The Tamaraw ambassador shares his ‘Abante, Posible’ stories with Kagay-anon MSME owners
Kagay-anons, who had been anticipating the well-known actor’s arrival, erupted in drumbeats and yells of delight as Coco Martin appeared at the Toyota store in Kauswagan, Cagayan de Oro.
As part of the nationwide Tamaraw caravan orchestrated by Toyota Motor Philippines (TMP) and its partner dealers, Coco Martin, brand ambassador for Next Generation Tamaraw, paid a visit to Toyota Cagayan de Oro (TCO) during CDO’s Higalaay celebrations. At his first provincial tour, CDO, Coco had the opportunity to meet and greet Next Generation Toyota Tamaraw customers, who respect function, cost-effectiveness, and hard work in their pursuit of improving their communities.
(L–R): Toyota Cagayan de Oro Executives Peter Lim Lo Suy & Betty Lu, Toyota Tamaraw Ambassador Coco Martin, and New Tamaraw Owners Mr. & Mrs. Lopez
In appreciation for CDO customers who chose the Next Generation Tamaraw as their partner for progress, Coco joined TCO officers Ms. Betty Lu and Mr. Peter Lim Lo Suy in releasing a newly purchased Toyota Tamaraw Utility Van to customers Mr. & Mrs. Lopez.
The actor also shared his experience with his own Toyota Tamaraw, emphasizing the versatility and dependability of the vehicle in helping him run his business.
“Habang okay ang aking career, sinisumulan ko ang pag nenegosyo. Nagtayo ako ng isang kompanya na ang pangalan ay Coco Plus (While my career is going well, I’m starting a business. I established a company called Coco Plus),” said Coco during his talk in front of TCO customers. “Ang Tamaraw ang ginagamit ko para sa aking hanap buhay para mas mapabilis ang pag-aangkat at pagdedeliber ng aking mga produkto (I use the Tamaraw for my business to speed up the delivery of my products),” he added.
Toyota Tamaraw Utility Van Owner Sohaimah Noroden meets Coco Martin at Toyota Cagayan de Oro
One of the customers present in the showroom to meet the Tamaraw ambassador was Sohaimah Noroden, who runs N&S Glassware and is into live selling.
She bought a Tamaraw Aluminum Cargo for her business. She finds it to be fuel-efficient, easy to drive, cargo-efficient, and pocket-friendly for a businesswoman like her who is part of the MSME sector that is thriving in Cagayan de Oro City. It’s easy to load cargo on her Tamaraw, she said.
Photo taken by Toyota Cagayan de Oro
Coco Martin met more Kagay-anons at a nearby mall where Toyota had a vibrant display of the Next Generation Toyota Tamaraw. His surprise visit drew mallgoers to check out the Tamaraw, which they saw as having evolved in design and being customized to the needs of its market.
From the showroom to the mall in the City of Golden Friendship, Toyota Tamaraw brand ambassador Coco Martin gave Kagay-anons his heart and his smile.
The Next Generation Toyota Tamaraw was introduced in 2024 as a versatile utility vehicle that responds to the needs of various entrepreneurs. Recently, TMP expanded the Tamaraw lineup by unveiling the Wing Van, Food Truck, and Mobile Store last July. These conversions join the existing Dropside, Utility Van, and the Aluminum Cargo variants.
Watch out for more exciting Toyota Tamaraw activities awaiting MSMEs across the country.
Visit https://www.toyota.com.ph/next-generation-tamaraw for further details, or contact the Toyota dealership that is closest to you for more information.
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