Monthly Archives

July 2024

Entertainment

The five-member Filipino boy band SB19 makes a triumphant comeback on “THE FIRST TAKE” with a moving rendition of “MAPA”

SB19, who made waves a while back when their official lyric video for “MAPA,” surpassed 100 million views, is returning to “THE FIRST TAKE” with a brand-new rendition of another popular song.

On July 15, Monday, at 9:00 p.m. Manila time, their second performance video for “MAPA” debuted, after their viral smash “GENTO,” which they played during their launch on YouTube channel “THE FIRST TAKE” on July 1.

SB19’s second performance on THE FIRST TAKE will feature the poignant song “MAPA,” which stands in stark contrast to the explosive “GENTO.” While watching this performance, fans should also pay close attention to the touching lyrics, which are dedicated to their parents and other important individuals in their lives.

“We’re excited to share a different version of MAPA to the local and international audience through THE FIRST TAKE,” shares SB19 in a press statement. “We’re honored to showcase Filipino music on a music platform with a reputable track record of elevating the global presence of the artists performing. Mad props to THE FIRST TAKE for giving us a chance to impart a piece of our cultural and music sensibilities in ways that could be challenging but exciting.”

“THE FIRST TAKE” is a Japanese YouTube channel that invites top singers and artists from all over the world to perform a song recorded in one take. Videos on “The First Take” are filmed in a studio, with shots of the performing artist and a microphone, set to a background that is usually white.

SB19 on the other hand, is the first Southeast Asian group and the first Filipino to be invited in the influential music media outlet. They recently trended on X after the announcement of their return to “THE FIRST TAKE.”

SB19 is still expanding their fan base both locally and abroad. They had a wonderful success at their debut concert in Japan on April 29 at Tokorozawa Sakura Town. As the first Filipino musicians to be featured, they performed “GENTO ” on “THE FIRST TAKE,” and the video has received over two million views since then. Before making their comeback, the members attracted even more attention by releasing a thank-you video to their worldwide fan base, stating, “We were able to come this far thanks to the support of all the A’TIN.”

Watch their performance of “MAPA” at “THE FIRST TAKE.”

Watch their performance of “GENTO” at “THE FIRST TAKE.”
https://youtu.be/LnWLpWoAs2A


Check out their gratitude post about their recent performance of “THE FIRST TAKE.”

SB19’s performance airs at 9 pm today, Manila time via THE FIRST TAKE’s YouTube channel. Watch it here.

Follow “THE FIRST TAKE” on socials:

Website: https://www.thefirsttake.jp

Instagram: https://www.instagram.com/the_firsttake

Twitter: https://twitter.com/The_FirstTake

X: https://www.tiktok.com/@the_first_take

THE FIRST TIMES: https://www.thefirsttimes.jp

SB19 is self-managed by 1Z Entertainment, a company built and managed by the members of SB19.

July 15, 2024 by
Entertainment

Paolo Sandejas releases “sirens,” his first official track, after signing with Sony Music Entertainment

The moody guitar-pop track showcases layers of maturity and earnestness to his musical craft

The newest artist to join the expanding roster of Sony Music Entertainment is rising OPM singer Paolo Sandejas!

The breakout act has captured the attention of fans worldwide in a short amount of time with “Sorry,” a song that BTS’s V co-signed and performed in one of his vlogs. In addition, Sandejas performed at the recently concluded Wanderland Music and Arts Festival 2024, sharing the bill with some of the world’s biggest names in live music, such as Jack Johnson, Parcels, and Thundercat. In 2023, he releasedBloom, a 6-track EP that includes the hit single “Different Shade of Blue.”

As part of his debut offering with his new label, Paolo Sandejas has finally released “sirens,” the first single off his upcoming solo album to be released sometime soon. Penned by Sandejas, the moody alt-pop track reveals a more mature approach to his musicality and songwriting.

The song also serves as a reunion project with Xergio Ramos, who was responsible for producing “Someone New,” his collab track with fellow singer-songwriter Martti Franca.

“The final track sounds so much fuller and more polished compared to what I initially brought to him, and I’m really grateful that he took the time and effort to help bring the song to life,” said the Sway artist. “You’ll definitely be hearing more of him working on my songs in the future.”

