. For bookings and reservations, visit the hotel’s Facebook and Instagram pages, email [email protected], or call 0977 203 3805.

A festive peek at the hotel’s future as a social hotspot

Over the weekend, the hotel offered a glimpse of its potential as a social hub when it hosted the annual Christmas gathering of the Filipino Bloggers Network (FBN), a prestigious group of some of the country’s most recognized members of the blogging community.

The celebration unfolded as a relaxed, convivial evening—filled with shared stories, good food, and laughter—reflecting the kind of warm, community-driven experiences the hotel aims to create. Rather than a formal affair, the night felt like a reunion, made more memorable by the hotel’s attentive service and comfortable, inviting spaces.

The FBN also extends its heartfelt thanks to all the generous sponsors for their invaluable support in making the FBN Christmas gathering a success. Their partnership, contributions, and unwavering commitment helped bring the celebration to life and created a memorable experience for everyone involved. The group truly appreciates the trust and collaboration, and will be looking forward to more meaningful partnerships in the future.

 

 

 

December 22, 2025 by
Food

Fisher Mall launches a sardine line and plans to grow significantly by 2026

Fisher’s Best Sardines comes in Original (Tomato Sauce) and Chili Added variants, available for only ₱22, offering an affordable, convenient, and nutritious addition to everyday meals.

As it closes in 2025, Fisher Mall opens the historic Fisher’s Best Sardines, honoring the Del Rosario family’s long history of supporting local fishermen and reestablishing the mall’s connection to its fishing past. With the announcement of expansion plans for 2026 and the entrance of new international brands, the mall’s historic year comes to an end with this launch.

Fisher’s Best Sardines, which are sourced directly from Zamboanga fishermen, are priced at just ₱22 per can and come in Original (Tomato Sauce) and Chili Added varieties. The sardines, which combine cost, convenience, and nutrition with Easy Open lids and a natural source of Omega-3, provide Filipino families a premium staple that satisfies both traditional and contemporary living demands.

“Fisher Mall has always been a reflection of our roots,” said Raymond del Rosario, President of Fisher Mall Group of Companies. “With Fisher’s Best Sardines, we are celebrating the hardworking fisherfolk whose dedication makes this possible, while innovating to create products that support their livelihoods and meet the evolving needs of our customers.”

Expanding Retail Choices
In 2025, Fisher Mall expanded its retail mix with the addition of global brands such as HLA, Planet Sports, Skechers, and Converse—broadening fashion and lifestyle options for today’s shoppers. Even with this growing international presence, the mall continues to anchor its identity in community needs, ensuring that its retail mix remains accessible, intentional, and reflective of what families and everyday consumers truly look for in a neighborhood destination.

At the same time, Fisher Mall has strengthened its support for proudly Filipino products and local entrepreneurs. From introducing Fisher’s Best Sardines to spotlighting MSMEs and homegrown merchants, the mall continues to champion offerings that bring value without compromising quality. This balance between global variety and local pride reinforces Fisher Mall’s role as a community hub where shoppers can discover both new experiences and familiar favorites.

Looking ahead, Fisher Mall’s Quezon City branch is set for expansion in 2026, creating additional space for tenants, improving accessibility, and giving local suppliers—including Zamboanga fisherfolk—greater reach in Metro Manila. The mall will also continue hosting community-focused events and shared activity spaces, reinforcing its dual mission of retail innovation and social impact.

“As we move into 2026, Fisher Mall remains dedicated to uplifting local communities, expanding meaningful retail choices, and creating experiences that reflect our values of tradition, quality, and social responsibility,” Del Rosario emphasized.

Go to https://www.facebook.com/OfficialFisherMall to learn more about Fisher Mall’s accomplishments and projects.