Lyrically, “sirens” is about a person discovering their place in the world. According to Sandejas, the new song expresses what it feels like to be carefree and impulsive in life, believing that everything will work out as long as you get to spend valuable time with the person you call home.

“I wanted to tell the story in a subtle way, so I kept the lyrics really simple with slight variations between verses,” he says. Usually, as songwriters, we strive to cram as much as possible into a song, but for this one, I wanted to be as effective as possible without sacrificing the track’s narrative.

“sirens” by Paolo Sandejas is currently available via Sony Music Entertainment on all digital music platforms worldwide.

Follow him on socials:

Facebook / x / Instagram / TikTok / YouTube

July 12, 2024 by
Lifestyle

Loans Can Promote Business Expansion

In the current highly competitive business environment, one thing that might guarantee the success of any expanding company is the ease of access to capital. Entrepreneurs require the guarantee that obtaining bank finance is simple and accessible. This guarantees business growth by enabling them to seize possibilities in the marketplace.

Sterling Bank of Asia (SBA), one of the top thrift banks in the nation that offers a range of business solutions to its customers, is committed to supporting small and medium-sized businesses in their efforts to prosper in the fiercely competitive business environment.

From startups to well-established businesses, SBA’s diverse array of business loan solutions is designed to meet their needs. Term loans, trade check discounting, development loans, buying domestic bills, and other services are among their products.

Selecting the appropriate bank financing product is essential to the success of a business. Businesses can realize their full potential when they have access to the right credit finance. It is highly recommended that entrepreneurs thoroughly assess their financial needs and choose from a diverse range of banking solutions to achieve their unique objectives.

At every stage, Sterling Bank of Asia is dedicated to helping businesses succeed. Their staff is constantly available and eager to help clients get the ideal financial solution to realize their business goals.

Explore the loan options offered by the SBA and get in touch with their staff right now if you’re looking to expand your company.

July 12, 2024 by
Food, Lifestyle

Everything you should know about the Konbini Experience at Ajinomoto! Finally available in the Philippines is Soup & Go®!

Breakfast preparation made hassle-free without compromising flavor and nutrients you need to begin with a brighter morning


(From left:) Kazuki Kyoya, Category Manager, Marketing; Koichi Ozaki, APC President
Mika Makino, APC Director for Sales, Marketing and Public Relations

Without a doubt, breakfast is the most significant meal of the day. It creates the tone for your mornings and serves as your energy source for all of your activities, whether they are at home, at work, in school, or wherever else you are supposed to be. Ajinomoto Philippines Corporation (APC) introduces its first simple breakfast that takes less than a minute to prepare, believing that this is an essential portion of a person’s twenty-four-hour period, especially here in the Philippines! This is the ideal partner for people who are constantly on the run and for those who prefer a simple, quick breakfast that retains its flavorful flavor and nutritious content.

Mr. Koichi Ozaki

At the Konbini, a live cooking demonstration of the Ajinomoto Soup & Go® was held for the first time ever. (Ajinomoto items are sold at this pop-up store, which is located in Market Market Taguig and resembles a real convenience store. It is a sight to behold, situated in the center of the mall’s open space next to the terminals. This will undoubtedly draw notice from everyone and pique your curiosity about what’s inside its glass walls. APC President Mr. Koichi Ozaki graces the occasion and shows off how simple it is to make the delicious breakfast soup. Toss in the contents of the Soup & Go® sachet, top with boiling water, and stir. That’s all that’s required. All that’s left to do is wait one minute after completing these simple instructions to have your first taste of the delectable soup.

Me at the event

As we attended their live demonstration, I was amazed at how easily the food was possible to prepare. I myself don’t have a lot of time to prepare food, that’s why I really appreciate these new products. I also like it because it is so delicious. I do love their soup, especially the pumpkins, and at the same time, it is nutritious and a well-made product for all of us.

“We are very excited for the Philippines because we know how the Filipino people love breakfast. With Soup & Go®, our aim is to make their mornings brighter through a convenient dish that’s flavorful and nutritious made with carefully selected ingredients from Japan like corn from the Hokkaido farms (just for corn flavor), and authentic milk from Japan  (for all flavors),” says Mr. Koichi Ozaki when asked about what the company aims to achieve with Soup & Go®.

Soup & Go® comes in three flavors, including Corn, Potato, and Pumpkin, packaged with three single-serve sachets in each box and is available at only Php85. Currently available exclusively in 7-11 branches for the first three months. Soon, Soup & Go® will be available nationwide.

“We in Ajinomoto Philippines Corporation are committed to championing a lifestyle that indeed echoes our slogan, Eat Well, Live Well. Through our newest product, Soup & Go®, we are optimistic that it will not only make the mornings of our Filipino customers more convenient, but will also equip them with the necessary nutrients and boost their mood by starting their day with a healthier and flavorful breakfast.” ends Mr. Koichi Ozaki.

Ajinomoto’s first instant soup product available in the Philippines is called Soup & Go®. APC feels that by providing their clients with these quick and simple meals, they are giving them more options for a nutritious breakfast that won’t break the bank or lower the quality of the food they eat during the day. APC has always placed a high value on taste and quality in its goods, and the Soup & Go® line is evidence of their ongoing innovation and dedication to raising the standard of living for Filipinos with everyday ingredients and nutrition that enhances every meal.

During the event at Konbini & Go, the official Soup & Go® brand film was also exhibited. You can view the video here: https://www.youtube.com/watch?v=V7NIgqOQVEo

To learn more, visit www.ajinomoto.com.

July 11, 2024 by
Travel

Japan Agenda: The Ultimate Travel Guide It’s time to cross Hokkaido off your list of must-see places to visit

Japan is undoubtedly a nation with limitless possibilities, praised and enjoyed for its dynamic cities, rich culture that endures, and customs that are valued by successive generations. Beyond Tokyo and Kyoto, two highly regarded cities for both people and visitors, is a hidden gem and invaluable experience just waiting to be discovered. Where are they located? This is the Japan Agenda: The Premium Travel Blueprint, a specially crafted and exclusive travel schedule created for those looking for unmatched luxury and the side of Japan that provides unrivaled opportunities for adventure. A customized journey replete with encounters with placid mountain vistas, peaceful historic villages, and communities undisturbed by the hustle and bustle of contemporary life is in store.

This first edition of Japan Agenda: The Premium Travel Blueprint offers a cool, premium, hand-crafted tour around Japan’s northernmost area, Hokkaido, to escape the heat. Explore a region brimming with elegance and beauty in every corner, from breathtaking walks through the natural world to fine dining options.

Day 1: Arrival in Chitose


Photo from Japan Guide

Morning: Arrive at New Chitose Airport. You can get there by taking a connecting flight to Narita Airport or Haneda Airport from NAIA, then flying from Tokyo to Chitose via Japan Airlines, All Nippon Airways,  Jetstar or other domestic flight options.

Afternoon: Take a breather from your long journey at the New Chitose Airport Onsen before checking into a premium hotel like Portom International Hokkaido. All of these locations are within the New Chitose Airport complex, making for an easy trip around.

Evening: Enjoy a delicately-crafted sushi dinner at Uogashi No, 52 Sushi.

Day 2: Lake Toya


Photo courtesy of Japan National Tourism Organization

Morning: Take a private car to Lake Toya from Chitose. If you’re looking for accommodation nearby, there are some luxury hotels like The Windsor Hotel Toya.

Afternoon:  Breathe in the beautiful view of Lake Toya and its clear waters. You can even take the ropeway to see the lake from the top of one of Japan’s most active volcanoes.

Evening: Witness the splendor in the sky with the fireworks show held every night from April to October, made more beautiful when viewed from a lakeside hotel or a boat.

Day 3: Sapporo


Photo courtesy of Japan National Tourism Organization

Morning: Arrive in Sapporo Station and visit the JR Tower Observation Deck T38 to get a birds-eye view of the city’s charm.

Afternoon: Learn about the famous Sapporo Beer at the Sapporo Beer Museum. Around the area, you can also find imaginative art at the Sapporo Art Park and experience Hokkaido-style ramen in places such as Sapporo’s Ramen Alley and Ramen Dojo.

Evening: End the day with a shopping trip in Sapporo Factory, with many restaurants to choose from for a hearty dinner.

Day 4: Furano & Biei


Photo from Japan Guide

Morning: Via private car, take a day trip to the colorful Furano and Biei. From fields blanketed with a palette of flowers, to vibrant sky-blue ponds, it’s hard not to stop in awe of these painterly landscapes.