 

 

 

 

December 15, 2025 by
Food

CDO Marks 50 Years With the Holiday’s Perfect Pair: CDO Holiday Ham and Danes Queso de Bola

Manila, Philippines – For 50 years, CDO Foodsphere, has been part of Filipino Christmas celebrations, from Noche Buena gatherings to holiday gifting with loved ones. This year, CDO marks its golden anniversary by spotlighting two enduring symbols of the Filipino holiday table: CDO Holiday Ham and Danes Queso de Bola.

At the media event “Unwrapping the Holiday’s Perfect Pair” held at Manila House, CDO welcomed guests for an immersive holiday experience designed to spark creativity, connection, and celebration. The program showcased how the perfect pairing of CDO Holiday Ham and Danes Queso de Bola continues to make gatherings special, whether served during Noche Buena, shared at parties, or given as thoughtful gifts.

A ThreePart Program That Brought Christmas to Life

Food Flight: A Flavor Journey With the Perfect Pair

Guests enjoyed a guided tasting featuring three recipe applications using CDO Holiday Ham and Danes Queso de Bola, a playful but elevated showcase of how the duo can transform festive meals. The Manila House resident chef created especially for the event Holiday Ham & Pineapple Skewers with Honey Mustard Glaze, Danes Queso de Bola Truffle Croquettes, and Holiday Ham & Queso de Bola Breakfast Pandesal.

The segment highlighted the versatility of both products, familiar enough to feel nostalgic, yet dynamic enough to inspire new traditions.

Holiday Tablescaping: Style Meets Celebration

Next, Laureen Uy, recognized as a fashion blogger and a leading voice in lifestyle and entertaining, showed how holiday hosting can be elevated through thoughtful tablescaping. Known for her bold combinations, refined eye for detail, and innate sense of visual storytelling, she was the perfect fit for this workshop, demonstrating how styling a table can set the tone for a warm and memorable holiday celebration.

Her approach balanced modern aesthetics with personal warmth, layering textures and linens to instantly add depth, mixing warm neutrals with metallic accents for a festive palette, adding meaningful touches like handwritten cards and fresh herbs, and making her centerpieces the CDO Holiday Ham and Danes Queso de Bola.

Laureen reminded guests that preparing a table is an act of care, more than decoration, it’s a gesture that tells loved ones they’re welcome, even before the first bite is served.

Masterclass: Perfect Pairing Charcuterie Workshop

The most interactive segment of the afternoon was a hands-on masterclass facilitated by Chef Marvin Agustin, who guided attendees in building their own festive charcuterie boards. While many first met him on screen, he has since become one of the country’s most celebrated restaurateurs, with multiple beloved dining concepts under his belt, including his newest restaurant that recently earned the prestigious Bib Gourmand recognition from the Michelin Guide. He emphasized that great charcuterie balances both taste and storytelling, contrasting textures, colors, and shapes arranged with intention.

What made this segment memorable was its experiential nature, every attendee created and took home a personalized holiday board, making the workshop not only instructional but personal and fun.

The Holiday’s Perfect Pair, More Than Traditions, A Shared Experience

Throughout the event, CDO’s message was clear: the holiday season is about coming home, to flavors, to milestones, and to the people who matter.

“As CDO celebrates its 50th anniversary, this moment reminds us of what matters most, Filipino families brought together by food that feels like home,” said Dr. Charmaine OngCastro, Senior Vice President for Purchasing, Treasury and Corporate Governance. “Every home that welcomes CDO into their celebrations becomes part of our story, and we are grateful to be part of theirs.”

“What we appreciate most about gatherings like today is seeing how people bring our products to life, not just through recipes, but through stories,” shared Jason Ong, Vice President for Emerging Businesses. “If these stories reach more families and inspire moments around the table this Christmas, then we know we’re creating moments that truly matter.”

The true essence of Christmas is the joy of giving, choosing gifts that carry warmth and meaning. For many Filipino families, that joy is often expressed through food that feels personal and thoughtful. Whether it’s prepared at home or shared with others, the right pairing can instantly make the season special.