Afternoon: Stop by one of many restaurants and cafes at Biei while you enjoy more vivid views.

Evening: Furano wine is renowned all around Japan. Tour Furano for an exquisite wine tasting experience while learning about their craft as you observe their unique process.

Day 5: Chitose & Departure

Morning: Go on a last-minute shopping trip in AEON CHITOSE to get special pasalubong for the people at home. 

Afternoon: Have some soothing afternoon tea and filling breads and pastries at Doremo LeTAO before your flight home.


Photo from Doremo LeTAO website
 

Evening: Return to New Chitose airport and relax on the travel back home.

Additional Recommendations:

Hakodate: If you’re willing to go the extra mile, or situate yourself elsewhere in Hokkaido, enjoy a one-of-a-kind seafood breakfast at Hakodate.

Unkai Terrace: Witness a sunrise like no other at the Unkai Terrace. Located in Shimukappu, Hokkaido, stay at Hoshino Resorts Tomamu atop the enchanting sea of clouds.


Photo courtesy of Japan National Tourism Organization

Yoichi: For whisky enthusiasts, visit the Japanese Premium Whisky Distillery for an exclusive look at how the famous Japanese Whisky is made.

Take this itinerary for a trip filled with amazing views, first-rate experiences, and life-changing interactions. Take a closer look at Hokkaido to uncover a destination with a unique charm.

Keep an eye out for the introduction of a brand-new, thrilling itinerary that is specifically designed for you next month. Come on fascinating excursions and artisanal adventures with Japan Agenda: The Premium Travel

July 11, 2024 by
Beauty, Lifestyle, News

In an effort to create a more sustainable future, the Chamber of Cosmetics Industry of the Philippines (CCIP) plants 500 trees


(L-R) CCIP’s Camille Buenaventura, Linda Yu, Jenny Nunez and Christine Reyes

At Mt. Purro, Antipolo Rizal, the Chamber of Cosmetics Industry of the Philippines (CCIP), a leading body that represents the personal care and cosmetics sectors in the country, organized a tree-planting event with the theme “Rooted in Beauty, Committed to the Future.”

With the enthusiastic support of their member companies, CCIP was able to meet their 50th anniversary goal of planting 500 trees, and this event represents an important milestone in that mission. Representatives from 98 member companies participated in the active tree planting event.

Among the notable attendees were well-known local clean beauty firms such as Ever Bilena Cosmetics, Ellana Cosmetics, and Pili Ani.

Well-known personal care companies like Biogenic Alcohol, Splash Wipro, Personal Collection, and Bevi Manufacturing Inc. also joined the initiative. Leaders in the manufacturing industry such as DJM Corporation, Connell Caldic, Bestpak, and Zizmore, among many others, lent their support as well.

CCIP’s vice president for CSR, Linda Yu of Amchem, expressed hope that this activity would inspire a new generation to advocate for sustainability and environmental protection. “These 500 tree seedlings are just the beginning,” Yu said. “We foresee a new era where various companies in the industry join hands to create a better world for the future!”

Ever Bilena, a CCIP member company, echoed this sentiment. Denice Sy, Ever Bilena’s chief sales & marketing officer, revealed the company’s aspiration to become a net zero company. “This year, we are on track to achieve our recovery and plastic footprint offset goal of 40%,” Sy shared.

One strong deed that has enormous environmental effects is planting trees. In addition to being visually pleasing, trees are essential in the fight against climate change because they absorb carbon dioxide, one of the main greenhouse gases.


Other member companies’ representatives actively participating in the
orientation of tree planting event

Tree planting is a method to assure the sustainability of the very materials that go into the products we love and give back to the environment in the context of the beauty business, which heavily depends on natural resources.

A more sustainable future for the industry and the environment is made possible by this initiative by CCIP and its members.

July 10, 2024 by
Lifestyle, Sports

Vermosa opens its Athlete’s House, advancing its goal to assist PH Sports


[L-R] Ayala Land Estates Senior Project Development Head Mayi Rodriguez, Ayala Land Estates Head Chris Maglanoc, Imus City Administrator Tito Monzon, Ayala Corp. Managing Director and Corporate Resources Head Francisco Milan, Ayala Foundation President Tony Lambino
 

At the Ayala Vermosa Sports Hub inside Vermosa Estate in Imus, Cavite, a Athlete’s House has opened with the goal of improving the training of elite national athletes who are honing their abilities for national and international tournaments.

On July 10, the 30-room athletes’ housing, situated on the expansive Sports Hub premises of the 752-hectare Ayala Land estate, was formally opened. Shortly thereafter, the Athletics Center Dugout’s groundbreaking ceremony was held.

One of only three football pitches in the nation with a valid FIFA certification, the Athlete’s House is conveniently located near the various sports facilities of the Ayala Vermosa Sports Hub. These facilities include an Olympic-sized swimming pool that meets FINA standards and has a warm-up area, an IAAF-certified 400-meter track oval, a multi-sport open field, and an indoor fitness center with a sports science laboratory.

Designed with the Filipino athlete in mind, room configurations are built to suit a team seeking a comfortable and convenient home base for training or a family looking for an active getaway. The bathrooms have a three-way feature to enable three persons to use the shower, toilet, and vanity area simultaneously. There are other offers such as a marketplace, open bar and lounge that guests will enjoy. The best part is that the training facilities and gym are just a few meters away.

The Athletics’ Center Dugout meanwhile is the only missing piece to the FIFA Certified football field that will turn the AVSH grounds into a busy competition venue for both professional and amateur leagues. It is projected for completion in the first quarter of 2025. The facility features locker rooms for playing teams, a dedicated room for officials and referees, a room for media partners, and an open deck for VIP guests with panoramic views of the field and track. AVSH also improves spectator experience by investing on expansive canopies to better protect spectators from the weather.

The professionally managed Ayala Vermosa Sports Hub has long been intended to be the premier training ground of amateur and professional athletes and the preferred venue for national and international sports events in the Philippines.

Among the athletes supported by Ayala Corp. are two-time Olympic swimmer Jasmine Alkhaldi; gold-medal archer Andrea Robles; youngest nationally ranked karateka Prince Alejo; world-ranked archer and SEAG medalist Pia Bidaure; world-ranked archer Abby Bidaure; Philippines’ top foil fencer Nat Perez; world-ranked fencer Noel Jose and Filipino Olympian pole vaulter EJ Obiena, currently ranked second in the world.

Recently, Vermosa also opened its facilities to the young athletes of Takbo Kabitenyo, a non-profit organization for young runners from Cavite who aspire to become national athletes one day.

“The formal inauguration of the Athlete’s House is a testament of Vermosa’s ongoing commitment to support Philippine sports and encourage a healthy and active lifestyle for all,” said Moses John (MJ) Aragones, Project Development Manager of Ayala Land Estates, Inc.

National sports associations including the Philippine Athletic and Track and Field Association, Philippine Rugby Football Union, and Triathlon Association of the Philippines regularly train at the Ayala Vermosa Sports Hub (AVSH). AVSH has a pay-per-use facility and is accessible to the general public. By making a reservation on the hotline 09674055782, anyone can train there.

July 10, 2024 by
Lifestyle, News

Nearly two thousand generals and officers support the Querubin Senate Run, including former PNP and AFP chiefs

Former Chiefs of the Philippine National Police (PNP) and Armed Forces of the Philippines (AFP) from the Arroyo, Aquino, Duterte, and Marcos administrations, along with nearly two thousand former officers, personnel, and generals, have formally endorsed Ariel Querubin’s candidacy for the Senate on July 8 at the Filipino Club.

The most recognized soldier in Philippine history, retired colonel Ariel Querubin is well-known for his amazing bravery and eternal devotion to his nation. Querubin is a candidate that can unite people and bridge different political viewpoints because of his remarkable military career and dedication to public service. He is a recipient of the Medal of Valor, the highest military award for extraordinary bravery and self-sacrifice.

With the retired colonel Ariel Querubin

I myself recognize him and his good works for our nation; It is such a great privilege to witness the rest of his former colleagues support and acknowledge all his good work. They are now also rooting for him for the next election this coming 2025 for the Senate place, as he promises he will help combat the corruption and other  other social issues in our country. He now once again wants to prove himself and his love for our country through serving the people.