For that special regalo, it’s the two that counts, CDO Holiday Ham, made from 100% premium whole meat of tender pork hind leg, the best cut for hams, perfectly paired with Danes Queso de Bola, with its bright red ball and creamy, indulgent flavor that brings festivity and nostalgia to every holiday table, the kind of rich, familiar taste that instantly reminds you that Christmas has arrived.

“We invite everyone to rediscover why this holiday pairing continues to hold its place at the center of Filipino celebrations. Every family celebrates Christmas differently, but this simple Holiday pairing remains constant, one that brings comfort, familiarity, and connection,” said Marketing Manager Janna OngSantos.

A Christmas Celebration Through and Through

Beyond the three signature segments, guests enjoyed a full Christmas table and grazing spread, complete with CDO Holiday Ham and Danes Queso de Bola, a visual and flavorful reminder of why these products remain musthaves on every Filipino holiday table.

CDO executives Jao Ong, Senior Customer Development Manager, Bernice Jalgalado, Vice President for Marketing, and Sammy Sih, Executive Vice President, also graced the celebration, reinforcing the company’s collective commitment to shaping the next 50 years of meaningful mealtimes.

The afternoon ended with a delicious lunch, more festive moments, and guests taking home their handcrafted charcuterie boards. Long after the season ends, what stays with us are not the presents we opened, but the moments we shared, and the people who made us feel at home.

 

December 11, 2025 by
Food

A delightful new era for Gardenia: Diversifying beyond baking through spread, noodle and coffee brands that complement your daily fresh bread

For 27 years, Gardenia has led the industry in modernizing breadmaking in the country and in offering daily fresh bread to Filipino families nationwide. In line with the company’s mission to provide an assortment of great-tasting and enjoyable bakery, food and beverage products, Gardenia introduced new brands that greatly complement its freshly baked breads.

A new era which began with Delicia, the company’s very own chocolate spread formulated to delight homes, Gardenia’s journey towards diversifying reached a new milestone in 2023 with the introduction of a new coffee brand, Coffee Smile, which brings joy and satisfaction in every cup, and Happy Mie, an authentic mi goreng instant fried noodle produced in Indonesia, where the best mi goreng is made.

Delightfully Delicious with Delicia!

Delicia Chocolate Spread is a delightful treat for anyone who loves chocolate! Available in Hazelnut Chocolate and Milky Chocolate, Delicia offers a rich, creamy texture that’s perfect for spreading on your Gardenia Classic White Bread or Pandesal.

The smooth spread glides effortlessly over bread, making every bite a pure chocolate bliss.

You can also try the newest variant, the Delicia Salted Caramel and enjoy the exquisite blend of sweet, butter caramel flavor with a pinch of sharp-salty taste that you can pair with bread, biscuits, waffles, and even fruits!

Whether for breakfast, merienda, or as a snack on its own, Delicia brings sweetness and satisfaction to any moment. Indulge in this delightful chocolate spread and taste the magic yourself!

Ibang klaseng meal time with Happy Mie!

Happy Mie Mi Goreng captures the true essence of Indonesia’s beloved stir-fried noodles. Through its savory sweet soy sauce with a spicy kick and the delicious texture of its smooth and firm noodles, it guarantees an authentic, flavorful experience at an affordable price. Whether you choose the classic Original or the fiery Hot & Spicy variant, every bite delivers an irresistible burst of flavor that transports your taste buds to the vibrant streets of Indonesia, where mi goreng originated.

And now, happiness comes in even more flavors! Happy Mie is also available in Mamielicious variants. The Happy Mie Chicken mamie offers a hearty, flavorful broth paired with perfectly firm noodles, while the Beef mamie delivers a rich, savory broth with the same satisfying noodle texture.

Moreover, Happy Mie also takes the happiness to a cheeeeeesy new level with its Happy Mie Mi Goreng Cheese flavor bringing a cheesy umami twist to mi goreng’s classic sweet, savory, spicy flavors.

From the bold flavors of Mi Goreng to the comforting Mamielicious taste of Mamie, Happy Mie has a variant for every craving, made with high-quality ingredients and ready in minutes. It’s the perfect choice for busy students, young professionals, and anyone craving a satisfying meal anytime, whether dining solo, sharing with friends, or enjoying with family, making mealtime happier.

Smile Sarap in every cup with Coffee Smile!

Coffee Smile by Gardenia is the perfect pair to your favorite Gardenia breads! Hot or cold, it brings smiles in every cup with its cafe-style flavors. Coffee Smile offers two exciting variants: Cafe Latte and Mocha Latte.

Whether you prefer Cafe Latte — a perfect blend of coffee and milk, or the rich chocolate goodness of Mocha Latte, Coffee Smile brings a coffee shop experience at an affordable price. Its aromatic taste makes it a perfect treat for any time of day, from morning to night, Coffee Smile will bring delicious smiles in every cup.

Unlimited Pairing Possibilities

With this new era for Gardenia, consumers can enjoy a variety of food pairings that are all filling and delicious. From morning, lunch, merienda, dinner and even midnight snacks, whether you’re craving for a sweet spread for your pandesal, café-style hot or iced coffee with your muffin, or the spicy goodness of mi goreng as palaman for your classic white bread, Gardenia has got you covered.

For Gardenia Philippines, it remains committed to producing your favorite bread that’s always freshly baked and masarap kahit walang palaman; but now, you can also look forward to more world-class Gardenia products that go beyond baking — with Delicia, Happy Mie and Coffee Smile — delightful products that complement your daily fresh bread.

 

 

December 11, 2025 by
Food, Lifestyle, Sports

SM Supermalls: What’s New? Bigger Experiences, Bigger Thrills in Cebu

Having more opportunities to learn new things makes life more enjoyable. When you keep expanding the activities you love, you get to enjoy life to the fullest, from little errands to larger trips!

With intriguing brands coming your way—now closer than ever, right here in Cebu—SM Supermalls ushers in a new era of firsts to explore and discover. The greatest experiences are now accessible thanks to SM Supermalls, eliminating the need to travel between different regions.

Sweet & Savory at SM City Cebu

Craving for some authentic Japanese food experience? Check out the newly opened YAYOI—savor the taste of traditional Japanese Teishoku, offering a completely satisfying set meal of main entrée, steamed rice, miso soup, and seasonal sides.

Lookout for these food spots heading your way this May, serving food items you’ll love closer to you:

  • Manam—a celebrated Filipino bistro offering both classic and modern interpretations of traditional dishes is opening its first-in-Cebu branch this May 26.
  • Ooma—a modern Japanese dining spot known for its bold flavors and creative dishes, blending traditional Japanese cuisine with contemporary twists. It is opening its first-in-Cebu store this May 28.
  • Café Laguna—a well-established Filipino restaurant chain, renowned for its authentic Tagalog-style dishes, bringing the comforting flavors of Luzon to the Visayas, is set to open this May 8.
  • Abaca Baking Company—beloved Cebu-based café and bakery chain serving artisan-crafted breads, all-day breakfast offerings, and premium coffee selections, opening this May 10.
  • Ramen Kuroda—a popular Japanese restaurant serving authentic, high-quality ramen, crafted with homemade noodles and rich, flavorful broths.

Indoor Sports & Japanese Favorite Meals at SM J Mall

The experience of Japan continues in Mandaue City, Cebu with Yuki-Kun—savor Japanese cuisines, featuring familiar flavors and beloved dishes available at the mall’s Food Hall area.

Expect more fun soon with even more First in Cebu experiences:

  • Ramen Nagi—authentic, customizable ramen bowls featuring rich, savory soup and handcrafted noodles, because yourJ Mall experience isn’t complete without a sizzling bowl of this Japanese favorite.
  • iSwing Golf Arena—enjoy a round of golf without the scorching heat of the sun, all thanks to their indoor, high-tech golf simulation experience.