In his remarks, Querubin recognized Club Filipino’s historical significance as the location of numerous pivotal moments in the history of the country. Recalling significant occasions like Martial Law, the EDSA revolutions, several coups, and the administrations of Marcos to Marcos Jr., the retired colonel offered his reflections on the varied political trajectories of individuals in present.

“Truth be told, all of us here stood on different sides in many pivotal moments of our nation’s history,” Querubin noted.“And yet, we gather here today not as allies of the many political factions but as brothers in arms who have once and always will put our lives for our children, families, and fellow Filipinos. We stand united in our service to the Philippines, in our service to God.”

In 2025, Querubin accepted the responsibility of serving the country once more by running for the Senate and emphasizing the urgent need to confront inflation, poverty, and corruption. In addition, the former colonel underlined how critical it is to protect the nation’s sovereignty from both external and internal threats.

“We find ourselves at a crossroads,” Querubin stated. “The bullying in the West Philippine Sea threatens our sovereignty, while the proliferation of illegal POGOs brings social issues that affect our communities. And the call for the modernization of our military – to secure our nation and uphold our sovereignty with the respect it deserves – is nothing short of urgent and vital for our survival as a free nation.”

Querubin also emphasized the necessity of bolstering the nationalism and selflessness of the Filipino people.

“My vision is a nation of heroes. Isang bayang handang magsakripisyo at kayang ipaglaban ang Pilipino mula sa mga mang-aapi.”

July 10, 2024 by
Food, News

Coca-Cola PH has opened additional centers to offer entrepreneurship skills, in an effort to further empower micro-retailers


Coca-Cola Philippines, the Technical Education and Skills Development Authority (TESDA), the City Government of Tagum andthe Tagum City Council of Women Foundation launched the iSTAR Center for Entrepreneurship in Davao del Norte on July 4, 2024.

With the opening of Centers for Entrepreneurship (CFEs) under the digital Sari-Sari Store Training and Access to Resources (iSTAR) program in seven important areas, Coca-Cola Philippines hopes to empower more micro-entrepreneurs across the country. The CFEs—which are situated in the cities of Davao del Norte, Cagayan de Oro, Taguig City, Nueva Ecija, Cebu, Bacolod City, and Camarines Sur—will function as long-term centers that provide small business owners with financial support, training, and mentorship.

Through the use of digital platforms, the iSTAR program aims to empower individuals with entrepreneurship and provide them with the skills they need to create and run retail enterprises.

“At Coca-Cola Philippines, we are committed to supporting the entrepreneurial spirit and unlocking the potential of aspiring entrepreneurs. The launch of the iSTAR Centers for Entrepreneurship is a testament to our dedication to foster economic growth and sustainable development at the community level,” said Coca-Cola Philippines President Tony del Rosario during the launch of the CFE in Tagum, Davao del Norte.

The program is the result of a public-private partnership between the Technical Education and Skills Development Authority (TESDA) and Coca-Cola Philippines. This collaboration supports Coca-Cola Philippines’ broader economic empowerment strategy to break the cycle of generational poverty.

For more than a decade, this partnership has expanded with seven regional microfinance and non-governmental institutions across the country, making iSTAR’s modules free and accessible nationwide through the TESDA Online Program.

iSTAR aims to address key barriers that hinder the development of women entrepreneurs, such as limited access to training, resources, and mentorship. Through its expanded digital platform, iSTAR has empowered over 150,000 micro-entrepreneurs, surpassing its 2025 target of 100,000 graduates. Earlier this year, the program was showcased at the 68th session of the United Nations Commission on the Status of Women (CSW) at the UN Headquarters in New York.


Coca-Cola Philippines, the Technical Education and Skills Development Authority (TESDA), the City Government of Tagum, and partner CSOs and microfinance institutions with the over 800 iSTAR graduates in Davao del Norte

“These CFEs represent hope, opportunity, and the collective effort of our partners like TESDA and the Tagum City Council of Women Foundation Inc., whose dedication is instrumental in making this initiative a reality. Together, with a shared vision of economic empowerment, we can bridge existing gaps and create a truly inclusive environment where micro-entrepreneurship can thrive,” added del Rosario.