Coffee & Treats at SM Seaside City Cebu

Satisfy your sweet cravings with these new dessert and dining destinations opening their first stores in Cebu:

  • Beard Papa’s—Japanese cream puff chain known for its freshly baked choux pastries which opened last April 25.
  • Conti’s—the Filipino bakeshop beloved for its iconic cake specials and signature comforting savory dishes, opened its first-in-Cebu store last April 30.

Giving coffee lovers more to look forward to, the rapidly growing Pickup Coffee headlines their upcoming first-in-SM premium café concept, offering elevated brews perfect for a productive lifestyle.

There are always items to add to your itinerary. Discover thrilling firsts and push boundaries at SM Supermalls in Cebu.

Discover the #NewEraOfFirsts by expanding your horizons in Cebu, exclusively at SM Supermalls.

For the most recent information and activities, remember to check www.smsupermalls.com or like and follow @smsupermalls on social media!

 

 

 

 

 

 

December 11, 2025 by
Food, Lifestyle

Discover Instagram-worthy locations in Davao’s BEST NEW Firsts

 

As SM Supermalls ushers in a daring new era with changing treasures particularly for you, this month represents a new chapter for Davao.

With the opening of its Expansion Building, SM City Davao, the first and biggest SM mall in Mindanao, offers every Davaoeño new urban experiences. Every location, from chic hangouts to Instagram-worthy dining scenarios, is created with feed goals in mind.

With more than 120,000 square meters of additional space, this is more than just an expansion—it’s a dynamic location designed to bring fashion, shopping, and leisure together in ways you’ve never seen before. This demonstrates that we at SM Supermalls genuinely have everything you need.

Dining Hotspots Ready to Serve You

Hungry? You’re in for a culinary treat as we bring you a lineup of handpicked restaurants serving everything from casual fine dining to comforting Filipino classics and bold Singaporean flavors.

  • Brique– If there’s one thing our bisaya brothers from Cebu know best, it’s good food! Bringing their distinctly Cebuano flavors for the first time in Davao, Brique—soon to open at the 2nd Level, Main Mall Expansion—combines modern cuisine with a provincial touch that’ll fondly remind you of nanay’s home cooking.
  • Nanyang – For the first time in Davao, get the best of what Singapore has to offer. Serving some of Southeast Asia’s finest delicacies, Nanyang at the 1st Level, Main Mall Expansion, delivers hearty dishes that cater to the Filipino palate. From aromatic Laksa to savory Curry Chicken Rice, the possibilities are endless.

The Joy of Fluffiness

Making its first mark in Davao, Puffy’s is bringing its signature charm to the 1st Level, Main Mall Expansion. Known for its cloud-like soufflé pancakes, this sweet spot is the newest must-try in SM Supermall’s irresistibly crave-worthy lineup. Whether you go for Original, Crème Brûlée, or Tiramisu, every bite is delightfully light and perfectly Instagrammable!

Your Unique Finds

Looking to add a little more everyday flair? From customizing your Aquaflask tumbler to finally grabbing that self-help book you’ve been eyeing—or even spotting that one item you didn’t know you needed—discover a specially chosen mix of finds to make your every visit more exciting.

  • Aquaflask– Find their newest designs at the 2nd Level, Main Mall Expansion and drink in style! Now fully customizable, these vacuum-insulated bottles let you enjoy your cold or hot drinks anywhere without breaking the bank.
  • Gashapon Bandai – Collect high-quality gacha toys, keychains, and accessories while having a bit of thrill—or dismay—with the first Gashapon Bandai in Davao at the 2nd Level, Main Mall Expansion. From Dragon Ball and Gundam to Demon Slayer and Pokémon, just pop a coin into these vending machines and score a surprise collectible.
  • Fully Booked– For the first time in Davao, a true bookworm’s haven awaits. Find your next great read as you experience a warm, cozy ambiance here at the 1st Level, Main Mall Expansion. Featuring a wide selection of books across various genres—including hard-to-find titles—Fully Booked is a true bibliophile haven.
  • Flying Tiger – In search of unique knick-knacks and quirky finds? For the first time in Davao, Flying Tiger at the 2nd Level, Main Mall Expansion is the novelty store for you. Liven up your living space and personalize your room with their playful crafts, trinkets, and ornaments.

Level Up Your Style

Who says activewear has to be drab? For the first time in Davao, Anta at the 1st Level, Main Mall Expansion lets you turn the gym into your personal runway. Featuring a premium sports line of ready-to-wear apparel, trainers, and bags, it’s everything you need to break a sweat—in style!

Every area is designed to enhance the aesthetics of your feed, from accessories and funny objects to fashion finds and food hotspots that will make you drool. Enjoy carefully chosen experiences here in this #NewEraOfSMSupermalls, not just to enjoy but to share, regardless of how you spend your time.

For the most recent information and activities, don’t forget to check www.smsupermalls.com or like and follow @smsupermalls on social media!

 

 

 

December 11, 2025 by
Beauty, Food, Lifestyle

Cebu’s Greatest New Firsts: Tiny Getaways Designed Just for You

Metro Cebu greets you this month with tasty treats, entertaining discoveries, and welcoming new locations. Long weekends are a great opportunity to try something new because they give you more time to relax, whether you’re slowing down, rejuvenating your routine, or just in need of a quick bite.

Evolving finds are waiting for you in this daring new era of SM Supermalls, where everything has been carefully chosen to fit your lifestyle, whether you’re lounging alone or hanging out with friends. We genuinely have everything you need at SM Supermalls, so these new experiences—from food to lifestyle—are here to make ordinary times in the places you already adore even more memorable.

Where Delight Awaits You in SM City Cebu

In the heart of the city, SM City Cebu keeps things exciting with spaces and experiences that feel fresh. Its expanded mix features curated brands, exceptional dining, and premium finds—all handpicked to fit the way you shop, connect, and relax. From carefully selected lifestyle picks to specially chosen finds, here are a few worth checking out to make your next visit even more memorable.

Smart Home Innovations

  • Dyson – This first in Cebu is ready to turn your everyday chore into something you’ll actually look forward to! Step into a world of sleek design and smart technology here at SM City Cebu—where tasks, from cleaning to hairstyling, will feel less like a chore and more like a treat. From effortless hair styling to powerful home must-haves, we’re all about making your life smoother, smarter, and a little more stylish.

Italian Favorites

  • Cibo – Craving the kind of comfort only a perfectly twirled forkful of pasta can give? We’ve got you. At Cibo in SM City Cebu, you’ll find Italian classics made the way they should be—fresh, flavorful, and timeless. From hearty pastas and wood-fired pizzas to refreshing salads and signature desserts, consider your taste buds officially on a holiday—no passport required!

Bookworm Picks

  • Fully Booked x Kinokuniya– Open a new chapter at the Second Level of SM City Cebu with the first-ever Fully Booked x Kinokuniya in Cebu. Step into a world of stories and ideas—where Japanese-language titles, bestselling novels, and timeless classics meet creative journals, unique stationery, and lifestyle treasures. Every shelf invites you to discover something new, spark your imagination, and take inspiration home with you.

Your Gateway to the Unexpected at SM Seaside City Cebu

With its stunning seaside views, SM Seaside City Cebu sets the stage for experiences that feel a little out of the ordinary. From standout dining with breathtaking backdrops to unique stores and activities that will make your long weekend even more exciting, each stop is here to bring something unexpected to your day. Check out these picks worth discovering on your next day out.

Authentic Bites

  • Co. Limited – Craving a little thrill on your plate? The wait is over—Co. Limited is bringing the vibrant flavors and energy of Thai street food to Cebu for the very first time. Opening September 30 at SM City Cebu, get ready to savor bold bites and an experience you won’t forget. With a fresh pairing of elevated touches, every bite is chosen to keep your taste buds on their toes from zesty salads to sizzling stir-fries! Peep this crave-worthy eat at the Upper Ground Level, Seaview Wing.