TESDA also acknowledges how the iSTAR program helps bridge the digital divide among micro and small businesses. “The Philippines is lagging behind in digitalization, but with Coca-Cola Philippines introducing this digital platform to educate and empower women, we are heading in the right direction,” said TESDA Deputy Director General for Special Concerns Felizardo Colambo.

Building a network of sustainable support

The CFEs represent a strategic expansion of the iSTAR Program by establishing regional hubs that aim to provide business development, training, and support to micro-entrepreneurs.


Students of iSTAR during a learning session at the Center for Entrepreneurship in Tagum City

The hubs will be managed by a network of trusted partners, including microfinance institutions, cooperatives, civil society organizations, and the local government units of the hubs’ locations. This initiative reinforces Coca-Cola Philippines’ commitment to building the capacity of Filipinos in entrepreneurship and empowering them through the strategic use of digital platforms and the fostering of business networks.

“When the CFE was offered to us at the Tagum City Council of Women Foundation (TCCWFI), we accepted it with open arms, without hesitation. We immediately saw the need for it, not just in our area, but throughout Mindanao. We are grateful to the City Government of Tagum and Coca-Cola Philippines for bringing this initiative to our city,” said TCCWFI President Alma Uy.

Scaling impact with technology

The iSTAR Program and CFEs are among Coca-Cola Philippines’ projects that seek to leverage technology to amplify the reach and impact of its support for micro-retailers. It’s  similar to the Tindahan Extra Mile (TEM): Balik PET Bottle program, which utilizes innovative methods to promote the circularity of plastic packaging.

By assisting in the conversion of their sari-sari stores and carinderias into recyclable PET bottle collection points, TEM, in partnership with the Basic Environmental Systems and Technologies, Inc. (BEST) and the Philippine Association of Stores and Carinderia Owners (PASCO), hopes to assist micro-retailers in their role as frontline environmental advocates. Customers are urged to discard their plastic bottles since they are more visible and close to these drop-off containers. By gathering bottles, micro-retailers can accrue environmental points that they can exchange for merchandise and rewards, enhancing their bottom line.

Graduates of the iSTAR program receive assistance in joining the Coca-Cola Philippines network of TEM partners, enabling them to expand their enterprises and encourage their local communities to maintain clean environments.

Visit the Coca-Cola Philippines Sustainability Hub to find out more about the company’s community outreach programs.

July 8, 2024 by
Entertainment

A innovative platform for gaming entertainment allows you to play with a legendary game show host

Playmate Leisure Solutions Corporation (PLSC), the company behind PlayTime, the nation’s fastest-growing 24/7 online gaming entertainment platform, has just raised the stakes for the online gaming market.

With the largest gaming selection of its kind—more than 2,500 games—PlayTime provides gamers with an unmatched level of excitement.

The one and only Vic “Bossing” Sotto was formally recognized by PlayTime as the brand’s official sponsor, adding even more incredible flair to the already incredible gaming experience. Along with his decades-long career as an actor, comedian, and host, gaming excitement has come to be associated with his name. Vic Sotto, for his part, says, “It is an honor to represent PlayTime and support its goal to spread happiness and fun to Filipinos every day, anytime, all the time,” expressing his enthusiasm and gratitude.

With Bossing on board, PlayTime brings the same high stakes excitement to its 10 million players. For starters, newcomers receive a free bonus worth Php 4,520. Players are guaranteed the highest daily rebates/cashback, which is at least 0.1% higher than all other licensed platforms.

Players can easily access the game via GCash, Maya, or by visiting www.playtime.ph.

Winning on PlayTime is also the most rewarding experience—cashout is paid out in 10 minutes, with a Php1,000 guarantee for any delayed orders.

PlayTime announced its collaboration with Binibining Pilipinas Charities, Incorporated (BPCI) as a key sponsor of the forthcoming 60th Binibining Pilipinas pageant, thus extending its influence outside the gaming industry.

With PlayTime, you can now enjoy a cutting-edge gaming experience where every minute is loaded with excitement and every peso gets you one step closer to winning big and earning more.

Launched in 2024, PlayTime is a premier online gaming entertainment platform by Playmate Leisure Solutions Corporation (PLSC), licensed by PAGCOR. With over 2,500 games and 10 million users, PlayTime offers the highest cashback and fastest cashouts in the Philippines.

Visit www.playtime.ph for more information.

July 6, 2024 by