Style Stop

  • Issy – Effortless beauty makes its first mark in Cebu at the Second Level, Seaview Wing—bringing makeup and skincare essentials that are easy to use, versatile, and endlessly chic. From everyday staples to bold statement shades, each piece is chosen to let you play, experiment, and discover your own kind of glow.

Cebu’s newest experiences are here to offer you more carefully chosen ways to spend your day, from tasty firsts to lifestyle choices. This #NewEraOfSMSupermalls has something new in store for you, whether it’s a quick excursion alone or a day out with friends.

For the most recent information and activities, don’t forget to check www.smsupermalls.com or like and follow @smsupermalls on social media!

 

 

 

 

December 11, 2025 by
Food, Lifestyle

Barique: A Premium Filipino Lambanog from Quezon Province Enters the Market

Before craft spirits and modern cocktails became popular on today’s bar menus, Filipinos were already enjoying a traditional drink close to home: lambanog. Distilled from coconut nectar and perfected over generations, lambanog has long been part of Filipino culture—shared during celebrations, gatherings, and late-night conversations. It represents both hospitality and the stories of our rural heritage. It is bold, familiar, and proudly Filipino.

Today, this beloved local spirit steps into a new chapter.

Introducing Barique: Traditionally Rooted, Premium by Design

Proudly crafted in Quezon Province, Barique brings a fresh take to classic lambanog for today’s Filipino celebrations. By honoring time-tested distillation practices while integrating modern quality standards, Barique transforms the well-known coconut spirit into a refined, world-class liquor.

Smooth, sweet, and boldly warm, Barique highlights what lambanog can become when craftsmanship, culture, and innovation come together.

It is available in two refined variants:

  • Barique Gold – 45% ABV, ₱3,999 (750 mL)
  • Barique Silver – 40% ABV, ₱2,599 (750 mL)

A Spirit Fit for Today’s Lifestyle

Although delightful when sipped neat, Barique was designed to shine in contemporary cocktail culture. Its clean and elegant profile works beautifully in tropical mixes, elevated island-inspired drinks, or modern twists on classics like the old-fashioned or gin fizz.

Its bold yet silky character also pairs naturally with food, making it a standout choice for Filipino dining. From grilled seafood to crispy pork dishes and rich coconut-based specialties, Barique’s warmth enhances flavors and elevates any meal.

“Barique is more than a drink—it’s a sophisticated expression of Filipino heritage. We aim to honor lambanog’s deep cultural roots while introducing a polished version that fits today’s more diverse and discerning market,” said Maura Pasciolco, General Manager of Pacificroots Coconut Products Manufacturing. ⸻

Celebrating Filipino Craftsmanship and Innovation

Barique expands the lineup of locally made products from Quezon, produced by Pacificroots Coconut Products Manufacturing, a subsidiary of Pasciolco Agri Ventures—the same company behind the well-known Quezon’s Best products.

As Quezon is the birthplace of lambanog, Barique represents local pride and creativity. It preserves the drink’s cultural identity while elevating it through world-class distillation and sanitation standards, ensuring safety, refinement, and consistent quality.

“By offering Barique at a more accessible price point, more Filipinos can now discover and appreciate the craftsmanship behind their very own lambanog,” added Lito Pasciolco, owner of Pacificroots Coconut Products Manufacturing.

A Tribute to Tradition

With each bottle, Barique encourages Filipinos to honor both their heritage and the dynamic spirit of modern Filipino living. Whether served during intimate gatherings, big celebrations, or given as a meaningful gift for life’s milestones, Barique is a proud testament that world-class spirits can be crafted in the Philippines.

Barique is now available online through quezonsbest.com and Lazada, and will soon be offered on Shopee and select retail stores nationwide, including S&R, Landers, and Marketplace.

Further details about Barique can be found at barique-lambanog.shop.

December 10, 2025 by